BKNG
Price
$5072.54
Change
-$92.73 (-1.80%)
Updated
May 9 closing price
Capitalization
121.92B
80 days until earnings call
HRB
Price
$57.66
Change
-$0.71 (-1.22%)
Updated
May 9 closing price
Capitalization
6.73B
94 days until earnings call
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BKNG vs HRB

Header iconBKNG vs HRB Comparison
Open Charts BKNG vs HRBBanner chart's image
Booking Holdings
Price$5072.54
Change-$92.73 (-1.80%)
Volume$228.45K
Capitalization121.92B
H&R Block
Price$57.66
Change-$0.71 (-1.22%)
Volume$2.12M
Capitalization6.73B
BKNG vs HRB Comparison Chart
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BKNG
Daily Signalchanged days ago
Gain/Loss if bought
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HRB
Daily Signalchanged days ago
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BKNG vs. HRB commentary
May 11, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BKNG is a StrongBuy and HRB is a StrongBuy.

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COMPARISON
Comparison
May 11, 2025
Stock price -- (BKNG: $5072.54 vs. HRB: $57.66)
Brand notoriety: BKNG: Notable vs. HRB: Not notable
Both companies represent the Other Consumer Services industry
Current volume relative to the 65-day Moving Average: BKNG: 78% vs. HRB: 109%
Market capitalization -- BKNG: $121.92B vs. HRB: $6.73B
BKNG [@Other Consumer Services] is valued at $121.92B. HRB’s [@Other Consumer Services] market capitalization is $6.73B. The market cap for tickers in the [@Other Consumer Services] industry ranges from $121.92B to $0. The average market capitalization across the [@Other Consumer Services] industry is $9.84B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BKNG’s FA Score shows that 3 FA rating(s) are green whileHRB’s FA Score has 2 green FA rating(s).

  • BKNG’s FA Score: 3 green, 2 red.
  • HRB’s FA Score: 2 green, 3 red.
According to our system of comparison, both BKNG and HRB are a good buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BKNG’s TA Score shows that 6 TA indicator(s) are bullish while HRB’s TA Score has 3 bullish TA indicator(s).

  • BKNG’s TA Score: 6 bullish, 4 bearish.
  • HRB’s TA Score: 3 bullish, 5 bearish.
According to our system of comparison, BKNG is a better buy in the short-term than HRB.

Price Growth

BKNG (@Other Consumer Services) experienced а -2.50% price change this week, while HRB (@Other Consumer Services) price change was -7.71% for the same time period.

The average weekly price growth across all stocks in the @Other Consumer Services industry was -0.00%. For the same industry, the average monthly price growth was +1.42%, and the average quarterly price growth was -6.81%.

Reported Earning Dates

BKNG is expected to report earnings on Jul 30, 2025.

HRB is expected to report earnings on Aug 13, 2025.

Industries' Descriptions

@Other Consumer Services (-0.00% weekly)

Other consumer services include companies that provide consumer services, and are not classified elsewhere. Travel fare aggregators, hotel bookings, consumer-to-consumer or business-to-business sales platforms are some examples of services that can be clubbed into this category. Many of such services have expanded online. Booking Holdings Inc, The Priceline Group Inc, and eBay Inc. are some major operators in this segment.

SUMMARIES
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FUNDAMENTALS
Fundamentals
BKNG($122B) has a higher market cap than HRB($6.73B). BKNG has higher P/E ratio than HRB: BKNG (30.39) vs HRB (13.39). HRB YTD gains are higher at: 9.891 vs. BKNG (2.305). BKNG has higher annual earnings (EBITDA): 7.04B vs. HRB (935M). BKNG has more cash in the bank: 12.7B vs. HRB (321M). HRB has less debt than BKNG: HRB (2.68B) vs BKNG (14.8B). BKNG has higher revenues than HRB: BKNG (21.4B) vs HRB (3.49B).
BKNGHRBBKNG / HRB
Capitalization122B6.73B1,813%
EBITDA7.04B935M753%
Gain YTD2.3059.89123%
P/E Ratio30.3913.39227%
Revenue21.4B3.49B613%
Total Cash12.7B321M3,956%
Total Debt14.8B2.68B551%
FUNDAMENTALS RATINGS
BKNG vs HRB: Fundamental Ratings
BKNG
HRB
OUTLOOK RATING
1..100
3688
VALUATION
overvalued / fair valued / undervalued
1..100
91
Overvalued
87
Overvalued
PROFIT vs RISK RATING
1..100
69
SMR RATING
1..100
28
PRICE GROWTH RATING
1..100
1948
P/E GROWTH RATING
1..100
3542
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

HRB's Valuation (87) in the Other Consumer Services industry is in the same range as BKNG (91). This means that HRB’s stock grew similarly to BKNG’s over the last 12 months.

BKNG's Profit vs Risk Rating (6) in the Other Consumer Services industry is in the same range as HRB (9). This means that BKNG’s stock grew similarly to HRB’s over the last 12 months.

BKNG's SMR Rating (2) in the Other Consumer Services industry is in the same range as HRB (8). This means that BKNG’s stock grew similarly to HRB’s over the last 12 months.

BKNG's Price Growth Rating (19) in the Other Consumer Services industry is in the same range as HRB (48). This means that BKNG’s stock grew similarly to HRB’s over the last 12 months.

BKNG's P/E Growth Rating (35) in the Other Consumer Services industry is in the same range as HRB (42). This means that BKNG’s stock grew similarly to HRB’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BKNGHRB
RSI
ODDS (%)
Bearish Trend 3 days ago
64%
Bearish Trend 3 days ago
47%
Stochastic
ODDS (%)
Bearish Trend 3 days ago
65%
Bullish Trend 3 days ago
65%
Momentum
ODDS (%)
Bullish Trend 3 days ago
79%
Bearish Trend 3 days ago
52%
MACD
ODDS (%)
Bullish Trend 3 days ago
72%
Bearish Trend 3 days ago
45%
TrendWeek
ODDS (%)
Bearish Trend 3 days ago
56%
Bearish Trend 3 days ago
57%
TrendMonth
ODDS (%)
Bullish Trend 3 days ago
73%
Bullish Trend 3 days ago
73%
Advances
ODDS (%)
Bullish Trend 10 days ago
72%
Bullish Trend 10 days ago
71%
Declines
ODDS (%)
Bearish Trend 3 days ago
56%
Bearish Trend 3 days ago
60%
BollingerBands
ODDS (%)
Bearish Trend 3 days ago
57%
Bearish Trend 3 days ago
62%
Aroon
ODDS (%)
Bullish Trend 3 days ago
69%
Bullish Trend 3 days ago
68%
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BKNG
Daily Signalchanged days ago
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HRB
Daily Signalchanged days ago
Gain/Loss if bought
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