BTI
Price
$57.06
Change
+$0.38 (+0.67%)
Updated
Apr 20 closing price
Capitalization
121.26B
7 days until earnings call
Intraday BUY SELL Signals
KMB
Price
$98.54
Change
-$0.30 (-0.30%)
Updated
Apr 20 closing price
Capitalization
32.71B
7 days until earnings call
Intraday BUY SELL Signals
PEP
Price
$155.64
Change
-$1.35 (-0.86%)
Updated
Apr 21, 10:41 AM (EDT)
Capitalization
214.57B
84 days until earnings call
Intraday BUY SELL Signals
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BTI or KMB or PEP

Header iconBTI vs KMB vs PEP Comparison
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BTI vs KMB vs PEP Comparison Chart in %
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Which Stock Would AI Choose? British American Tobacco (BTI) vs. Kimberly-Clark (KMB) vs. PepsiCo (PEP) Stock Comparison

Key Takeaways

  • BTI delivered strong one-year total returns of over 50%, contrasting recent share price weakness, with analysts viewing it as undervalued at a forward P/E around 11.7 and a high dividend yield near 5.4%.
  • KMB faces a one-year decline of about 23%, but YTD gains of nearly 5% and a 4.9% yield position it as a defensive play amid acquisition talks and productivity focus.
  • PEP shows YTD strength up over 11%, supported by snack innovations and a 3.6% yield, though recent momentum has softened with a higher P/E of 26.6.
  • All three offer stability in consumer staples, with BTI leading in valuation appeal, KMB in dividend safety as a Dividend Aristocrat, and PEP in diversified growth.
  • Recent market activity highlights relative outperformance by BTI and PEP over broader indices in longer terms, amid shifts toward smokeless products and health trends.
  • Investor sentiment favors high-yield defensives like these amid volatility, balancing growth catalysts against sector headwinds like pricing pressures.

Introduction

This comparison examines BTI, KMB, and PEP, three consumer staples giants known for resilient demand and dividend reliability. BTI focuses on tobacco and smokeless transitions, KMB on personal care essentials, and PEP on beverages and snacks. Traders seeking relative performance edges in defensive sectors, and investors prioritizing income stability during market uncertainty, will find value in analyzing their valuation, momentum, and sector positioning. Recent weeks underscore their roles as hedges against volatility, with distinct growth drivers and risk profiles.

BTI Overview and Recent Performance

British American Tobacco (BTI) is a global leader in tobacco products, increasingly shifting toward non-combustible alternatives like vapes and oral nicotine. In recent market activity, shares have shown short-term weakness, down around 1-5% in recent sessions amid broader sentiment shifts, yet contrast sharply with robust one-year total shareholder returns exceeding 50% including dividends. This divergence stems from strong 2025 results, with revenue up 2.1% and profit growth in smokeless categories adding 4.7 million consumers to 34.1 million. Analysts highlight undervaluation, with fair value estimates near $59—26% above recent levels—and a low forward P/E of 11.7. Sentiment benefits from cash returns like progressive dividends yielding ~5.4% and planned £1.3 billion buybacks, supporting stability despite regulatory pressures.

KMB Overview and Recent Performance

Kimberly-Clark (KMB) produces essential personal care items like diapers, tissues, and wipes under brands such as Huggies and Kleenex. Recent weeks have seen mixed price action, with a 24.6% one-year decline reflecting broader challenges, offset by YTD gains of ~5% and short-term upticks of 5-7% in recent periods. Key influences include a proposed $48.7 billion Kenvue acquisition to bolster consumer health and new tech leadership for efficiency. Despite margin pressures, profitability holds with gross margins improving slightly; the stock trades at a forward P/E implying undervaluation versus intrinsic estimates over $120. A 4.9% dividend yield as a Dividend Aristocrat underscores reliability, drawing defensive sentiment amid productivity initiatives and stable demand.

PEP Overview and Recent Performance

PepsiCo (PEP) dominates beverages and snacks with icons like Pepsi, Gatorade, and Frito-Lay. Recent performance features YTD advances over 11%, though short-term dips of 3-5% reflect volume softness in snacks. Momentum stems from protein snacks, health beverages targeting a $400 billion market, and Q4 revenue beats with 5.6% growth. Gross margins edged to 54%, but operating margins dipped; a 92% payout supports a 3.6% yield as a new Dividend King with 50+ years of raises. Trading at a P/E of 26.6, higher than peers, sentiment weighs growth resets like price cuts and $10 billion buybacks against debt at 2.4x equity, positioning it for resilient positioning.

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Head-to-Head Comparison

BTI, KMB, and PEP anchor consumer staples with inelastic demand, but diverge in models: BTI's tobacco pivot offers high yields (5.4%) at cheap valuations (P/E 12.4), versus PEP's diversified snacks/beverages at premium multiples (26.6). Growth drivers contrast BTI/ KMB smokeless/essentials stability against PEP's health innovations. Recent momentum favors BTI's 50%+ yearly returns over KMB's declines, with PEP YTD strong. Risks include regulatory for BTI, acquisition integration for KMB, and volumes for PEP; all show low betas (<0.4). Valuations position BTI most attractive, KMB safest dividends, PEP growth tilt—trading value versus stability.

Tickeron AI Verdict

Tickeron’s AI currently favors BTI for its trend consistency in long-term returns, undervaluation (26% fair value upside), and superior yield/stability amid staples rotation. Relative positioning edges peers on momentum recovery potential from smokeless catalysts, though KMB and PEP offer probabilistic hedges via aristocrat status.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations

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COMPARISON
Comparison
Apr 21, 2026
Stock price -- (BTI: $57.06KMB: $98.54PEP: $156.99)
Brand notoriety: BTI and KMB are not notable and PEP is notable
BTI represents the Tobacco industry, KMB is part of the Household/Personal Care industry, and PEP is in the Beverages: Non-Alcoholic industry.
Current volume relative to the 65-day Moving Average: BTI: 61%, KMB: 79%, PEP: 94%
Market capitalization -- BTI: $121.26B, KMB: $32.71B, PEP: $214.57B
BTI [@Tobacco] is valued at $121.26B. KMB’s [@Household/Personal Care] market capitalization is $32.71B. PEP [@Beverages: Non-Alcoholic] has a market capitalization of $214.57B. The market cap for tickers in the [@Tobacco] industry ranges from $245.55B to $0. The market cap for tickers in the [@Household/Personal Care] industry ranges from $335.79B to $0. The market cap for tickers in the [@Beverages: Non-Alcoholic] industry ranges from $324.88B to $0. The average market capitalization across the [@Tobacco] industry is $32.34B. The average market capitalization across the [@Household/Personal Care] industry is $19.91B. The average market capitalization across the [@Household/Personal Care] industry is $23.45B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BTI’s FA Score shows that 2 FA rating(s) are green whileKMB’s FA Score has 2 green FA rating(s), and PEP’s FA Score reflects 3 green FA rating(s).

  • BTI’s FA Score: 2 green, 3 red.
  • KMB’s FA Score: 2 green, 3 red.
  • PEP’s FA Score: 3 green, 2 red.
According to our system of comparison, PEP is a better buy in the long-term than BTI, which in turn is a better option than KMB.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BTI’s TA Score shows that 3 TA indicator(s) are bullish while KMB’s TA Score has 5 bullish TA indicator(s), and PEP’s TA Score reflects 5 bullish TA indicator(s).

  • BTI’s TA Score: 3 bullish, 6 bearish.
  • KMB’s TA Score: 5 bullish, 4 bearish.
  • PEP’s TA Score: 5 bullish, 5 bearish.
According to our system of comparison, KMB is a better buy in the short-term than PEP, which in turn is a better option than BTI.

Price Growth

BTI (@Tobacco) experienced а -2.78% price change this week, while KMB (@Household/Personal Care) price change was +2.01% , and PEP (@Beverages: Non-Alcoholic) price fluctuated +0.71% for the same time period.

The average weekly price growth across all stocks in the @Tobacco industry was -1.34%. For the same industry, the average monthly price growth was +1.03%, and the average quarterly price growth was -8.81%.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +1.15%. For the same industry, the average monthly price growth was +5.23%, and the average quarterly price growth was -9.00%.

The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was +0.09%. For the same industry, the average monthly price growth was +1.16%, and the average quarterly price growth was +2127.50%.

Reported Earning Dates

BTI is expected to report earnings on Apr 28, 2026.

KMB is expected to report earnings on Apr 28, 2026.

PEP is expected to report earnings on Jul 14, 2026.

Industries' Descriptions

@Tobacco (-1.34% weekly)

The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.

@Household/Personal Care (+1.15% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

@Beverages: Non-Alcoholic (+0.09% weekly)

Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.

SUMMARIES
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FUNDAMENTALS
Fundamentals
PEP($215B) has a higher market cap than BTI($121B) and KMB($32.7B). PEP has higher P/E ratio than KMB and BTI: PEP (24.65) vs KMB (20.28) and BTI (12.09). PEP YTD gains are higher at: 10.362 vs. BTI (2.242) and KMB (-1.123). PEP has higher annual earnings (EBITDA): 15.5B vs. BTI (14.1B) and KMB (3.11B). PEP has higher revenues than BTI and KMB: PEP (93.9B) vs BTI (25.6B) and KMB (16.4B).
BTIKMBPEP
Capitalization121B32.7B215B
EBITDA14.1B3.11B15.5B
Gain YTD2.242-1.12310.362
P/E Ratio12.0920.2824.65
Revenue25.6B16.4B93.9B
Total CashN/A774M9.53B
Total DebtN/A7.3B49.9B
FUNDAMENTALS RATINGS
BTI vs KMB vs PEP: Fundamental Ratings
BTI
KMB
PEP
OUTLOOK RATING
1..100
736054
VALUATION
overvalued / fair valued / undervalued
1..100
11
Undervalued
15
Undervalued
26
Undervalued
PROFIT vs RISK RATING
1..100
1310061
SMR RATING
1..100
991121
PRICE GROWTH RATING
1..100
506232
P/E GROWTH RATING
1..100
965343
SEASONALITY SCORE
1..100
505050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

BTI's Valuation (11) in the Tobacco industry is in the same range as KMB (15) in the Household Or Personal Care industry, and is in the same range as PEP (26) in the Beverages Non Alcoholic industry. This means that BTI's stock grew similarly to KMB’s and similarly to PEP’s over the last 12 months.

BTI's Profit vs Risk Rating (13) in the Tobacco industry is somewhat better than the same rating for PEP (61) in the Beverages Non Alcoholic industry, and is significantly better than the same rating for KMB (100) in the Household Or Personal Care industry. This means that BTI's stock grew somewhat faster than PEP’s and significantly faster than KMB’s over the last 12 months.

KMB's SMR Rating (11) in the Household Or Personal Care industry is in the same range as PEP (21) in the Beverages Non Alcoholic industry, and is significantly better than the same rating for BTI (99) in the Tobacco industry. This means that KMB's stock grew similarly to PEP’s and significantly faster than BTI’s over the last 12 months.

PEP's Price Growth Rating (32) in the Beverages Non Alcoholic industry is in the same range as BTI (50) in the Tobacco industry, and is in the same range as KMB (62) in the Household Or Personal Care industry. This means that PEP's stock grew similarly to BTI’s and similarly to KMB’s over the last 12 months.

PEP's P/E Growth Rating (43) in the Beverages Non Alcoholic industry is in the same range as KMB (53) in the Household Or Personal Care industry, and is somewhat better than the same rating for BTI (96) in the Tobacco industry. This means that PEP's stock grew similarly to KMB’s and somewhat faster than BTI’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BTIKMBPEP
RSI
ODDS (%)
N/A
Bullish Trend 1 day ago
43%
Bullish Trend 1 day ago
46%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
62%
Bearish Trend 1 day ago
47%
Bearish Trend 1 day ago
35%
Momentum
ODDS (%)
Bearish Trend 1 day ago
45%
Bullish Trend 1 day ago
47%
Bullish Trend 1 day ago
51%
MACD
ODDS (%)
Bearish Trend 1 day ago
47%
Bullish Trend 1 day ago
48%
Bullish Trend 1 day ago
43%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
42%
Bullish Trend 1 day ago
43%
Bullish Trend 1 day ago
42%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
37%
Bearish Trend 1 day ago
46%
Bullish Trend 1 day ago
44%
Advances
ODDS (%)
Bullish Trend 1 day ago
61%
Bullish Trend 5 days ago
42%
Bullish Trend 13 days ago
39%
Declines
ODDS (%)
Bearish Trend 6 days ago
43%
Bearish Trend 9 days ago
48%
Bearish Trend 1 day ago
44%
BollingerBands
ODDS (%)
Bullish Trend 1 day ago
53%
Bullish Trend 1 day ago
52%
Bullish Trend 1 day ago
40%
Aroon
ODDS (%)
Bearish Trend 1 day ago
25%
Bearish Trend 1 day ago
42%
Bearish Trend 1 day ago
33%
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BTI
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KMB
Daily Signal:
Gain/Loss:
PEP
Daily Signal:
Gain/Loss:
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BTI and

Correlation & Price change

A.I.dvisor indicates that over the last year, BTI has been loosely correlated with MO. These tickers have moved in lockstep 52% of the time. This A.I.-generated data suggests there is some statistical probability that if BTI jumps, then MO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BTI
1D Price
Change %
BTI100%
+0.67%
MO - BTI
52%
Loosely correlated
+0.69%
IMBBY - BTI
46%
Loosely correlated
-0.45%
PM - BTI
43%
Loosely correlated
-0.15%
BTAFF - BTI
38%
Loosely correlated
+3.84%
UVV - BTI
30%
Poorly correlated
-1.52%
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KMB and

Correlation & Price change

A.I.dvisor indicates that over the last year, KMB has been loosely correlated with CL. These tickers have moved in lockstep 52% of the time. This A.I.-generated data suggests there is some statistical probability that if KMB jumps, then CL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To KMB
1D Price
Change %
KMB100%
-0.30%
CL - KMB
52%
Loosely correlated
-2.05%
PG - KMB
50%
Loosely correlated
-1.66%
CLX - KMB
49%
Loosely correlated
-2.30%
CHD - KMB
42%
Loosely correlated
-0.34%
KVUE - KMB
39%
Loosely correlated
-0.17%
More