ASO
Price
$55.36
Change
+$1.14 (+2.10%)
Updated
Sep 11 closing price
Capitalization
3.41B
82 days until earnings call
Intraday BUY SELL Signals
DKS
Price
$135.03
Change
+$1.89 (+1.42%)
Updated
Sep 11 closing price
Capitalization
12.01B
73 days until earnings call
Intraday BUY SELL Signals
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ASO vs DKS

ASO vs DKS Comparison Chart in %
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A.I.Advisor
Aug 24, 2026

Which Stock Would AI Choose? Academy Sports and Outdoors (ASO) vs. Dick's Sporting Goods (DKS) Stock Comparison

Key Takeaways

  • Both ASO and DKS operate in the sporting goods retail sector but differ in scale, with DKS benefiting from its Foot Locker acquisition driving broader revenue growth.
  • Recent market activity shows both stocks trading below their 52-week highs, with ASO near the lower end of its range amid store expansion initiatives and DKS showing volatility ahead of its Q2 earnings report.
  • Analyst sentiment includes multiple price target reductions for ASO in recent weeks, while DKS maintains guidance raises following strong Q1 results including the acquired business.
  • Business models contrast in focus: ASO emphasizes value-oriented outdoor and sporting goods with new store openings, whereas DKS targets premium segments and omnichannel expansion.
  • Relative performance over recent market activity reflects broader retail sector pressures, with both equities posting negative year-to-date returns amid macroeconomic headwinds.
  • Sector exposure to consumer discretionary spending positions both stocks similarly, though DKS's larger market capitalization offers different liquidity and institutional interest profiles.

Introduction

Academy Sports and Outdoors (ASO) and Dick's Sporting Goods (DKS) represent two prominent players in the U.S. sporting goods retail industry. Investors and traders monitoring consumer discretionary sectors often compare these names to assess relative positioning within a competitive landscape influenced by economic conditions, consumer spending patterns, and operational strategies. This analysis examines their business contexts, recent performance trends, and key differentiating factors to support informed evaluation of market positioning and momentum.

ASO Overview and Recent Performance

Academy Sports and Outdoors operates as a specialty retailer focused on sporting goods, outdoor recreation, and apparel, primarily serving value-conscious consumers across the southern and midwestern United States. In recent market activity, the stock has traded near the bottom of its 52-week range amid broader retail sector challenges. Developments include the planned opening of eleven new stores in the third quarter and a partnership with Instacart for same-day delivery, alongside the launch of Academy Retail Media. Analyst activity featured several downward price target adjustments in recent weeks, reflecting mixed demand trends and margin considerations, while the company raised its outlook despite tariff-related pressures.

DKS Overview and Recent Performance

Dick's Sporting Goods serves as a leading athletic retailer offering premium sporting goods, apparel, and footwear, with an expanded footprint following its acquisition of Foot Locker. Recent market activity shows the stock experiencing volatility, with a notable session gain ahead of its scheduled second-quarter earnings report on August 25. The company reported strong first-quarter results, including consolidated sales growth driven by the acquired business and positive comparable sales trends, leading to tightened full-year guidance. Institutional and analyst focus remains on the integration progress and upcoming earnings metrics amid ongoing retail environment pressures.

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Head-to-Head Comparison

In business model terms, ASO emphasizes a value-driven assortment and physical store expansion, while DKS leverages a premium positioning augmented by the Foot Locker acquisition for greater scale and category breadth. Growth drivers differ accordingly, with ASO highlighting new store contributions and digital partnerships, contrasted against DKS's focus on integration synergies and omnichannel enhancements. Recent momentum reflects shared exposure to consumer spending softness, though DKS's larger capitalization and earnings visibility provide distinct liquidity characteristics. Risk factors include macroeconomic sensitivity for both, with ASO facing potential margin pressures from expansion costs and DKS navigating acquisition-related execution. Market sentiment shows overlapping analyst caution on targets, yet DKS's guidance updates introduce a differentiating catalyst element ahead of its earnings.

Tickeron AI Verdict

Based on observable factors such as trend consistency, recent guidance stability, and relative positioning within the sector, Tickeron’s AI would currently assign a probabilistic preference toward DKS due to its acquisition-driven scale and upcoming earnings visibility, though outcomes remain subject to broader market conditions and execution variables.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations
VS
ASO vs. DKS commentary
Sep 13, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ASO is a Buy and DKS is a Hold.

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SUMMARIES
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FUNDAMENTALS
Fundamentals
DKS($12B) has a higher market cap than ASO($3.41B). DKS has higher P/E ratio than ASO: DKS (14.90) vs ASO (9.29). ASO YTD gains are higher at: 11.460 vs. DKS (-30.307). DKS has higher annual earnings (EBITDA): 1.84B vs. ASO (652M). DKS (352M) and ASO (338M) have equal amount of cash in the bank . ASO has less debt than DKS: ASO (1.95B) vs DKS (7.79B). DKS has higher revenues than ASO: DKS (21.1B) vs ASO (6.14B).
ASODKSASO / DKS
Capitalization3.41B12B28%
EBITDA652M1.84B35%
Gain YTD11.460-30.307-38%
P/E Ratio9.2914.9062%
Revenue6.14B21.1B29%
Total Cash338M352M96%
Total Debt1.95B7.79B25%
FUNDAMENTALS RATINGS
ASO vs DKS: Fundamental Ratings
ASO
DKS
OUTLOOK RATING
1..100
328
VALUATION
overvalued / fair valued / undervalued
1..100
41
Fair valued
15
Undervalued
PROFIT vs RISK RATING
1..100
6876
SMR RATING
1..100
4849
PRICE GROWTH RATING
1..100
4689
P/E GROWTH RATING
1..100
3450
SEASONALITY SCORE
1..100
8590

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

DKS's Valuation (15) in the Specialty Stores industry is in the same range as ASO (41) in the null industry. This means that DKS’s stock grew similarly to ASO’s over the last 12 months.

ASO's Profit vs Risk Rating (68) in the null industry is in the same range as DKS (76) in the Specialty Stores industry. This means that ASO’s stock grew similarly to DKS’s over the last 12 months.

ASO's SMR Rating (48) in the null industry is in the same range as DKS (49) in the Specialty Stores industry. This means that ASO’s stock grew similarly to DKS’s over the last 12 months.

ASO's Price Growth Rating (46) in the null industry is somewhat better than the same rating for DKS (89) in the Specialty Stores industry. This means that ASO’s stock grew somewhat faster than DKS’s over the last 12 months.

ASO's P/E Growth Rating (34) in the null industry is in the same range as DKS (50) in the Specialty Stores industry. This means that ASO’s stock grew similarly to DKS’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
ASODKS
RSI
ODDS (%)
Bearish Trend 2 days ago
83%
Bullish Trend 2 days ago
83%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
81%
Bullish Trend 2 days ago
79%
Momentum
ODDS (%)
Bullish Trend 2 days ago
76%
Bullish Trend 2 days ago
73%
MACD
ODDS (%)
Bullish Trend 2 days ago
75%
Bullish Trend 2 days ago
65%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
73%
Bearish Trend 2 days ago
68%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
74%
Bearish Trend 2 days ago
71%
Advances
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 10 days ago
70%
Declines
ODDS (%)
Bearish Trend 12 days ago
76%
Bearish Trend 5 days ago
67%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
78%
Bullish Trend 2 days ago
71%
Aroon
ODDS (%)
Bearish Trend 2 days ago
69%
Bearish Trend 2 days ago
85%
COMPARISON
Comparison
Sep 13, 2026
Stock price -- (ASO: $55.36 vs. DKS: $135.03)
Brand notoriety: ASO and DKS are both not notable
Both companies represent the Specialty Stores industry
Current volume relative to the 65-day Moving Average: ASO: 206% vs. DKS: 84%
Market capitalization -- ASO: $3.41B vs. DKS: $12.01B
ASO [@Specialty Stores] is valued at $3.41B. DKS’s [@Specialty Stores] market capitalization is $12.01B. The market cap for tickers in the [@Specialty Stores] industry ranges from $4.65K to $52.32B. The average market capitalization across the [@Specialty Stores] industry is $4.21B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ASO’s FA Score shows that 0 FA rating(s) are green while DKS’s FA Score has 1 green FA rating(s).

  • ASO’s FA Score: 0 green, 5 red.
  • DKS’s FA Score: 1 green, 4 red.
According to our system of comparison, ASO is a better buy in the long-term than DKS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ASO’s TA Score shows that 4 TA indicator(s) are bullish while DKS’s TA Score has 6 bullish TA indicator(s).

  • ASO’s TA Score: 4 bullish, 5 bearish.
  • DKS’s TA Score: 6 bullish, 3 bearish.
According to our system of comparison, DKS is a better buy in the short-term than ASO.

Price Growth

ASO (@Specialty Stores) experienced а +23.19% price change this week, while DKS (@Specialty Stores) price change was -2.04% for the same time period.

The average weekly price growth across all stocks in the @Specialty Stores industry was -4.09%. For the same industry, the average monthly price growth was -7.27%, and the average quarterly price growth was -0.74%.

Reported Earning Dates

ASO is expected to report earnings on Dec 03, 2026.

DKS is expected to report earnings on Nov 24, 2026.

Industries' Descriptions

@Specialty Stores (-4.09% weekly)

The specialty stores sector includes companies dedicated to the sale of retail products focused on a single product category, such as clothing, carpet, books, or office supplies. A specialty store could face intense competition from big-box departmental chains, and therefore offering an adequate collection of the product type it specializes in is key in maintaining/growing its market.

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ASO
Daily Signal:
Gain/Loss:
DKS
Daily Signal:
Gain/Loss:
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DKS and

Correlation & Price change

A.I.dvisor indicates that over the last year, DKS has been loosely correlated with FND. These tickers have moved in lockstep 56% of the time. This A.I.-generated data suggests there is some statistical probability that if DKS jumps, then FND could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To DKS
1D Price
Change %
DKS100%
+2.38%
FND - DKS
56%
Loosely correlated
+1.00%
HD - DKS
55%
Loosely correlated
+1.00%
CPRT - DKS
55%
Loosely correlated
-2.60%
ASO - DKS
54%
Loosely correlated
+2.11%
LOW - DKS
54%
Loosely correlated
+0.12%
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