This stock comparison between British American Tobacco (BTI) and Kroger (KR) examines two defensive consumer staples plays: a global tobacco leader transitioning to smokeless products and the largest U.S. grocery retailer. Investors seeking stability amid market volatility, income through dividends, or exposure to essential goods may find value here. Recent market activity highlights contrasts in momentum, valuation, and sector tailwinds, aiding decisions on relative performance and positioning in portfolios focused on resilience and yield.
British American Tobacco (BTI) is a multinational consumer goods company specializing in tobacco and nicotine products, including cigarettes, vapor, heated tobacco, and modern oral nicotine pouches like Vuse and Velo. Headquartered in London, it operates globally with a market cap of about $127 billion. In recent market activity, BTI shares have traded around $58, down modestly over recent weeks but up approximately 4% YTD and over 49% in the past year. Influences include resilient U.S. smokeless growth, cost restructuring, and a dividend increase, though regulatory pressures on combustibles and cautious guidance have tempered sentiment. Trading below its 50-day moving average (around $60) but above the 200-day ($55), it reflects steady long-term positioning.
The Kroger Co. (KR) is one of the largest U.S. food retailers, operating over 2,700 supermarkets, multi-department stores, and fuel centers under various banners, with a market cap near $45 billion. Headquartered in Cincinnati, it emphasizes fresh foods, pharmacy services, and e-commerce. Recent weeks have seen KR shares around $73, up about 7-10% monthly and 18% YTD, outperforming broader indices. Key drivers include store expansion investments exceeding $112 million in Ohio, fuel rewards promotions amid rising gas prices, and leadership changes like appointing a new CEO from Walmart. Above both 50-day ($67) and 200-day ($67) moving averages, sentiment supports ongoing volume gains in groceries and digital sales.
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BTI and KR represent contrasting consumer staples models: BTI's high-margin tobacco business (30% profit margin) versus KR's low-margin grocery retail (0.7% margin), with KR generating far higher revenue ($148B TTM vs. $26B). Growth drivers differ—BTI pivots to smokeless amid declining combustibles, while KR leverages e-commerce and store upgrades. Recent momentum favors KR with superior short-term gains, but BTI excels in one-year returns and yield. Risk factors include regulatory scrutiny for BTI and competitive pricing pressures for KR; both offer low-beta stability. Sentiment tilts toward KR on operational catalysts, while BTI attracts value seekers.
Tickeron’s AI currently leans toward KR due to stronger recent momentum, YTD outperformance, and positive catalysts like store investments and e-commerce growth, positioning it better for near-term relative strength. BTI remains compelling for yield and valuation but faces headwinds from regulatory trends. This probabilistic edge favors KR in current market conditions.
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It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
BTI’s FA Score shows that 2 FA rating(s) are green whileKR’s FA Score has 2 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
BTI’s TA Score shows that 3 TA indicator(s) are bullish while KR’s TA Score has 4 bullish TA indicator(s).
BTI (@Tobacco) experienced а -3.62% price change this week, while KR (@Food Retail) price change was -0.21% for the same time period.
The average weekly price growth across all stocks in the @Tobacco industry was -1.21%. For the same industry, the average monthly price growth was +1.15%, and the average quarterly price growth was -8.55%.
The average weekly price growth across all stocks in the @Food Retail industry was +1.76%. For the same industry, the average monthly price growth was +3.22%, and the average quarterly price growth was +2.61%.
BTI is expected to report earnings on Apr 28, 2026.
KR is expected to report earnings on Jun 11, 2026.
The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.
@Food Retail (+1.76% weekly)The food retail industry includes companies that sell food, beverage and household products. Items sold include grocery, gourmet food, fresh produce, and frozen food. Kroger Co., George Weston Ltd., Grocery Outlet Holding Corp., and Sprouts Farmers Markets, Inc. are examples of major food retailers. While e-commerce companies like Amazon have increasingly been ramping-up offerings in the food retail space, several traditional players have also been expanding their online presence to stand their ground against rising competition.
| BTI | KR | BTI / KR | |
| Capitalization | 121B | 41.6B | 291% |
| EBITDA | 14.1B | 5.76B | 245% |
| Gain YTD | 1.561 | 9.204 | 17% |
| P/E Ratio | 12.09 | 44.08 | 27% |
| Revenue | 25.6B | 148B | 17% |
| Total Cash | N/A | 4.58B | - |
| Total Debt | N/A | 24.7B | - |
BTI | KR | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 50 | 50 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 12 Undervalued | 55 Fair valued | |
PROFIT vs RISK RATING 1..100 | 13 | 24 | |
SMR RATING 1..100 | 99 | 56 | |
PRICE GROWTH RATING 1..100 | 50 | 59 | |
P/E GROWTH RATING 1..100 | 95 | 10 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
BTI's Valuation (12) in the Tobacco industry is somewhat better than the same rating for KR (55) in the Food Retail industry. This means that BTI’s stock grew somewhat faster than KR’s over the last 12 months.
BTI's Profit vs Risk Rating (13) in the Tobacco industry is in the same range as KR (24) in the Food Retail industry. This means that BTI’s stock grew similarly to KR’s over the last 12 months.
KR's SMR Rating (56) in the Food Retail industry is somewhat better than the same rating for BTI (99) in the Tobacco industry. This means that KR’s stock grew somewhat faster than BTI’s over the last 12 months.
BTI's Price Growth Rating (50) in the Tobacco industry is in the same range as KR (59) in the Food Retail industry. This means that BTI’s stock grew similarly to KR’s over the last 12 months.
KR's P/E Growth Rating (10) in the Food Retail industry is significantly better than the same rating for BTI (95) in the Tobacco industry. This means that KR’s stock grew significantly faster than BTI’s over the last 12 months.
| BTI | KR | |
|---|---|---|
| RSI ODDS (%) | N/A | 4 days ago 57% |
| Stochastic ODDS (%) | 4 days ago 60% | 4 days ago 66% |
| Momentum ODDS (%) | 4 days ago 49% | 4 days ago 49% |
| MACD ODDS (%) | 4 days ago 51% | 4 days ago 54% |
| TrendWeek ODDS (%) | 4 days ago 42% | 4 days ago 62% |
| TrendMonth ODDS (%) | 4 days ago 37% | 4 days ago 53% |
| Advances ODDS (%) | 13 days ago 61% | 4 days ago 57% |
| Declines ODDS (%) | 5 days ago 43% | 6 days ago 46% |
| BollingerBands ODDS (%) | 4 days ago 50% | 4 days ago 57% |
| Aroon ODDS (%) | 4 days ago 50% | 4 days ago 44% |
| 1 Day | |||
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A.I.dvisor indicates that over the last year, BTI has been loosely correlated with MO. These tickers have moved in lockstep 52% of the time. This A.I.-generated data suggests there is some statistical probability that if BTI jumps, then MO could also see price increases.
| Ticker / NAME | Correlation To BTI | 1D Price Change % | ||
|---|---|---|---|---|
| BTI | 100% | +0.96% | ||
| MO - BTI | 52% Loosely correlated | -1.19% | ||
| IMBBY - BTI | 46% Loosely correlated | +0.74% | ||
| PM - BTI | 43% Loosely correlated | +0.99% | ||
| BTAFF - BTI | 38% Loosely correlated | -5.13% | ||
| UVV - BTI | 30% Poorly correlated | +1.27% | ||
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