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KO vs PG
Which Stock Would AI Choose? Coca-Cola (KO) vs. Procter & Gamble (PG) Stock Comparison
Key Takeaways
- KO has outperformed PG year-to-date with approximately 10.2% returns compared to 8%, driven by stronger organic revenue growth.
- Both stocks offer similar dividend yields around 2.65-2.75%, with KO marking 64 years and PG 70 years of consecutive increases.
- KO trades at a trailing P/E of 25.3 versus PG's 22.8, reflecting PG's larger market cap of $358B compared to $331B.
- Recent market activity shows KO gaining from emerging market strength and dividend hikes, while PG faces margin pressures from tariffs and costs.
- Consumer staples sector positioning favors defensive plays like these amid volatility, with relative performance highlighting KO's momentum.
- Tickeron's AI bots trade both in portfolios, underscoring their stability in trending strategies.
Introduction
This stock comparison examines KO (Coca-Cola Company) and PG (Procter & Gamble Company), two Dividend Kings in the consumer staples sector. Both offer essential products—beverages for KO and household essentials for PG—providing stability in uncertain markets. Income-focused investors and traders seeking relative performance insights will find value here, particularly amid recent shifts in growth drivers, dividends, and sector sentiment. This analysis draws on current market data to highlight contrasts in momentum, valuation, and positioning.
KO Overview and Recent Performance
The Coca-Cola Company (KO) dominates the global nonalcoholic beverage market, with brands like Coke Zero Sugar driving volume. In recent market activity, shares traded around $77, reflecting YTD gains of about 10.2% amid broader staples resilience. Key influences include 2025 full-year net revenues of $47.9 billion (up 2%) and EPS of $3.04 (up 23%), fueled by 5% organic growth and emerging market gains in Brazil and Central Asia. A 4% dividend increase to $2.12 per share (64th consecutive year) bolsters income appeal, though a Q4 impairment on BODYARMOR tempered operating income. Sentiment remains positive on trend consistency and 2026 guidance for 4-5% revenue and 7-8% EPS growth, supporting relative outperformance versus peers.
PG Overview and Recent Performance
Procter & Gamble (PG) leads in household and personal care products, spanning brands like Tide and Pampers across diverse categories. Shares hovered near $154 in recent weeks, with YTD returns around 8% lagging the sector slightly. Performance reflects challenges like flat organic sales, margin compression from elevated costs, tariffs ($400M headwind), and unit volume dips, despite productivity gains. As a Dividend King with 70 years of increases, the $4.23 annual payout (yield ~2.75%) sustains appeal. Recent innovations in Mr. Clean and AI integration signal adaptation, but Q2 FY2026 revenue misses and guidance for core EPS of $6.83-$7.09 highlight pressures. Market sentiment weighs stability against near-term headwinds.
Trending AI Robots
Tickeron's Trending AI Robots page curates the platform's top-performing AI trading bots from hundreds available, each scanning thousands of tickers for optimal signals in current conditions. These bots employ diverse strategies—short-term momentum, sector rotations, volatility plays—across timeframes like 5-minute to 60-day holds, with win rates of 52-95%, profit factors up to 25.8, and annualized returns ranging 14% to over 218%. Top performers include AeroDefense bots at +99-135% returns (71-75% win rates) on aerospace ETFs, and semiconductor strategies exceeding 100% with 69-70% wins. Both KO and PG appear in consumer staples portfolios achieving 20%+ returns. Explore these curated bots to align automated trading with market dynamics.
Head-to-Head Comparison
KO and PG share defensive business models in consumer staples but diverge in growth drivers: KO leverages beverage volume in emerging markets, while PG relies on broad household innovation amid cost volatility. Recent momentum favors KO (10%+ YTD vs. PG's 8%), with stronger organic growth offsetting impairments. Risk factors include currency for KO and tariffs/margins for PG, both exhibiting low betas (~0.3). Sector exposure is similar, but PG's larger scale ($358B cap) trades at a discount P/E (22.8 vs. 25.3). Sentiment tilts toward KO's dividend momentum, though PG offers diversification trade-offs.
Tickeron AI Verdict
Tickeron's AI currently favors KO over PG, based on superior trend consistency, YTD relative performance, and catalysts like 5% organic growth and robust 2026 EPS outlook. While PG provides stability, KO's emerging market positioning and lower recent drawdowns suggest higher probability of outperformance in defensive rotations.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is KO is a Buy and PG is a StrongBuy.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
KO’s FA Score shows that 2 FA rating(s) are green whilePG’s FA Score has 1 green FA rating(s).
- KO’s FA Score: 2 green, 3 red.
- PG’s FA Score: 1 green, 4 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
KO’s TA Score shows that 3 TA indicator(s) are bullish while PG’s TA Score has 4 bullish TA indicator(s).
- KO’s TA Score: 3 bullish, 7 bearish.
- PG’s TA Score: 4 bullish, 5 bearish.
Price Growth
KO (@Beverages: Non-Alcoholic) experienced а -1.22% price change this week, while PG (@Household/Personal Care) price change was +0.63% for the same time period.
The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was +0.15%. For the same industry, the average monthly price growth was +1.21%, and the average quarterly price growth was +2127.54%.
The average weekly price growth across all stocks in the @Household/Personal Care industry was +0.31%. For the same industry, the average monthly price growth was +5.93%, and the average quarterly price growth was -8.19%.
Reported Earning Dates
KO is expected to report earnings on Apr 28, 2026.
PG is expected to report earnings on Apr 24, 2026.
Industries' Descriptions
@Beverages: Non-Alcoholic (+0.15% weekly)Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.
@Household/Personal Care (+0.31% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
| KO | PG | KO / PG | |
| Capitalization | 325B | 336B | 97% |
| EBITDA | 18.7B | 24.5B | 76% |
| Gain YTD | 8.710 | 1.539 | 566% |
| P/E Ratio | 24.83 | 21.41 | 116% |
| Revenue | 47.9B | 85.3B | 56% |
| Total Cash | N/A | 10.8B | - |
| Total Debt | 45.5B | 36.6B | 124% |
KO | PG | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 64 | 51 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 42 Fair valued | 38 Fair valued | |
PROFIT vs RISK RATING 1..100 | 13 | 59 | |
SMR RATING 1..100 | 20 | 30 | |
PRICE GROWTH RATING 1..100 | 52 | 59 | |
P/E GROWTH RATING 1..100 | 79 | 82 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
PG's Valuation (38) in the Household Or Personal Care industry is in the same range as KO (42) in the Beverages Non Alcoholic industry. This means that PG’s stock grew similarly to KO’s over the last 12 months.
KO's Profit vs Risk Rating (13) in the Beverages Non Alcoholic industry is somewhat better than the same rating for PG (59) in the Household Or Personal Care industry. This means that KO’s stock grew somewhat faster than PG’s over the last 12 months.
KO's SMR Rating (20) in the Beverages Non Alcoholic industry is in the same range as PG (30) in the Household Or Personal Care industry. This means that KO’s stock grew similarly to PG’s over the last 12 months.
KO's Price Growth Rating (52) in the Beverages Non Alcoholic industry is in the same range as PG (59) in the Household Or Personal Care industry. This means that KO’s stock grew similarly to PG’s over the last 12 months.
KO's P/E Growth Rating (79) in the Beverages Non Alcoholic industry is in the same range as PG (82) in the Household Or Personal Care industry. This means that KO’s stock grew similarly to PG’s over the last 12 months.
| KO | PG | |
|---|---|---|
| RSI ODDS (%) | 1 day ago 75% | 1 day ago 57% |
| Stochastic ODDS (%) | 1 day ago 40% | 1 day ago 45% |
| Momentum ODDS (%) | 1 day ago 46% | 1 day ago 49% |
| MACD ODDS (%) | 1 day ago 33% | 1 day ago 43% |
| TrendWeek ODDS (%) | 1 day ago 35% | 1 day ago 43% |
| TrendMonth ODDS (%) | 1 day ago 31% | 1 day ago 43% |
| Advances ODDS (%) | 13 days ago 39% | 13 days ago 45% |
| Declines ODDS (%) | 6 days ago 30% | 6 days ago 42% |
| BollingerBands ODDS (%) | 1 day ago 17% | 1 day ago 42% |
| Aroon ODDS (%) | 1 day ago 22% | 1 day ago 35% |
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| 1 Day | |||
|---|---|---|---|
| ETFs / NAME | Price $ | Chg $ | Chg % |
| RSP | 203.80 | 0.64 | +0.32% |
| Invesco S&P 500® Equal Weight ETF | |||
| TAIL | 11.15 | 0.02 | +0.22% |
| Cambria Tail Risk ETF | |||
| SLJY | 36.17 | -0.11 | -0.31% |
| Amplify SILJ Jnr Slvr Mnrs Cov Call ETF | |||
| XTAP | 43.79 | -0.15 | -0.34% |
| Innovator US Equity Acltd Pls ETF™ April | |||
| FLGB | 36.63 | -0.28 | -0.76% |
| Franklin FTSE United Kingdom ETF | |||