KO
Price
$74.81
Change
-$0.67 (-0.89%)
Updated
Apr 21, 02:19 PM (EDT)
Capitalization
324.88B
7 days until earnings call
Intraday BUY SELL Signals
PM
Price
$155.42
Change
-$2.13 (-1.35%)
Updated
Apr 21, 02:11 PM (EDT)
Capitalization
245.55B
One day until earnings call
Intraday BUY SELL Signals
TGT
Price
$131.81
Change
+$1.63 (+1.25%)
Updated
Apr 21, 12:26 PM (EDT)
Capitalization
58.95B
29 days until earnings call
Intraday BUY SELL Signals
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KO or PM or TGT

Header iconKO vs PM vs TGT Comparison
Open Charts KO vs PM vs TGTBanner chart's image
KO vs PM vs TGT Comparison Chart in %
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Which Stock Would AI Choose? Coca-Cola (KO) vs. Philip Morris (PM) vs. Target (TGT) Stock Comparison

Key Takeaways

  • KO exhibits steady performance with YTD gains around 11%, bolstered by a 64th consecutive annual dividend increase to $0.53 quarterly, appealing to defensive investors.
  • PM shows YTD returns near 8%, with strong smoke-free product growth but recent pullback after Q4 earnings miss, supported by a $1.47 quarterly dividend.
  • TGT leads with robust YTD gains over 24%, driven by post-earnings optimism and sales turnaround plans, alongside a 3.8% dividend yield.
  • All three offer attractive dividends (KO ~2.7%, PM ~3.4%, TGT ~3.8%), providing income stability amid market volatility.
  • TGT demonstrates superior recent momentum, while KO and PM prioritize consistency in consumer staples.
  • Relative performance highlights TGT's recovery edge versus the steadier paths of KO and PM.

Introduction

This stock comparison examines KO (Coca-Cola), PM (Philip Morris International), and TGT (Target), three consumer-oriented giants spanning beverages, tobacco, and retail. These stocks attract dividend-focused investors and traders seeking relative performance in volatile markets. With defensive qualities in staples and cyclical retail exposure, they offer insights into sector resilience, growth drivers, and market positioning. Traders monitoring consumer trends and income streams will find value in their contrasting momentum, valuations, and recent developments.

KO Overview and Recent Performance

Coca-Cola (KO), the global beverage leader, maintains a robust portfolio of non-alcoholic drinks with strong brand equity. In recent market activity, shares have shown resilience, trading around $77-78 with YTD returns near 11% and a modest monthly dip of about 0.3%. Key influences include a 4% quarterly dividend hike to $0.53—the 64th consecutive increase—enhancing income appeal. Earnings estimates remain stable at $3.24 for the fiscal year, up 8%, amid disciplined pricing and volume growth. Sentiment benefits from its defensive stature, though weekly declines of nearly 5% reflect broader staples rotation.

PM Overview and Recent Performance

Philip Morris International (PM) focuses on cigarettes and smoke-free products like IQOS and ZYN, driving transition amid regulatory shifts. Recent performance features YTD gains around 8%, with shares near $173 but a monthly decline of over 5% following a Q4 earnings miss on adjusted EPS. A quarterly dividend of $1.47 underscores yield strength at ~3.4%. Growth in smoke-free segments offsets traditional declines, with revenue in line but profitability pressures noted. Market sentiment weighs regulatory risks against innovation momentum in recent weeks.

TGT Overview and Recent Performance

Target (TGT), a major discount retailer, operates extensive stores with diverse merchandise. Recent activity highlights strength, with YTD returns exceeding 24% and monthly gains around 5%, shares near $120. Q4 results beat profit estimates despite sales decline, sparking optimism for sales growth via store remodels and faster delivery. A $1.14 quarterly dividend supports a ~3.8% yield. Influences include consumer spending caution and strategic AI integration, boosting shares post-earnings amid turnaround focus.

Trending AI Robots

Tickeron's Trending AI Robots page showcases over 25 top-performing AI trading bots from hundreds available, each trading thousands of tickers with diverse strategies like trend following, dip buying, and sector momentum across 15min to 60min timeframes. Curated by AI for current market conditions, standout bots deliver annualized returns up to +213%, win rates of 53-95%, and profit factors to 25.8, excelling in volatility via semiconductors, aerospace, and consumer staples proxies like WMT. These bots adapt to short-term shifts, offering signal, virtual, and brokerage options. Explore Trending AI Robots to identify suitable strategies for stocks like KO, PM, and TGT.

Head-to-Head Comparison

KO, PM, and TGT differ in business models: KO's asset-light beverages emphasize global branding; PM's tobacco pivots to smoke-free amid regulations; TGT's retail faces consumer cyclicality. Growth drivers include KO and PM's pricing discipline versus TGT's e-commerce push. Recent momentum favors TGT (24% YTD) over KO (11%) and PM (8%). Risks: regulatory for PM, competition for TGT, staples slowdown for KO. Valuations show TGT at ~15x forward P/E, PM ~22x, KO ~25x; yields rise from KO (2.7%) to TGT (3.8%). Sentiment tilts toward TGT's recovery.

Tickeron AI Verdict

Tickeron's AI would currently favor TGT due to superior trend consistency, YTD momentum over 24%, and positive catalysts like earnings beats and growth initiatives, positioning it strongly relative to KO and PM's steadier but lower recent gains. Probabilistic edge stems from retail recovery signals amid staples stability.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations

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COMPARISON
Comparison
Apr 21, 2026
Stock price -- (KO: $75.48PM: $157.55TGT: $130.18)
Brand notoriety: KO, PM and TGT are all notable
KO represents the Beverages: Non-Alcoholic industry, PM is part of the Tobacco industry, and TGT is in the Discount Stores industry.
Current volume relative to the 65-day Moving Average: KO: 69%, PM: 96%, TGT: 128%
Market capitalization -- KO: $324.88B, PM: $245.55B, TGT: $58.95B
KO [@Beverages: Non-Alcoholic] is valued at $324.88B. PM’s [@Tobacco] market capitalization is $245.55B. TGT [@Discount Stores] has a market capitalization of $58.95B. The market cap for tickers in the [@Beverages: Non-Alcoholic] industry ranges from $324.88B to $0. The market cap for tickers in the [@Tobacco] industry ranges from $245.55B to $0. The market cap for tickers in the [@Discount Stores] industry ranges from $1.02T to $0. The average market capitalization across the [@Beverages: Non-Alcoholic] industry is $23.45B. The average market capitalization across the [@Tobacco] industry is $32.34B. The average market capitalization across the [@Tobacco] industry is $117.85B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

KO’s FA Score shows that 2 FA rating(s) are green whilePM’s FA Score has 3 green FA rating(s), and TGT’s FA Score reflects 2 green FA rating(s).

  • KO’s FA Score: 2 green, 3 red.
  • PM’s FA Score: 3 green, 2 red.
  • TGT’s FA Score: 2 green, 3 red.
According to our system of comparison, KO and PM are a better buy in the long-term than TGT.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

KO’s TA Score shows that 3 TA indicator(s) are bullish while PM’s TA Score has 4 bullish TA indicator(s), and TGT’s TA Score reflects 4 bullish TA indicator(s).

  • KO’s TA Score: 3 bullish, 7 bearish.
  • PM’s TA Score: 4 bullish, 4 bearish.
  • TGT’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, PM is a better buy in the short-term than TGT, which in turn is a better option than KO.

Price Growth

KO (@Beverages: Non-Alcoholic) experienced а -1.22% price change this week, while PM (@Tobacco) price change was -3.20% , and TGT (@Discount Stores) price fluctuated +10.43% for the same time period.

The average weekly price growth across all stocks in the @Beverages: Non-Alcoholic industry was -0.35%. For the same industry, the average monthly price growth was +0.71%, and the average quarterly price growth was +2127.15%.

The average weekly price growth across all stocks in the @Tobacco industry was -0.18%. For the same industry, the average monthly price growth was +0.52%, and the average quarterly price growth was -9.85%.

The average weekly price growth across all stocks in the @Discount Stores industry was +3.24%. For the same industry, the average monthly price growth was +4.81%, and the average quarterly price growth was +9.89%.

Reported Earning Dates

KO is expected to report earnings on Apr 28, 2026.

PM is expected to report earnings on Apr 22, 2026.

TGT is expected to report earnings on May 20, 2026.

Industries' Descriptions

@Beverages: Non-Alcoholic (-0.35% weekly)

Non-alcoholic drinks include traces of alcohol or low alcohol content or without alcohol or alcohol removed. Functional Beverages, Carbonated Soft Drinks (CSDs), Sports Drinks, Fruit Beverages, and Bottled Water are some common types of non-alcoholic beverages. The largest segment in this market is soft drinks (think Pepsi and Coke). Many established companies in this space have also been stepping up production of low to zero-calorie varieties in recent years, to cater to a rising number of health-conscious consumers. Coca-Cola Company, Pepsico Inc, Keurig Dr Pepper Inc. and Monster Beverage Corporation are some major non-alcoholic beverage makers.

@Tobacco (-0.18% weekly)

The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.

@Discount Stores (+3.24% weekly)

Companies in the discount stores industry specialize in offering substantial discounts on a vast array of retail products. Some companies in this industry also operate general merchandise warehouse clubs. Products sold at discount stores are typically similar to those of any department store, but the pricing of the goods is generally much lower (and hence the name “discount”). Think Dollar General Corporation, Dollar Tree, Inc. and Five Below, Inc. Many discount stores target low-income households and/or price-sensitive consumers as their potential market. Discount stores’ profitability could hinge on factors like competitive pricing, sufficient locations, healthy revenue per square foot, and effective advertisement. These store operators could have an edge over other retailers during financial crises or recessions, when many consumers could be looking for less expensive alternatives.

SUMMARIES
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FUNDAMENTALS
Fundamentals
KO($325B) has a higher market cap than PM($246B) and TGT($59B). KO has higher P/E ratio than PM and TGT: KO (24.83) vs PM (21.69) and TGT (16.01). TGT YTD gains are higher at: 34.531 vs. KO (8.710) and PM (-0.900). KO has higher annual earnings (EBITDA): 18.7B vs. PM (17.5B) and TGT (8.35B). TGT has less debt than KO and PM: TGT (20.3B) vs KO (45.5B) and PM (48.8B). TGT has higher revenues than KO and PM: TGT (105B) vs KO (47.9B) and PM (40.6B).
KOPMTGT
Capitalization325B246B59B
EBITDA18.7B17.5B8.35B
Gain YTD8.710-0.90034.531
P/E Ratio24.8321.6916.01
Revenue47.9B40.6B105B
Total CashN/AN/A5.49B
Total Debt45.5B48.8B20.3B
FUNDAMENTALS RATINGS
KO vs PM vs TGT: Fundamental Ratings
KO
PM
TGT
OUTLOOK RATING
1..100
646718
VALUATION
overvalued / fair valued / undervalued
1..100
42
Fair valued
22
Undervalued
68
Overvalued
PROFIT vs RISK RATING
1..100
1319100
SMR RATING
1..100
20338
PRICE GROWTH RATING
1..100
526012
P/E GROWTH RATING
1..100
798326
SEASONALITY SCORE
1..100
505075

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

PM's Valuation (22) in the Tobacco industry is in the same range as KO (42) in the Beverages Non Alcoholic industry, and is somewhat better than the same rating for TGT (68) in the Specialty Stores industry. This means that PM's stock grew similarly to KO’s and somewhat faster than TGT’s over the last 12 months.

KO's Profit vs Risk Rating (13) in the Beverages Non Alcoholic industry is in the same range as PM (19) in the Tobacco industry, and is significantly better than the same rating for TGT (100) in the Specialty Stores industry. This means that KO's stock grew similarly to PM’s and significantly faster than TGT’s over the last 12 months.

PM's SMR Rating (3) in the Tobacco industry is in the same range as KO (20) in the Beverages Non Alcoholic industry, and is somewhat better than the same rating for TGT (38) in the Specialty Stores industry. This means that PM's stock grew similarly to KO’s and somewhat faster than TGT’s over the last 12 months.

TGT's Price Growth Rating (12) in the Specialty Stores industry is somewhat better than the same rating for KO (52) in the Beverages Non Alcoholic industry, and is somewhat better than the same rating for PM (60) in the Tobacco industry. This means that TGT's stock grew somewhat faster than KO’s and somewhat faster than PM’s over the last 12 months.

TGT's P/E Growth Rating (26) in the Specialty Stores industry is somewhat better than the same rating for KO (79) in the Beverages Non Alcoholic industry, and is somewhat better than the same rating for PM (83) in the Tobacco industry. This means that TGT's stock grew somewhat faster than KO’s and somewhat faster than PM’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
KOPMTGT
RSI
ODDS (%)
Bullish Trend 1 day ago
75%
Bullish Trend 1 day ago
73%
Bearish Trend 1 day ago
57%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
40%
Bullish Trend 1 day ago
54%
Bearish Trend 1 day ago
64%
Momentum
ODDS (%)
Bearish Trend 1 day ago
46%
Bearish Trend 1 day ago
49%
Bullish Trend 1 day ago
60%
MACD
ODDS (%)
Bearish Trend 1 day ago
33%
Bullish Trend 1 day ago
53%
Bullish Trend 1 day ago
46%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
35%
Bearish Trend 1 day ago
50%
Bullish Trend 1 day ago
67%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
31%
Bearish Trend 1 day ago
51%
Bullish Trend 1 day ago
68%
Advances
ODDS (%)
Bullish Trend 13 days ago
39%
Bullish Trend 13 days ago
57%
Bullish Trend 1 day ago
67%
Declines
ODDS (%)
Bearish Trend 6 days ago
30%
Bearish Trend 6 days ago
48%
Bearish Trend 9 days ago
64%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
17%
N/A
Bearish Trend 1 day ago
76%
Aroon
ODDS (%)
Bearish Trend 1 day ago
22%
Bearish Trend 1 day ago
32%
Bullish Trend 1 day ago
67%
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KO
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PM
Daily Signal:
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TGT
Daily Signal:
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