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CL vs PEP
Which Stock Would AI Choose? Colgate-Palmolive (CL) vs. PepsiCo (PEP) Stock Comparison
Key Takeaways
- CL has outperformed PEP year-to-date with a 23% gain compared to PEP's 17%, driven by strong Q4 earnings and AI-driven strategies.
- Both stocks exhibit defensive qualities with low betas (CL at 0.29, PEP at 0.42), but CL shows higher recent momentum, up 14% in the past month versus PEP's 13%.
- PEP offers a higher dividend yield of 3.36% compared to CL's 2.15%, appealing to income-focused investors.
- CL trades at a premium PE of 37x versus PEP's 28x, reflecting greater growth expectations amid premium product shifts.
- Recent market activity highlights CL's rating upgrades and PEP's product expansions like Poppi launch in the UK.
Introduction
Colgate-Palmolive (CL) and PepsiCo (PEP) represent staple consumer defensive stocks, offering stability in volatile markets through essential oral care products and beverages/snacks, respectively. This stock comparison analyzes their recent performance, growth drivers, and relative positioning, aiding traders seeking momentum plays and investors prioritizing dividends or resilience. With both showing strong year-to-date gains amid economic uncertainty, understanding their contrasts in momentum, valuation, and sector dynamics supports informed portfolio decisions in the current environment.
CL Overview and Recent Performance
Colgate-Palmolive (CL), a global leader in oral, personal, and home care products, has demonstrated robust performance in recent market activity. The stock has risen approximately 23% year-to-date, outpacing broader indices, with shares trading around $97 and a market cap of $78 billion. Q4 2025 earnings surpassed estimates, with revenues up 5.8% to $5.23 billion and EPS at $0.95, fueled by steady demand for essentials in emerging markets. Sentiment has been bolstered by a strategic shift toward AI-driven marketing and premium products, alongside rating upgrades. Recent weeks saw a 14% monthly gain, though a CEO share sale introduced minor caution. Low beta of 0.29 underscores its defensive appeal, with shares near 52-week highs of $100.18.
PEP Overview and Recent Performance
PepsiCo (PEP), a diversified giant in beverages and convenient foods with brands like Pepsi, Gatorade, and Lay's, maintains steady traction. Shares trade near $168, with a $230 billion market cap and 17% YTD advance. Recent performance includes a 13% monthly rise, supported by product innovations such as the UK launch of prebiotic soda Poppi and expansions in functional snacks. Organizational changes aim to accelerate growth, while a 3.36% dividend yield attracts income seekers. Beta at 0.42 reflects moderate stability, with shares approaching 52-week highs of $171 amid positive earnings revisions. Challenges like snack pricing adjustments have been offset by robust global demand.
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Head-to-Head Comparison
CL and PEP operate in consumer staples but differ in focus: CL's concentrated oral care model drives higher margins amid premiumization, while PEP's broader beverages-snacks portfolio offers diversification yet exposes it to volume pressures. Growth drivers contrast with CL's AI marketing and emerging market resilience versus PEP's functional products and international launches. Recent momentum favors CL's 23% YTD and 14% monthly gains over PEP's 17% and 13%, though PEP edges in 1-year returns. Risk profiles show CL's lower beta (0.29) for superior stability against PEP's 0.42. Valuation reveals CL's richer 37x PE signaling growth bets, while PEP's 28x and higher yield suit value plays. Sentiment tilts to CL on upgrades, PEP on dividends.
Tickeron AI Verdict
Tickeron's AI currently favors CL for its superior trend consistency, stronger YTD momentum, and catalysts like earnings beats and AI initiatives, positioning it better for near-term upside in a defensive rotation. PEP's stability and yield provide balance, but CL's relative strength suggests higher probability of outperformance absent major shifts.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CL is a Hold and PEP is a Hold.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CL’s FA Score shows that 2 FA rating(s) are green whilePEP’s FA Score has 3 green FA rating(s).
- CL’s FA Score: 2 green, 3 red.
- PEP’s FA Score: 3 green, 2 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CL’s TA Score shows that 4 TA indicator(s) are bullish while PEP’s TA Score has 3 bullish TA indicator(s).
- CL’s TA Score: 4 bullish, 4 bearish.
- PEP’s TA Score: 3 bullish, 5 bearish.
Price Growth
CL (@Household/Personal Care) experienced а +0.66% price change this week, while PEP (@Beverages: Non-Alcoholic) price change was -3.56% for the same time period.
The average weekly price growth across all stocks in the @Household/Personal Care industry was -3.22%. For the same industry, the average monthly price growth was -3.61%, and the average quarterly price growth was -8.91%.
The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was -3.11%. For the same industry, the average monthly price growth was +0.76%, and the average quarterly price growth was +110684.66%.
Reported Earning Dates
CL is expected to report earnings on Jul 31, 2026.
PEP is expected to report earnings on Jul 14, 2026.
Industries' Descriptions
@Household/Personal Care (-3.22% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
@Beverages: Non-Alcoholic (-3.11% weekly)Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.
| CL | PEP | CL / PEP | |
| Capitalization | 70.5B | 204B | 35% |
| EBITDA | 3.9B | 16.3B | 24% |
| Gain YTD | 12.909 | 4.830 | 267% |
| P/E Ratio | 34.16 | 23.41 | 146% |
| Revenue | 20.8B | 95.4B | 22% |
| Total Cash | 1.34B | 10.8B | 12% |
| Total Debt | 7.97B | 52.7B | 15% |
CL | PEP | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 38 | 11 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 98 Overvalued | 24 Undervalued | |
PROFIT vs RISK RATING 1..100 | 68 | 72 | |
SMR RATING 1..100 | 6 | 21 | |
PRICE GROWTH RATING 1..100 | 51 | 57 | |
P/E GROWTH RATING 1..100 | 22 | 29 | |
SEASONALITY SCORE 1..100 | 50 | 75 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
PEP's Valuation (24) in the Beverages Non Alcoholic industry is significantly better than the same rating for CL (98) in the Household Or Personal Care industry. This means that PEP’s stock grew significantly faster than CL’s over the last 12 months.
CL's Profit vs Risk Rating (68) in the Household Or Personal Care industry is in the same range as PEP (72) in the Beverages Non Alcoholic industry. This means that CL’s stock grew similarly to PEP’s over the last 12 months.
CL's SMR Rating (6) in the Household Or Personal Care industry is in the same range as PEP (21) in the Beverages Non Alcoholic industry. This means that CL’s stock grew similarly to PEP’s over the last 12 months.
CL's Price Growth Rating (51) in the Household Or Personal Care industry is in the same range as PEP (57) in the Beverages Non Alcoholic industry. This means that CL’s stock grew similarly to PEP’s over the last 12 months.
CL's P/E Growth Rating (22) in the Household Or Personal Care industry is in the same range as PEP (29) in the Beverages Non Alcoholic industry. This means that CL’s stock grew similarly to PEP’s over the last 12 months.
| CL | PEP | |
|---|---|---|
| RSI ODDS (%) | N/A | N/A |
| Stochastic ODDS (%) | 3 days ago 35% | 3 days ago 50% |
| Momentum ODDS (%) | 3 days ago 48% | 3 days ago 42% |
| MACD ODDS (%) | N/A | 3 days ago 51% |
| TrendWeek ODDS (%) | 3 days ago 47% | 3 days ago 41% |
| TrendMonth ODDS (%) | 3 days ago 50% | 3 days ago 44% |
| Advances ODDS (%) | 4 days ago 43% | 11 days ago 40% |
| Declines ODDS (%) | 27 days ago 44% | 4 days ago 45% |
| BollingerBands ODDS (%) | 3 days ago 36% | 3 days ago 65% |
| Aroon ODDS (%) | 3 days ago 38% | 3 days ago 36% |
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CL and
Correlation & Price change
A.I.dvisor indicates that over the last year, CL has been closely correlated with PG. These tickers have moved in lockstep 74% of the time. This A.I.-generated data suggests there is a high statistical probability that if CL jumps, then PG could also see price increases.
PEP and
Correlation & Price change
A.I.dvisor indicates that over the last year, PEP has been loosely correlated with KO. These tickers have moved in lockstep 55% of the time. This A.I.-generated data suggests there is some statistical probability that if PEP jumps, then KO could also see price increases.
| Ticker / NAME | Correlation To PEP | 1D Price Change % | ||
|---|---|---|---|---|
| PEP | 100% | +0.30% | ||
| KO - PEP | 55% Loosely correlated | +0.46% | ||
| KDP - PEP | 46% Loosely correlated | -0.58% | ||
| FIZZ - PEP | 37% Loosely correlated | -1.77% | ||
| CCEP - PEP | 33% Poorly correlated | -1.62% | ||
| COKE - PEP | 30% Poorly correlated | +4.19% | ||
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