Advertisement
DEO or MNST or PG
Which Stock Would AI Choose? Diageo (DEO) vs. Monster Beverage (MNST) vs. Procter & Gamble (PG) Stock Comparison
Key Takeaways
- DEO has faced significant pressure from weak U.S. and China demand, leading to lowered guidance, a dividend cut, and a year-to-date decline of over 5%, with shares down 27% over the past year.
- MNST reported robust Q4 results with 17.6% net sales growth and strong earnings, though shares dipped post-earnings; YTD performance is flat at -1.4%, with 35% one-year gains.
- PG maintains stability as a consumer staples leader with a 70-year dividend increase streak and 2.75% yield, showing YTD gains of about 8% despite recent market weakness and a 13% one-year drop.
- Valuation contrasts highlight DEO's forward P/E at 9 versus PG's 22.8 and MNST's growth-oriented profile, amid sector rotation in consumer defensive stocks.
- Recent momentum favors MNST on earnings strength, while PG offers defensive positioning and DEO trades at a discount post-challenges.
Introduction
This stock comparison examines DEO, MNST, and PG, three prominent consumer defensive names spanning alcoholic beverages, non-alcoholic energy drinks, and household essentials. Investors seeking stability amid market volatility or growth in beverages may find value here, as these firms navigate shifting consumer trends, economic pressures, and sector dynamics. With recent earnings highlighting contrasts in performance and outlook, this analysis aids in evaluating relative positioning for diversified portfolios or tactical trades focused on consumer staples resilience and momentum.
DEO Overview and Recent Performance
Diageo plc (DEO), a global leader in premium spirits with brands like Johnnie Walker, Guinness, and Smirnoff, operates over 110 manufacturing sites across nearly 180 countries. In recent market activity, DEO shares have declined sharply, trading around $82 with a 52-week low near $81 and YTD down over 5%. Key pressures stem from softer U.S. tequila sales (down nearly 25%) and China demand, prompting lowered organic sales guidance to -2% to -3% and a halved interim dividend to 20 cents per share. First-half sales fell 2.8% organically amid affordability concerns, eroding sentiment despite a durable wide moat and efforts under new leadership to reset operations and reduce debt.
MNST Overview and Recent Performance
Monster Beverage Corporation (MNST), headquartered in Corona, California, develops and markets energy drinks like Monster Energy, alongside strategic brands in alcohol and other beverages, distributed globally. Recent quarters show resilience, with Q4 2025 net sales up 17.6% to $2.13 billion and adjusted EPS rising 30.4%, beating estimates on strong international demand for sugar-free variants. Shares, around $76, fell 9% post-earnings but boast 35% one-year gains and flat YTD at -1.4%, supported by institutional inflows and leadership changes for regional growth. Momentum persists with 9.6% three-year sales growth, though recent pullbacks reflect broader market caution.
PG Overview and Recent Performance
The Procter & Gamble Company (PG), founded in 1837 and based in Cincinnati, Ohio, leads in household and personal care with brands like Tide, Pampers, and Gillette, serving 5 billion consumers across five sectors. Shares hover near $154, with YTD gains of 8% offsetting a 13% one-year decline amid broader market pressures. Recent activity reflects resilience, bolstered by a 70-year dividend growth streak yielding 2.75%, though Q2 FY2026 showed slight U.S. slowdowns. Focus on innovation, productivity, and superior execution supports steady performance in a defensive sector, with analysts noting valuation tests from product revamps like Mr. Clean.
Trending AI Robots
Tickeron’s Trending AI Robots page showcases the platform's top-performing AI trading bots, curated from hundreds available that trade thousands of tickers across diverse strategies. These bots employ varying styles—from trend-following and swing trading to volatility plays and hedging—over timeframes like 5-minute to 60-day holds. Top performers boast annualized returns up to 218%, win rates of 70-95%, profit factors exceeding 3.0, and low drawdowns, with themes spanning aerospace, semiconductors, infrastructure, and consumer staples (including bots trading PG alongside peers like WMT). Only the most suitable for current conditions earn a spot, helping traders adapt to volatility. Explore these high-conviction signals for potential edge in stock comparison and beyond.
Head-to-Head Comparison
DEO, MNST, and PG operate in consumer defensive realms but diverge in models: DEO's premium spirits face premiumization slowdowns and regional headwinds, contrasting MNST's high-growth energy drinks with 17%+ sales momentum and international tailwinds. PG emphasizes essential household goods for recession resistance. Growth drivers favor MNST's 21% earnings CAGR versus DEO's contraction; recent momentum shows MNST and PG YTD positive amid DEO's plunge. Risks include DEO's debt and demand fragility, MNST's post-earnings volatility, and PG's pricing pressures. Valuation sensitivity positions DEO cheapest (forward P/E 9, 5% yield) against PG's stability (market cap $357B) and MNST's premium. Sentiment tilts toward growth in non-alc beverages over spirits amid health trends.
Tickeron AI Verdict
Tickeron’s AI currently leans toward MNST for its trend consistency in sales growth, positive catalysts like Q4 beats and international expansion, and relative positioning versus peers' headwinds. While PG offers superior stability and DEO a valuation discount, MNST's momentum aligns with observable factors like institutional interest, suggesting higher probability of near-term outperformance in consumer defensive rotation.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full Disclaimers and Limitations.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
DEO’s FA Score shows that 1 FA rating(s) are green whileMNST’s FA Score has 1 green FA rating(s), and PG’s FA Score reflects 1 green FA rating(s).
- DEO’s FA Score: 1 green, 4 red.
- MNST’s FA Score: 1 green, 4 red.
- PG’s FA Score: 1 green, 4 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
DEO’s TA Score shows that 4 TA indicator(s) are bullish while MNST’s TA Score has 4 bullish TA indicator(s), and PG’s TA Score reflects 4 bullish TA indicator(s).
- DEO’s TA Score: 4 bullish, 3 bearish.
- MNST’s TA Score: 4 bullish, 4 bearish.
- PG’s TA Score: 4 bullish, 5 bearish.
Price Growth
DEO (@Beverages: Alcoholic) experienced а +4.72% price change this week, while MNST (@Beverages: Non-Alcoholic) price change was +2.74% , and PG (@Household/Personal Care) price fluctuated +0.63% for the same time period.
The average weekly price growth across all stocks in the @Beverages: Alcoholic industry was +2.71%. For the same industry, the average monthly price growth was +2.44%, and the average quarterly price growth was -10.92%.
The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was -1.29%. For the same industry, the average monthly price growth was +0.30%, and the average quarterly price growth was +83822.82%.
The average weekly price growth across all stocks in the @Household/Personal Care industry was +0.31%. For the same industry, the average monthly price growth was +5.93%, and the average quarterly price growth was -8.19%.
Reported Earning Dates
DEO is expected to report earnings on May 06, 2026.
MNST is expected to report earnings on Apr 30, 2026.
PG is expected to report earnings on Apr 24, 2026.
Industries' Descriptions
@Beverages: Alcoholic (+2.71% weekly)The alcoholic beverage market includes beer, wine, and spirits. From $230 billion in 2015, the industry has grown to around $250 billion by 2019. In recent years, alcoholic beverage makers have been looking to expand distribution and purchase channels, such as through online stores (e.g. e-commerce platform Drizly) and convenience stores. Anheuser-Busch In Bev and Diageo are major global alcoholic beverage companies, while U.S.-owned companies include Constellation Brands and Brown-Forman Corp. among several others.
@Beverages: Non-Alcoholic (-1.29% weekly)Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.
@Household/Personal Care (+0.31% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
| DEO | MNST | PG | |
| Capitalization | 45.7B | 75.5B | 336B |
| EBITDA | 6.39B | 2.53B | 24.5B |
| Gain YTD | -3.803 | 0.730 | 1.539 |
| P/E Ratio | 18.98 | 39.81 | 21.41 |
| Revenue | 19.8B | 8.29B | 85.3B |
| Total Cash | 905M | 2.77B | 10.8B |
| Total Debt | 23.5B | 199M | 36.6B |
DEO | MNST | PG | ||
|---|---|---|---|---|
OUTLOOK RATING 1..100 | 10 | 69 | 51 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 19 Undervalued | 93 Overvalued | 38 Fair valued | |
PROFIT vs RISK RATING 1..100 | 100 | 24 | 59 | |
SMR RATING 1..100 | 98 | 35 | 30 | |
PRICE GROWTH RATING 1..100 | 60 | 50 | 59 | |
P/E GROWTH RATING 1..100 | 51 | 63 | 82 | |
SEASONALITY SCORE 1..100 | 50 | 75 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
DEO's Valuation (19) in the Beverages Alcoholic industry is in the same range as PG (38) in the Household Or Personal Care industry, and is significantly better than the same rating for MNST (93) in the Beverages Non Alcoholic industry. This means that DEO's stock grew similarly to PG’s and significantly faster than MNST’s over the last 12 months.
MNST's Profit vs Risk Rating (24) in the Beverages Non Alcoholic industry is somewhat better than the same rating for PG (59) in the Household Or Personal Care industry, and is significantly better than the same rating for DEO (100) in the Beverages Alcoholic industry. This means that MNST's stock grew somewhat faster than PG’s and significantly faster than DEO’s over the last 12 months.
PG's SMR Rating (30) in the Household Or Personal Care industry is in the same range as MNST (35) in the Beverages Non Alcoholic industry, and is significantly better than the same rating for DEO (98) in the Beverages Alcoholic industry. This means that PG's stock grew similarly to MNST’s and significantly faster than DEO’s over the last 12 months.
MNST's Price Growth Rating (50) in the Beverages Non Alcoholic industry is in the same range as PG (59) in the Household Or Personal Care industry, and is in the same range as DEO (60) in the Beverages Alcoholic industry. This means that MNST's stock grew similarly to PG’s and similarly to DEO’s over the last 12 months.
DEO's P/E Growth Rating (51) in the Beverages Alcoholic industry is in the same range as MNST (63) in the Beverages Non Alcoholic industry, and is in the same range as PG (82) in the Household Or Personal Care industry. This means that DEO's stock grew similarly to MNST’s and similarly to PG’s over the last 12 months.
| DEO | MNST | PG | |
|---|---|---|---|
| RSI ODDS (%) | 1 day ago 49% | 1 day ago 79% | 1 day ago 57% |
| Stochastic ODDS (%) | 1 day ago 60% | 1 day ago 47% | 1 day ago 45% |
| Momentum ODDS (%) | 1 day ago 50% | 1 day ago 52% | 1 day ago 49% |
| MACD ODDS (%) | 1 day ago 58% | 1 day ago 65% | 1 day ago 43% |
| TrendWeek ODDS (%) | 1 day ago 45% | 1 day ago 58% | 1 day ago 43% |
| TrendMonth ODDS (%) | 1 day ago 41% | 1 day ago 57% | 1 day ago 43% |
| Advances ODDS (%) | 1 day ago 42% | 1 day ago 58% | 13 days ago 45% |
| Declines ODDS (%) | N/A | 7 days ago 47% | 6 days ago 42% |
| BollingerBands ODDS (%) | 1 day ago 74% | 1 day ago 43% | 1 day ago 42% |
| Aroon ODDS (%) | 1 day ago 58% | 1 day ago 48% | 1 day ago 35% |
Advertisement
| 1 Day | |||
|---|---|---|---|
| ETFs / NAME | Price $ | Chg $ | Chg % |
| COIO | 7.92 | 0.10 | +1.26% |
| Leverage Shares 2x Cpd Acclrtd COINMnETF | |||
| IJH | 73.36 | 0.46 | +0.63% |
| iShares Core S&P Mid-Cap ETF | |||
| MGMT | 48.03 | 0.06 | +0.12% |
| Ballast Small/Mid Cap ETF | |||
| APRP | 31.72 | -0.04 | -0.12% |
| PGIM S&P 500 Buffer 12 ETF - Apr | |||
| TSLY | 30.36 | -0.48 | -1.56% |
| YieldMax TSLA Option Income Strategy ETF | |||
DEO and
Correlation & Price change
A.I.dvisor indicates that over the last year, DEO has been closely correlated with PRNDY. These tickers have moved in lockstep 69% of the time. This A.I.-generated data suggests there is a high statistical probability that if DEO jumps, then PRNDY could also see price increases.
| Ticker / NAME | Correlation To DEO | 1D Price Change % | ||
|---|---|---|---|---|
| DEO | 100% | +0.34% | ||
| PRNDY - DEO | 69% Closely correlated | +0.70% | ||
| BUD - DEO | 55% Loosely correlated | -0.94% | ||
| MGPI - DEO | 55% Loosely correlated | -0.30% | ||
| STZ - DEO | 54% Loosely correlated | -1.52% | ||
| REMYY - DEO | 44% Loosely correlated | +0.21% | ||
More | ||||
MNST and
Correlation & Price change
A.I.dvisor indicates that over the last year, MNST has been loosely correlated with CCEP. These tickers have moved in lockstep 46% of the time. This A.I.-generated data suggests there is some statistical probability that if MNST jumps, then CCEP could also see price increases.
| Ticker / NAME | Correlation To MNST | 1D Price Change % | ||
|---|---|---|---|---|
| MNST | 100% | +0.66% | ||
| CCEP - MNST | 46% Loosely correlated | -1.52% | ||
| KO - MNST | 43% Loosely correlated | -0.34% | ||
| PEP - MNST | 42% Loosely correlated | -0.43% | ||
| CELH - MNST | 36% Loosely correlated | -4.17% | ||
| KDP - MNST | 31% Poorly correlated | -0.11% | ||
More | ||||