EL
Price
$86.10
Change
-$3.49 (-3.90%)
Updated
Jul 15 closing price
Capitalization
55.26B
35 days until earnings call
GOOG
Price
$183.10
Change
+$0.29 (+0.16%)
Updated
Jul 15 closing price
Capitalization
1.94T
13 days until earnings call
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EL vs GOOG

Header iconEL vs GOOG Comparison
Open Charts EL vs GOOGBanner chart's image
Estee Lauder Companies (The)
Price$86.10
Change-$3.49 (-3.90%)
Volume$3.79M
Capitalization55.26B
Alphabet
Price$183.10
Change+$0.29 (+0.16%)
Volume$23.91M
Capitalization1.94T
EL vs GOOG Comparison Chart in %
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EL vs. GOOG commentary
Jul 16, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is EL is a StrongBuy and GOOG is a Buy.

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COMPARISON
Comparison
Jul 16, 2025
Stock price -- (EL: $86.10 vs. GOOG: $183.10)
Brand notoriety: EL: Not notable vs. GOOG: Notable
EL represents the Household/Personal Care, while GOOG is part of the Internet Software/Services industry
Current volume relative to the 65-day Moving Average: EL: 90% vs. GOOG: 90%
Market capitalization -- EL: $55.26B vs. GOOG: $1.94T
EL [@Household/Personal Care] is valued at $55.26B. GOOG’s [@Internet Software/Services] market capitalization is $1.94T. The market cap for tickers in the [@Household/Personal Care] industry ranges from $381.78B to $0. The market cap for tickers in the [@Internet Software/Services] industry ranges from $1.94T to $0. The average market capitalization across the [@Household/Personal Care] industry is $25.65B. The average market capitalization across the [@Internet Software/Services] industry is $70.6B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

EL’s FA Score shows that 0 FA rating(s) are green whileGOOG’s FA Score has 1 green FA rating(s).

  • EL’s FA Score: 0 green, 5 red.
  • GOOG’s FA Score: 1 green, 4 red.
According to our system of comparison, GOOG is a better buy in the long-term than EL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

EL’s TA Score shows that 3 TA indicator(s) are bullish while GOOG’s TA Score has 4 bullish TA indicator(s).

  • EL’s TA Score: 3 bullish, 4 bearish.
  • GOOG’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, GOOG is a better buy in the short-term than EL.

Price Growth

EL (@Household/Personal Care) experienced а +0.63% price change this week, while GOOG (@Internet Software/Services) price change was +4.53% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was -1.57%. For the same industry, the average monthly price growth was -0.82%, and the average quarterly price growth was +5.39%.

The average weekly price growth across all stocks in the @Internet Software/Services industry was +1.79%. For the same industry, the average monthly price growth was +9.36%, and the average quarterly price growth was +22.66%.

Reported Earning Dates

EL is expected to report earnings on Oct 31, 2025.

GOOG is expected to report earnings on Oct 28, 2025.

Industries' Descriptions

@Household/Personal Care (-1.57% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

@Internet Software/Services (+1.79% weekly)

Companies in this industry typically license software on a subscription basis and it is centrally hosted. Such products usually go by the names web-based software, on-demand software and hosted software. Cloud computing has emerged as a major force in this space, making it possible to save files to a remote database (without requiring them to be saved on local storage device); as long as a device has access to the web, it can access the data and the software programs to run it. This has in many cases facilitated cost efficiency, speed and security of data for businesses and consumers. Alphabet Inc., Facebook, Inc. and Yahoo! Inc. are some well-known names in the internet software/services industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
GOOG($1.94T) has a higher market cap than EL($55.3B). EL has higher P/E ratio than GOOG: EL (117.85) vs GOOG (26.98). EL YTD gains are higher at: 15.975 vs. GOOG (-3.629). GOOG has higher annual earnings (EBITDA): 98B vs. EL (1.94B). GOOG has more cash in the bank: 111B vs. EL (3.94B). EL has less debt than GOOG: EL (10.2B) vs GOOG (28.5B). GOOG has higher revenues than EL: GOOG (307B) vs EL (15.2B).
ELGOOGEL / GOOG
Capitalization55.3B1.94T3%
EBITDA1.94B98B2%
Gain YTD15.975-3.629-440%
P/E Ratio117.8526.98437%
Revenue15.2B307B5%
Total Cash3.94B111B4%
Total Debt10.2B28.5B36%
FUNDAMENTALS RATINGS
EL vs GOOG: Fundamental Ratings
EL
GOOG
OUTLOOK RATING
1..100
2013
VALUATION
overvalued / fair valued / undervalued
1..100
50
Fair valued
50
Fair valued
PROFIT vs RISK RATING
1..100
10025
SMR RATING
1..100
100100
PRICE GROWTH RATING
1..100
3853
P/E GROWTH RATING
1..100
100100
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

EL's Valuation (50) in the Household Or Personal Care industry is in the same range as GOOG (50) in the Internet Software Or Services industry. This means that EL’s stock grew similarly to GOOG’s over the last 12 months.

GOOG's Profit vs Risk Rating (25) in the Internet Software Or Services industry is significantly better than the same rating for EL (100) in the Household Or Personal Care industry. This means that GOOG’s stock grew significantly faster than EL’s over the last 12 months.

GOOG's SMR Rating (100) in the Internet Software Or Services industry is in the same range as EL (100) in the Household Or Personal Care industry. This means that GOOG’s stock grew similarly to EL’s over the last 12 months.

EL's Price Growth Rating (38) in the Household Or Personal Care industry is in the same range as GOOG (53) in the Internet Software Or Services industry. This means that EL’s stock grew similarly to GOOG’s over the last 12 months.

EL's P/E Growth Rating (100) in the Household Or Personal Care industry is in the same range as GOOG (100) in the Internet Software Or Services industry. This means that EL’s stock grew similarly to GOOG’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
ELGOOG
RSI
ODDS (%)
Bearish Trend 1 day ago
66%
Bearish Trend 1 day ago
36%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
81%
Bearish Trend 1 day ago
61%
Momentum
ODDS (%)
N/A
Bullish Trend 1 day ago
81%
MACD
ODDS (%)
Bullish Trend 1 day ago
59%
Bullish Trend 1 day ago
71%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
63%
Bullish Trend 1 day ago
68%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
64%
Bullish Trend 1 day ago
66%
Advances
ODDS (%)
Bullish Trend 6 days ago
62%
Bullish Trend 1 day ago
66%
Declines
ODDS (%)
Bearish Trend 1 day ago
71%
Bearish Trend 8 days ago
55%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
67%
Bearish Trend 5 days ago
38%
Aroon
ODDS (%)
Bullish Trend 1 day ago
58%
Bullish Trend 1 day ago
67%
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EL
Daily Signalchanged days ago
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GOOG
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