HSY
Price
$186.94
Change
-$3.38 (-1.78%)
Updated
May 15, 04:59 PM (EDT)
Capitalization
38.61B
69 days until earnings call
Intraday BUY SELL Signals
MO
Price
$73.09
Change
+$0.68 (+0.94%)
Updated
May 15, 04:59 PM (EDT)
Capitalization
120.92B
76 days until earnings call
Intraday BUY SELL Signals
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HSY vs MO

Header iconHSY vs MO Comparison
Open Charts HSY vs MOBanner chart's image
HSY vs MO Comparison Chart in %
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HSY vs. MO commentary
May 15, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is HSY is a Hold and MO is a Hold.

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COMPARISON
Comparison
May 15, 2026
Stock price -- (HSY: $190.32 vs. MO: $72.41)
Brand notoriety: HSY: Not notable vs. MO: Notable
HSY represents the Food: Specialty/Candy, while MO is part of the Tobacco industry
Current volume relative to the 65-day Moving Average: HSY: 82% vs. MO: 89%
Market capitalization -- HSY: $38.61B vs. MO: $120.92B
HSY [@Food: Specialty/Candy] is valued at $38.61B. MO’s [@Tobacco] market capitalization is $120.92B. The market cap for tickers in the [@Food: Specialty/Candy] industry ranges from $78.26B to $0. The market cap for tickers in the [@Tobacco] industry ranges from $299.03B to $0. The average market capitalization across the [@Food: Specialty/Candy] industry is $14.2B. The average market capitalization across the [@Tobacco] industry is $36.42B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

HSY’s FA Score shows that 1 FA rating(s) are green whileMO’s FA Score has 5 green FA rating(s).

  • HSY’s FA Score: 1 green, 4 red.
  • MO’s FA Score: 5 green, 0 red.
According to our system of comparison, MO is a better buy in the long-term than HSY.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

HSY’s TA Score shows that 4 TA indicator(s) are bullish while MO’s TA Score has 6 bullish TA indicator(s).

  • HSY’s TA Score: 4 bullish, 4 bearish.
  • MO’s TA Score: 6 bullish, 4 bearish.
According to our system of comparison, MO is a better buy in the short-term than HSY.

Price Growth

HSY (@Food: Specialty/Candy) experienced а +1.74% price change this week, while MO (@Tobacco) price change was +4.88% for the same time period.

The average weekly price growth across all stocks in the @Food: Specialty/Candy industry was +1.10%. For the same industry, the average monthly price growth was -7.48%, and the average quarterly price growth was -0.93%.

The average weekly price growth across all stocks in the @Tobacco industry was +2.07%. For the same industry, the average monthly price growth was +3.01%, and the average quarterly price growth was +1.06%.

Reported Earning Dates

HSY is expected to report earnings on Jul 23, 2026.

MO is expected to report earnings on Jul 30, 2026.

Industries' Descriptions

@Food: Specialty/Candy (+1.10% weekly)

A specialty/candy manufacturer specializes in one or more of the following: chocolate, candies, pasta, condiments, seasonings, among other items. Hershey Company, McCormick & Company and J.M. Smucker Company are some of the major firms in this segment. Demand for this industry’s products comes from both institutions/restaurants as well as households.

@Tobacco (+2.07% weekly)

The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
MO($121B) has a higher market cap than HSY($38.6B). HSY has higher P/E ratio than MO: HSY (35.44) vs MO (15.12). MO YTD gains are higher at: 27.685 vs. HSY (5.270). MO has higher annual earnings (EBITDA): 12B vs. HSY (2.23B). MO has more cash in the bank: 3.53B vs. HSY (877M). HSY has less debt than MO: HSY (5.68B) vs MO (24.6B). MO has higher revenues than HSY: MO (20.4B) vs HSY (12B).
HSYMOHSY / MO
Capitalization38.6B121B32%
EBITDA2.23B12B19%
Gain YTD5.27027.68519%
P/E Ratio35.4415.12234%
Revenue12B20.4B59%
Total Cash877M3.53B25%
Total Debt5.68B24.6B23%
FUNDAMENTALS RATINGS
HSY vs MO: Fundamental Ratings
HSY
MO
OUTLOOK RATING
1..100
983
VALUATION
overvalued / fair valued / undervalued
1..100
36
Fair valued
12
Undervalued
PROFIT vs RISK RATING
1..100
748
SMR RATING
1..100
419
PRICE GROWTH RATING
1..100
5422
P/E GROWTH RATING
1..100
1216
SEASONALITY SCORE
1..100
5055

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

MO's Valuation (12) in the Tobacco industry is in the same range as HSY (36) in the Food Specialty Or Candy industry. This means that MO’s stock grew similarly to HSY’s over the last 12 months.

MO's Profit vs Risk Rating (8) in the Tobacco industry is significantly better than the same rating for HSY (74) in the Food Specialty Or Candy industry. This means that MO’s stock grew significantly faster than HSY’s over the last 12 months.

MO's SMR Rating (9) in the Tobacco industry is in the same range as HSY (41) in the Food Specialty Or Candy industry. This means that MO’s stock grew similarly to HSY’s over the last 12 months.

MO's Price Growth Rating (22) in the Tobacco industry is in the same range as HSY (54) in the Food Specialty Or Candy industry. This means that MO’s stock grew similarly to HSY’s over the last 12 months.

HSY's P/E Growth Rating (12) in the Food Specialty Or Candy industry is in the same range as MO (16) in the Tobacco industry. This means that HSY’s stock grew similarly to MO’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
HSYMO
RSI
ODDS (%)
Bullish Trend 2 days ago
61%
Bearish Trend 2 days ago
55%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
44%
Bullish Trend 2 days ago
52%
Momentum
ODDS (%)
Bullish Trend 2 days ago
65%
Bearish Trend 2 days ago
43%
MACD
ODDS (%)
Bullish Trend 2 days ago
67%
Bullish Trend 2 days ago
61%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
58%
Bullish Trend 2 days ago
51%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
54%
Bullish Trend 2 days ago
48%
Advances
ODDS (%)
Bullish Trend 3 days ago
62%
Bullish Trend 2 days ago
54%
Declines
ODDS (%)
Bearish Trend 12 days ago
57%
Bearish Trend 8 days ago
37%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
50%
Bearish Trend 2 days ago
49%
Aroon
ODDS (%)
Bearish Trend 2 days ago
57%
Bullish Trend 2 days ago
38%
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HSY
Daily Signal:
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MO
Daily Signal:
Gain/Loss:
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