This stock comparison examines KO, KR, and KVUE within the consumer staples sector, highlighting their relative performance, valuation, and market positioning. These companies represent diverse staples subsectors—beverages, groceries, and personal care—offering stability for defensive investors and income seekers. Traders may find value in their dividend profiles and momentum amid economic shifts, while long-term investors assess growth drivers like digital transformation and brand loyalty. Recent market activity underscores staples' resilience, making this analysis timely for portfolio allocation in volatile conditions.
The Coca-Cola Company (KO), a global beverage leader, maintains a vast portfolio of non-alcoholic drinks, emphasizing iconic brands amid evolving consumer preferences. In recent market activity, KO shares hovered around $77, reflecting YTD gains of approximately 10% and a 1-year return near 9%. Sentiment has been bolstered by leadership transitions, including the appointment of Henrique Braun as CEO, and a 4% quarterly dividend increase to $0.53, signaling confidence in cash flows. Trading volume spiked on key sessions, with shares dipping modestly over recent weeks after hitting 52-week highs near $82 earlier in the year. Influences include steady demand for core products and pricing discipline, though weekly declines of about 5% highlight sensitivity to broader staples rotation.
The Kroger Co. (KR), a major U.S. grocery retailer, operates thousands of stores and emphasizes e-commerce, private labels, and fresh foods. Recent weeks saw KR shares surge to around $74, posting robust YTD performance of 19% and 1-year gains of 18%. Q4 2025 results exceeded expectations with adjusted EPS of $1.28 versus $1.20 estimated, identical sales up 2.4% excluding fuel, and e-commerce jumping 20%, driving a 3.5% single-day gain. New CEO Greg Foran prioritizes affordable pricing, while a Chief Data and AI Officer appointment underscores tech integration. Store optimizations, including closures, temper growth forecasts for 2026, yet momentum persists post-Albertsons merger termination, with shares hitting record highs.
Kenvue Inc. (KVUE), a consumer health and personal care firm spun off from Johnson & Johnson, features brands like Tylenol and Neutrogena. Shares traded near $18.40 recently, with YTD returns of 8% outpacing the S&P 500, though 1-year performance lags at -20% amid post-spin challenges. Q4 2025 earnings beat estimates at $0.27 EPS versus $0.22, with revenue of $3.78 billion and margin improvements from efficiencies. Progress toward a Kimberly-Clark acquisition, eyed for H2 2026 closure, supports valuation at a 24x P/E, complemented by a 4.5% dividend yield. Recent dips reflect institutional sales, but global growth and dividend appeal sustain interest in recent trading.
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KO, KR, and KVUE operate in consumer staples, prioritizing essential goods but differing in models: KO's asset-light branding contrasts KR's asset-heavy retail and KVUE's product-focused health care. Growth drivers include KR's 20% e-commerce surge versus KO's pricing and KVUE's acquisition catalyst. Recent momentum favors KR at 19% YTD, ahead of KO (10%) and KVUE (8%). Risks encompass KR's post-merger costs (65x P/E), KVUE's integration uncertainties, and KO's volume pressures. Valuation sensitivity shows KVUE cheapest on forward P/E (~16x), with highest yield (4.5%) versus KO (2.75%) and KR (1.9%). Sentiment tilts positive on KR's earnings beat, balancing staples' low-beta stability (betas 0.3-0.6).
Tickeron’s AI currently leans toward KR based on superior trend consistency, with 19% YTD gains, earnings outperformance, and e-commerce catalysts positioning it strongly in groceries. While KO provides stability and KVUE attractive yield, KR's relative momentum and AI-driven efficiencies suggest higher probability of near-term outperformance in staples rotation.
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It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
KO’s FA Score shows that 2 FA rating(s) are green whileKR’s FA Score has 2 green FA rating(s), and KVUE’s FA Score reflects 1 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
KO’s TA Score shows that 5 TA indicator(s) are bullish while KR’s TA Score has 5 bullish TA indicator(s), and KVUE’s TA Score reflects 4 bullish TA indicator(s).
KO (@Beverages: Non-Alcoholic) experienced а +1.90% price change this week, while KR (@Food Retail) price change was -2.76% , and KVUE (@Household/Personal Care) price fluctuated +1.69% for the same time period.
The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was +2.02%. For the same industry, the average monthly price growth was -3.13%, and the average quarterly price growth was +164976.25%.
The average weekly price growth across all stocks in the @Food Retail industry was +0.96%. For the same industry, the average monthly price growth was -1.32%, and the average quarterly price growth was +3.18%.
The average weekly price growth across all stocks in the @Household/Personal Care industry was +2.02%. For the same industry, the average monthly price growth was -0.74%, and the average quarterly price growth was -7.71%.
KO is expected to report earnings on Apr 28, 2026.
KR is expected to report earnings on Jun 11, 2026.
KVUE is expected to report earnings on May 13, 2026.
Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.
@Food Retail (+0.96% weekly)The food retail industry includes companies that sell food, beverage and household products. Items sold include grocery, gourmet food, fresh produce, and frozen food. Kroger Co., George Weston Ltd., Grocery Outlet Holding Corp., and Sprouts Farmers Markets, Inc. are examples of major food retailers. While e-commerce companies like Amazon have increasingly been ramping-up offerings in the food retail space, several traditional players have also been expanding their online presence to stand their ground against rising competition.
@Household/Personal Care (+2.02% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
| KO | KR | KVUE | |
| Capitalization | 336B | 43.1B | 33.4B |
| EBITDA | 18.7B | 5.43B | 2.99B |
| Gain YTD | 12.598 | 13.161 | 2.201 |
| P/E Ratio | 25.72 | 45.68 | 22.93 |
| Revenue | 47.9B | 147B | 15.1B |
| Total Cash | N/A | 879M | 1.06B |
| Total Debt | 45.5B | 25.2B | 8.67B |
KO | KR | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 13 | 55 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 43 Fair valued | 57 Fair valued | |
PROFIT vs RISK RATING 1..100 | 9 | 21 | |
SMR RATING 1..100 | 20 | 77 | |
PRICE GROWTH RATING 1..100 | 34 | 50 | |
P/E GROWTH RATING 1..100 | 70 | 8 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
KO's Valuation (43) in the Beverages Non Alcoholic industry is in the same range as KR (57) in the Food Retail industry. This means that KO’s stock grew similarly to KR’s over the last 12 months.
KO's Profit vs Risk Rating (9) in the Beverages Non Alcoholic industry is in the same range as KR (21) in the Food Retail industry. This means that KO’s stock grew similarly to KR’s over the last 12 months.
KO's SMR Rating (20) in the Beverages Non Alcoholic industry is somewhat better than the same rating for KR (77) in the Food Retail industry. This means that KO’s stock grew somewhat faster than KR’s over the last 12 months.
KO's Price Growth Rating (34) in the Beverages Non Alcoholic industry is in the same range as KR (50) in the Food Retail industry. This means that KO’s stock grew similarly to KR’s over the last 12 months.
KR's P/E Growth Rating (8) in the Food Retail industry is somewhat better than the same rating for KO (70) in the Beverages Non Alcoholic industry. This means that KR’s stock grew somewhat faster than KO’s over the last 12 months.
| KO | KR | KVUE | |
|---|---|---|---|
| RSI ODDS (%) | 1 day ago 46% | 1 day ago 63% | 1 day ago 62% |
| Stochastic ODDS (%) | 1 day ago 27% | 1 day ago 58% | 1 day ago 58% |
| Momentum ODDS (%) | 1 day ago 32% | 1 day ago 47% | 1 day ago 54% |
| MACD ODDS (%) | 1 day ago 30% | 1 day ago 41% | N/A |
| TrendWeek ODDS (%) | 1 day ago 38% | 1 day ago 47% | 1 day ago 55% |
| TrendMonth ODDS (%) | 1 day ago 36% | 1 day ago 53% | 1 day ago 61% |
| Advances ODDS (%) | 1 day ago 39% | 4 days ago 57% | 1 day ago 55% |
| Declines ODDS (%) | 21 days ago 29% | 1 day ago 46% | 11 days ago 64% |
| BollingerBands ODDS (%) | 1 day ago 22% | 1 day ago 69% | 1 day ago 50% |
| Aroon ODDS (%) | 1 day ago 24% | 1 day ago 56% | 1 day ago 61% |
| 1 Day | |||
|---|---|---|---|
| ETFs / NAME | Price $ | Chg $ | Chg % |
| HVAC | 37.58 | 0.76 | +2.06% |
| Advisorshares HVAC And Industrials ETF | |||
| QCLR | 27.34 | 0.14 | +0.50% |
| Global X NASDAQ 100® Collar 95-110 ETF | |||
| FTRB | 25.28 | 0.03 | +0.14% |
| Federated Hermes Total Return Bond ETF | |||
| SJNK | 25.12 | 0.02 | +0.08% |
| State Street® SPDR® Blmbg ST HY Bd ETF | |||
| MVFD | 29.50 | 0.02 | +0.06% |
| Monarch Volume Factor Dividend Tree ETF | |||
A.I.dvisor indicates that over the last year, KO has been loosely correlated with CCEP. These tickers have moved in lockstep 60% of the time. This A.I.-generated data suggests there is some statistical probability that if KO jumps, then CCEP could also see price increases.
A.I.dvisor indicates that over the last year, KR has been loosely correlated with ACI. These tickers have moved in lockstep 57% of the time. This A.I.-generated data suggests there is some statistical probability that if KR jumps, then ACI could also see price increases.
A.I.dvisor indicates that over the last year, KVUE has been loosely correlated with KMB. These tickers have moved in lockstep 39% of the time. This A.I.-generated data suggests there is some statistical probability that if KVUE jumps, then KMB could also see price increases.
| Ticker / NAME | Correlation To KVUE | 1D Price Change % | ||
|---|---|---|---|---|
| KVUE | 100% | +0.52% | ||
| KMB - KVUE | 39% Loosely correlated | +0.99% | ||
| CL - KVUE | 31% Poorly correlated | +0.57% | ||
| PG - KVUE | 30% Poorly correlated | +1.21% | ||
| UL - KVUE | 28% Poorly correlated | +0.36% | ||
| CLX - KVUE | 28% Poorly correlated | +1.85% | ||
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