LCUT
Price
$3.28
Change
+$0.05 (+1.55%)
Updated
May 7, 04:59 PM (EDT)
Capitalization
228.55M
One day until earnings call
PRPL
Price
$0.82
Change
+$0.08 (+10.81%)
Updated
May 7, 04:59 PM (EDT)
Capitalization
186.19M
96 days until earnings call
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LCUT vs PRPL

Header iconLCUT vs PRPL Comparison
Open Charts LCUT vs PRPLBanner chart's image
Lifetime Brands
Price$3.28
Change+$0.05 (+1.55%)
Volume$1.01K
Capitalization228.55M
Purple Innovation
Price$0.82
Change+$0.08 (+10.81%)
Volume$33.67K
Capitalization186.19M
LCUT vs PRPL Comparison Chart
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LCUT
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
PRPL
Daily Signalchanged days ago
Gain/Loss if bought
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LCUT vs. PRPL commentary
May 08, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is LCUT is a Hold and PRPL is a Buy.

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COMPARISON
Comparison
May 08, 2025
Stock price -- (LCUT: $3.23 vs. PRPL: $0.74)
Brand notoriety: LCUT and PRPL are both not notable
Both companies represent the Home Furnishings industry
Current volume relative to the 65-day Moving Average: LCUT: 156% vs. PRPL: 497%
Market capitalization -- LCUT: $228.55M vs. PRPL: $186.19M
LCUT [@Home Furnishings] is valued at $228.55M. PRPL’s [@Home Furnishings] market capitalization is $186.19M. The market cap for tickers in the [@Home Furnishings] industry ranges from $30.25B to $0. The average market capitalization across the [@Home Furnishings] industry is $2.89B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

LCUT’s FA Score shows that 2 FA rating(s) are green whilePRPL’s FA Score has 0 green FA rating(s).

  • LCUT’s FA Score: 2 green, 3 red.
  • PRPL’s FA Score: 0 green, 5 red.
According to our system of comparison, LCUT is a better buy in the long-term than PRPL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

LCUT’s TA Score shows that 5 TA indicator(s) are bullish while PRPL’s TA Score has 6 bullish TA indicator(s).

  • LCUT’s TA Score: 5 bullish, 2 bearish.
  • PRPL’s TA Score: 6 bullish, 3 bearish.
According to our system of comparison, both LCUT and PRPL are a good buy in the short-term.

Price Growth

LCUT (@Home Furnishings) experienced а -5.82% price change this week, while PRPL (@Home Furnishings) price change was +12.39% for the same time period.

The average weekly price growth across all stocks in the @Home Furnishings industry was -2.26%. For the same industry, the average monthly price growth was +4.43%, and the average quarterly price growth was -20.11%.

Reported Earning Dates

LCUT is expected to report earnings on Jul 31, 2025.

PRPL is expected to report earnings on Aug 11, 2025.

Industries' Descriptions

@Home Furnishings (-2.26% weekly)

The home furnishings industry includes companies that sell items like furniture, appliances, rugs, cooking utensils, and art objects. According to Mordor Intelligence, the U.S. home decor market is estimated to grow at CAGR 7.5% between 2019 and 2024. The market is being increasingly penetrated by e-commerce and m-commerce, while growing urbanization, and, consumers’ rising interest towards home decor are driving demand for the industry. Mohawk Industries, Inc., La-Z-Boy Incorporated, Leggett & Platt, Incorporated are some of the prominent companies in this space. Being usually discretionary for consumers, demand for furnishings could be affected by macroeconomic cycles.

SUMMARIES
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FUNDAMENTALS
Fundamentals
LCUT($229M) has a higher market cap than PRPL($186M). LCUT has higher P/E ratio than PRPL: LCUT (17.57) vs PRPL (1.44). PRPL YTD gains are higher at: -4.615 vs. LCUT (-44.318). LCUT has higher annual earnings (EBITDA): 51.8M vs. PRPL (-94.13M). PRPL has more cash in the bank: 26.9M vs. LCUT (16.2M). PRPL has less debt than LCUT: PRPL (153M) vs LCUT (285M). LCUT has higher revenues than PRPL: LCUT (687M) vs PRPL (511M).
LCUTPRPLLCUT / PRPL
Capitalization229M186M123%
EBITDA51.8M-94.13M-55%
Gain YTD-44.318-4.615960%
P/E Ratio17.571.441,221%
Revenue687M511M134%
Total Cash16.2M26.9M60%
Total Debt285M153M186%
FUNDAMENTALS RATINGS
LCUT vs PRPL: Fundamental Ratings
LCUT
PRPL
OUTLOOK RATING
1..100
5330
VALUATION
overvalued / fair valued / undervalued
1..100
12
Undervalued
92
Overvalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
9196
PRICE GROWTH RATING
1..100
9386
P/E GROWTH RATING
1..100
13100
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

LCUT's Valuation (12) in the Home Furnishings industry is significantly better than the same rating for PRPL (92) in the Miscellaneous industry. This means that LCUT’s stock grew significantly faster than PRPL’s over the last 12 months.

LCUT's Profit vs Risk Rating (100) in the Home Furnishings industry is in the same range as PRPL (100) in the Miscellaneous industry. This means that LCUT’s stock grew similarly to PRPL’s over the last 12 months.

LCUT's SMR Rating (91) in the Home Furnishings industry is in the same range as PRPL (96) in the Miscellaneous industry. This means that LCUT’s stock grew similarly to PRPL’s over the last 12 months.

PRPL's Price Growth Rating (86) in the Miscellaneous industry is in the same range as LCUT (93) in the Home Furnishings industry. This means that PRPL’s stock grew similarly to LCUT’s over the last 12 months.

LCUT's P/E Growth Rating (13) in the Home Furnishings industry is significantly better than the same rating for PRPL (100) in the Miscellaneous industry. This means that LCUT’s stock grew significantly faster than PRPL’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
LCUTPRPL
RSI
ODDS (%)
Bullish Trend 2 days ago
86%
Bullish Trend 2 days ago
82%
Stochastic
ODDS (%)
Bullish Trend 2 days ago
80%
Bullish Trend 2 days ago
81%
Momentum
ODDS (%)
N/A
Bullish Trend 2 days ago
77%
MACD
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 2 days ago
80%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
80%
Bullish Trend 2 days ago
81%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
79%
Bullish Trend 2 days ago
83%
Advances
ODDS (%)
Bullish Trend 8 days ago
80%
Bullish Trend 2 days ago
81%
Declines
ODDS (%)
Bearish Trend 2 days ago
77%
Bearish Trend 10 days ago
90%
BollingerBands
ODDS (%)
Bullish Trend 2 days ago
78%
Bearish Trend 2 days ago
90%
Aroon
ODDS (%)
Bearish Trend 2 days ago
85%
Bearish Trend 2 days ago
90%
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LCUT
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
PRPL
Daily Signalchanged days ago
Gain/Loss if bought
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LCUT and

Correlation & Price change

A.I.dvisor indicates that over the last year, LCUT has been loosely correlated with MBC. These tickers have moved in lockstep 44% of the time. This A.I.-generated data suggests there is some statistical probability that if LCUT jumps, then MBC could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To LCUT
1D Price
Change %
LCUT100%
-6.65%
MBC - LCUT
44%
Loosely correlated
-2.12%
ETD - LCUT
42%
Loosely correlated
-11.91%
HOFT - LCUT
42%
Loosely correlated
-5.88%
MLKN - LCUT
41%
Loosely correlated
-1.35%
MHK - LCUT
40%
Loosely correlated
-0.08%
More

PRPL and

Correlation & Price change

A.I.dvisor indicates that over the last year, PRPL has been loosely correlated with MBC. These tickers have moved in lockstep 39% of the time. This A.I.-generated data suggests there is some statistical probability that if PRPL jumps, then MBC could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To PRPL
1D Price
Change %
PRPL100%
+12.13%
MBC - PRPL
39%
Loosely correlated
-2.12%
SNBR - PRPL
36%
Loosely correlated
-1.13%
MHK - PRPL
36%
Loosely correlated
-0.08%
AMWD - PRPL
35%
Loosely correlated
-0.96%
PATK - PRPL
35%
Loosely correlated
-1.40%
More