COST
Price
$1032.03
Change
+$1.76 (+0.17%)
Updated
Apr 9 closing price
Capitalization
457.86B
110 days until earnings call
Intraday BUY SELL Signals
KVUE
Price
$17.43
Change
+$0.09 (+0.52%)
Updated
Apr 9 closing price
Capitalization
33.41B
33 days until earnings call
Intraday BUY SELL Signals
PM
Price
$161.25
Change
+$0.31 (+0.19%)
Updated
Apr 9 closing price
Capitalization
251.31B
12 days until earnings call
Intraday BUY SELL Signals
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COST or KVUE or PM

Header iconCOST vs KVUE vs PM Comparison
Open Charts COST vs KVUE vs PMBanner chart's image
COST vs KVUE vs PM Comparison Chart in %
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Which Stock Would AI Choose? Costco Wholesale (COST) vs. Kenvue (KVUE) vs. Philip Morris International (PM) Stock Comparison

Key Takeaways

  • COST leads with robust Q2 earnings growth of 13% and YTD returns around 16%, driven by membership fees and sales momentum in recent market activity.
  • KVUE offers value with a forward P/E of 16 and 4.5% dividend yield, bolstered by Q4 earnings beats amid acquisition talks with Kimberly-Clark.
  • PM provides high yield at ~4% with 19.7% one-year returns, though recent earnings misses pressured shares amid smoke-free transitions.
  • Consumer staples exposure unites them, but COST shows superior stability, KVUE undervaluation, and PM income appeal.
  • Relative performance highlights COST's outperformance versus peers, with all three navigating volatility through defensive traits.

Introduction

This stock comparison examines COST, KVUE, and PM, three consumer staples giants offering resilience in uncertain markets. COST dominates warehouse retail, KVUE leads consumer health, and PM navigates tobacco's evolution. Traders seeking momentum and investors eyeing dividends or value plays will find insights into recent performance, valuation sensitivity, and sector positioning. Amid shifting sentiment and economic pressures, understanding their relative strengths aids informed portfolio decisions in the current environment.

COST Overview and Recent Performance

Costco Wholesale Corporation (COST) operates membership-based warehouses globally, emphasizing bulk sales of branded and private-label goods for high-volume, low-margin efficiency. Its business thrives on renewal rates over 90% and e-commerce growth. In recent weeks, shares hovered near $998 post-Q2 earnings, where revenue hit $69.6 billion (up 9%) and EPS reached $4.58, beating estimates amid steady traffic and membership gains. Sentiment remains positive from consistent outperformance, with YTD returns at 15.7% versus the S&P 500's 1.5%, fueled by resilient consumer demand despite broader retail pressures.

KVUE Overview and Recent Performance

Kenvue Inc. (KVUE) focuses on consumer health products like Tylenol and Neutrogena across self-care, skin health, and essential health segments. Spun from Johnson & Johnson, it leverages strong brands in over-the-counter medicines and beauty. Recent market activity saw shares around $18.25, supported by Q4 earnings beats with margin improvements and organic growth, despite softer U.S. volumes. Progress toward a Kimberly-Clark acquisition has mixed institutional sentiment, but YTD gains near 5-7% reflect value appeal in a competitive sector, with forward P/E at 16.

PM Overview and Recent Performance

Philip Morris International Inc. (PM) is a global tobacco leader shifting to smoke-free products like IQOS, operating in over 100 markets. Its model balances combustibles with reduced-risk alternatives for sustained revenue. Shares traded near $170 recently after Q4 results showed revenue alignment but EPS misses, leading to a 5% dip amid delisting concerns and regulatory scrutiny. One-year returns stand at 19.7%, outpacing peers, with a $1.47 quarterly dividend reinforcing yield appeal, though margin pressures persist in the transition.

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Head-to-Head Comparison

COST, KVUE, and PM span consumer staples but diverge in models: COST's fee-driven retail scales via volumes, KVUE's brand portfolio emphasizes health innovation, and PM's pricing power navigates regulations. Growth drivers include COST's 9% sales momentum, KVUE's acquisition catalysts, and PM's smoke-free shift. Recent momentum favors COST (YTD +16%), over PM (+~13% estimated) and KVUE (+6%). Risks: COST valuation stretch (high P/E), KVUE competition/integration, PM regulatory headwinds. KVUE leads valuation sensitivity (forward P/E 16, yield 4.5%), while sentiment tilts to COST's stability.

Tickeron AI Verdict

Tickeron’s AI currently favors COST for its trend consistency, earnings beats, and defensive positioning amid volatility. Strong membership growth and relative outperformance signal higher probability of near-term upside, though KVUE's value and PM's yield offer alternatives based on income or catalysts.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations

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COMPARISON
Comparison
Apr 10, 2026
Stock price -- (COST: $1032.03KVUE: $17.43PM: $161.25)
Brand notoriety: COST and PM are notable and KVUE is not notable
COST represents the Discount Stores industry, KVUE is part of the Household/Personal Care industry, and PM is in the Tobacco industry.
Current volume relative to the 65-day Moving Average: COST: 104%, KVUE: 105%, PM: 68%
Market capitalization -- COST: $457.86B, KVUE: $33.41B, PM: $251.31B
COST [@Discount Stores] is valued at $457.86B. KVUE’s [@Household/Personal Care] market capitalization is $33.41B. PM [@Tobacco] has a market capitalization of $251.31B. The market cap for tickers in the [@Discount Stores] industry ranges from $1.03T to $0. The market cap for tickers in the [@Household/Personal Care] industry ranges from $340.84B to $0. The market cap for tickers in the [@Tobacco] industry ranges from $251.31B to $0. The average market capitalization across the [@Discount Stores] industry is $119.42B. The average market capitalization across the [@Household/Personal Care] industry is $20.05B. The average market capitalization across the [@Household/Personal Care] industry is $33.6B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

COST’s FA Score shows that 2 FA rating(s) are green whileKVUE’s FA Score has 1 green FA rating(s), and PM’s FA Score reflects 3 green FA rating(s).

  • COST’s FA Score: 2 green, 3 red.
  • KVUE’s FA Score: 1 green, 4 red.
  • PM’s FA Score: 3 green, 2 red.
According to our system of comparison, COST and PM are a better buy in the long-term than KVUE.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

COST’s TA Score shows that 7 TA indicator(s) are bullish while KVUE’s TA Score has 4 bullish TA indicator(s), and PM’s TA Score reflects 5 bullish TA indicator(s).

  • COST’s TA Score: 7 bullish, 4 bearish.
  • KVUE’s TA Score: 4 bullish, 5 bearish.
  • PM’s TA Score: 5 bullish, 5 bearish.
According to our system of comparison, COST is a better buy in the short-term than PM, which in turn is a better option than KVUE.

Price Growth

COST (@Discount Stores) experienced а +1.68% price change this week, while KVUE (@Household/Personal Care) price change was +1.69% , and PM (@Tobacco) price fluctuated +1.99% for the same time period.

The average weekly price growth across all stocks in the @Discount Stores industry was +0.71%. For the same industry, the average monthly price growth was -1.87%, and the average quarterly price growth was +11.43%.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +2.02%. For the same industry, the average monthly price growth was -0.74%, and the average quarterly price growth was -7.71%.

The average weekly price growth across all stocks in the @Tobacco industry was +1.70%. For the same industry, the average monthly price growth was +1.58%, and the average quarterly price growth was -7.40%.

Reported Earning Dates

COST is expected to report earnings on Jul 29, 2026.

KVUE is expected to report earnings on May 13, 2026.

PM is expected to report earnings on Apr 22, 2026.

Industries' Descriptions

@Discount Stores (+0.71% weekly)

Companies in the discount stores industry specialize in offering substantial discounts on a vast array of retail products. Some companies in this industry also operate general merchandise warehouse clubs. Products sold at discount stores are typically similar to those of any department store, but the pricing of the goods is generally much lower (and hence the name “discount”). Think Dollar General Corporation, Dollar Tree, Inc. and Five Below, Inc. Many discount stores target low-income households and/or price-sensitive consumers as their potential market. Discount stores’ profitability could hinge on factors like competitive pricing, sufficient locations, healthy revenue per square foot, and effective advertisement. These store operators could have an edge over other retailers during financial crises or recessions, when many consumers could be looking for less expensive alternatives.

@Household/Personal Care (+2.02% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

@Tobacco (+1.70% weekly)

The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
COST($458B) has a higher market cap than PM($251B) and KVUE($33.4B). COST has higher P/E ratio than KVUE and PM: COST (53.67) vs KVUE (22.93) and PM (22.20). COST YTD gains are higher at: 19.841 vs. KVUE (2.201) and PM (1.427). PM has higher annual earnings (EBITDA): 17.5B vs. COST (13.7B) and KVUE (2.99B). COST has more cash in the bank: 17.2B vs. KVUE (1.06B) and PM (). COST has less debt than KVUE and PM: COST (8.1B) vs KVUE (8.67B) and PM (48.8B). COST has higher revenues than PM and KVUE: COST (280B) vs PM (40.6B) and KVUE (15.1B).
COSTKVUEPM
Capitalization458B33.4B251B
EBITDA13.7B2.99B17.5B
Gain YTD19.8412.2011.427
P/E Ratio53.6722.9322.20
Revenue280B15.1B40.6B
Total Cash17.2B1.06BN/A
Total Debt8.1B8.67B48.8B
FUNDAMENTALS RATINGS
COST vs PM: Fundamental Ratings
COST
PM
OUTLOOK RATING
1..100
2116
VALUATION
overvalued / fair valued / undervalued
1..100
94
Overvalued
23
Undervalued
PROFIT vs RISK RATING
1..100
916
SMR RATING
1..100
313
PRICE GROWTH RATING
1..100
3557
P/E GROWTH RATING
1..100
6673
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

PM's Valuation (23) in the Tobacco industry is significantly better than the same rating for COST (94) in the Specialty Stores industry. This means that PM’s stock grew significantly faster than COST’s over the last 12 months.

COST's Profit vs Risk Rating (9) in the Specialty Stores industry is in the same range as PM (16) in the Tobacco industry. This means that COST’s stock grew similarly to PM’s over the last 12 months.

PM's SMR Rating (3) in the Tobacco industry is in the same range as COST (31) in the Specialty Stores industry. This means that PM’s stock grew similarly to COST’s over the last 12 months.

COST's Price Growth Rating (35) in the Specialty Stores industry is in the same range as PM (57) in the Tobacco industry. This means that COST’s stock grew similarly to PM’s over the last 12 months.

COST's P/E Growth Rating (66) in the Specialty Stores industry is in the same range as PM (73) in the Tobacco industry. This means that COST’s stock grew similarly to PM’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
COSTKVUEPM
RSI
ODDS (%)
Bearish Trend 1 day ago
33%
Bullish Trend 1 day ago
62%
Bullish Trend 1 day ago
77%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
37%
Bullish Trend 1 day ago
58%
Bullish Trend 1 day ago
45%
Momentum
ODDS (%)
Bullish Trend 1 day ago
67%
Bearish Trend 1 day ago
54%
Bearish Trend 1 day ago
48%
MACD
ODDS (%)
Bullish Trend 1 day ago
63%
N/A
Bullish Trend 1 day ago
47%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
66%
Bullish Trend 1 day ago
55%
Bullish Trend 1 day ago
56%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
62%
Bearish Trend 1 day ago
61%
Bearish Trend 1 day ago
51%
Advances
ODDS (%)
Bullish Trend 1 day ago
64%
Bullish Trend 1 day ago
55%
Bullish Trend 1 day ago
57%
Declines
ODDS (%)
Bearish Trend 18 days ago
38%
Bearish Trend 11 days ago
64%
Bearish Trend 21 days ago
47%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
33%
Bullish Trend 1 day ago
50%
Bullish Trend 3 days ago
68%
Aroon
ODDS (%)
Bullish Trend 1 day ago
55%
Bearish Trend 1 day ago
61%
Bearish Trend 1 day ago
41%
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COST
Daily Signal:
Gain/Loss:
KVUE
Daily Signal:
Gain/Loss:
PM
Daily Signal:
Gain/Loss:
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COST and

Correlation & Price change

A.I.dvisor indicates that over the last year, COST has been loosely correlated with WMT. These tickers have moved in lockstep 62% of the time. This A.I.-generated data suggests there is some statistical probability that if COST jumps, then WMT could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To COST
1D Price
Change %
COST100%
+0.17%
WMT - COST
62%
Loosely correlated
+1.47%
BJ - COST
45%
Loosely correlated
-1.58%
OLLI - COST
32%
Poorly correlated
-5.05%
PSMT - COST
31%
Poorly correlated
+2.94%
TGT - COST
23%
Poorly correlated
+0.74%
More

KVUE and

Correlation & Price change

A.I.dvisor indicates that over the last year, KVUE has been loosely correlated with KMB. These tickers have moved in lockstep 39% of the time. This A.I.-generated data suggests there is some statistical probability that if KVUE jumps, then KMB could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To KVUE
1D Price
Change %
KVUE100%
+0.52%
KMB - KVUE
39%
Loosely correlated
+0.99%
CL - KVUE
31%
Poorly correlated
+0.57%
PG - KVUE
30%
Poorly correlated
+1.21%
UL - KVUE
28%
Poorly correlated
+0.36%
CLX - KVUE
28%
Poorly correlated
+1.85%
More

PM and

Correlation & Price change

A.I.dvisor indicates that over the last year, PM has been loosely correlated with BTI. These tickers have moved in lockstep 56% of the time. This A.I.-generated data suggests there is some statistical probability that if PM jumps, then BTI could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To PM
1D Price
Change %
PM100%
+0.19%
BTI - PM
56%
Loosely correlated
-1.83%
MO - PM
47%
Loosely correlated
+0.99%
TPB - PM
41%
Loosely correlated
+10.15%
UVV - PM
34%
Loosely correlated
+0.87%
IMBBY - PM
28%
Poorly correlated
-2.07%
More