DLX
Price
$19.32
Change
+$0.11 (+0.57%)
Updated
Sep 26, 11:18 AM (EDT)
Capitalization
862.69M
34 days until earnings call
MGNI
Price
$22.42
Change
-$0.39 (-1.71%)
Updated
Sep 25 closing price
Capitalization
3.19B
40 days until earnings call
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DLX vs MGNI

Header iconDLX vs MGNI Comparison
Open Charts DLX vs MGNIBanner chart's image
Deluxe
Price$19.32
Change+$0.11 (+0.57%)
Volume$154
Capitalization862.69M
Magnite
Price$22.42
Change-$0.39 (-1.71%)
Volume$2.67M
Capitalization3.19B
DLX vs MGNI Comparison Chart in %
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DLX
Daily Signalchanged days ago
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MGNI
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DLX vs. MGNI commentary
Sep 26, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is DLX is a Buy and MGNI is a Buy.

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COMPARISON
Comparison
Sep 26, 2025
Stock price -- (DLX: $19.22 vs. MGNI: $22.42)
Brand notoriety: DLX and MGNI are both not notable
DLX represents the Industrial Conglomerates, while MGNI is part of the Advertising/Marketing Services industry
Current volume relative to the 65-day Moving Average: DLX: 53% vs. MGNI: 88%
Market capitalization -- DLX: $862.69M vs. MGNI: $3.19B
DLX [@Industrial Conglomerates] is valued at $862.69M. MGNI’s [@Advertising/Marketing Services] market capitalization is $3.19B. The market cap for tickers in the [@Industrial Conglomerates] industry ranges from $131.87B to $0. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $216.45B to $0. The average market capitalization across the [@Industrial Conglomerates] industry is $14.21B. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.9B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

DLX’s FA Score shows that 1 FA rating(s) are green whileMGNI’s FA Score has 0 green FA rating(s).

  • DLX’s FA Score: 1 green, 4 red.
  • MGNI’s FA Score: 0 green, 5 red.
According to our system of comparison, DLX is a better buy in the long-term than MGNI.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

DLX’s TA Score shows that 4 TA indicator(s) are bullish while MGNI’s TA Score has 3 bullish TA indicator(s).

  • DLX’s TA Score: 4 bullish, 4 bearish.
  • MGNI’s TA Score: 3 bullish, 6 bearish.
According to our system of comparison, DLX is a better buy in the short-term than MGNI.

Price Growth

DLX (@Industrial Conglomerates) experienced а -3.42% price change this week, while MGNI (@Advertising/Marketing Services) price change was -6.11% for the same time period.

The average weekly price growth across all stocks in the @Industrial Conglomerates industry was -0.79%. For the same industry, the average monthly price growth was +0.62%, and the average quarterly price growth was +12.49%.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was -1.27%. For the same industry, the average monthly price growth was +32.92%, and the average quarterly price growth was +130.49%.

Reported Earning Dates

DLX is expected to report earnings on Oct 30, 2025.

MGNI is expected to report earnings on Nov 05, 2025.

Industries' Descriptions

@Industrial Conglomerates (-0.79% weekly)

Industrial Conglomerates specialize in numerous types of products, most of which comprise industrial goods, while some also go towards meeting household needs. Honeywell (makes engineering services and aerospace systems), United Technologies Corporation(manufactures aircraft engines, aerospace systems, HVAC, elevators and escalators, fire and security, building systems, and industrial products, among others), 3M (over 60,000 products under several world-renowned brands, including adhesives, abrasives, laminates, passive fire protection, personal protective equipment, window films, paint protection films, dental and orthodontic products, electrical & electronic connecting and insulating materials, medical products, car-care products, electronic circuits, healthcare software and optical films).

@Advertising/Marketing Services (-1.27% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
MGNI($3.19B) has a higher market cap than DLX($863M). MGNI has higher P/E ratio than DLX: MGNI (74.73) vs DLX (15.02). MGNI YTD gains are higher at: 40.829 vs. DLX (-10.498). DLX has higher annual earnings (EBITDA): 356M vs. MGNI (131M). MGNI has more cash in the bank: 426M vs. DLX (26M). MGNI has less debt than DLX: MGNI (619M) vs DLX (1.53B). DLX has higher revenues than MGNI: DLX (2.11B) vs MGNI (685M).
DLXMGNIDLX / MGNI
Capitalization863M3.19B27%
EBITDA356M131M272%
Gain YTD-10.49840.829-26%
P/E Ratio15.0274.7320%
Revenue2.11B685M308%
Total Cash26M426M6%
Total Debt1.53B619M247%
FUNDAMENTALS RATINGS
DLX vs MGNI: Fundamental Ratings
DLX
MGNI
OUTLOOK RATING
1..100
5764
VALUATION
overvalued / fair valued / undervalued
1..100
5
Undervalued
81
Overvalued
PROFIT vs RISK RATING
1..100
10078
SMR RATING
1..100
7383
PRICE GROWTH RATING
1..100
4741
P/E GROWTH RATING
1..100
8490
SEASONALITY SCORE
1..100
n/a50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

DLX's Valuation (5) in the Commercial Printing Or Forms industry is significantly better than the same rating for MGNI (81) in the null industry. This means that DLX’s stock grew significantly faster than MGNI’s over the last 12 months.

MGNI's Profit vs Risk Rating (78) in the null industry is in the same range as DLX (100) in the Commercial Printing Or Forms industry. This means that MGNI’s stock grew similarly to DLX’s over the last 12 months.

DLX's SMR Rating (73) in the Commercial Printing Or Forms industry is in the same range as MGNI (83) in the null industry. This means that DLX’s stock grew similarly to MGNI’s over the last 12 months.

MGNI's Price Growth Rating (41) in the null industry is in the same range as DLX (47) in the Commercial Printing Or Forms industry. This means that MGNI’s stock grew similarly to DLX’s over the last 12 months.

DLX's P/E Growth Rating (84) in the Commercial Printing Or Forms industry is in the same range as MGNI (90) in the null industry. This means that DLX’s stock grew similarly to MGNI’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
DLXMGNI
RSI
ODDS (%)
Bearish Trend 1 day ago
62%
Bearish Trend 1 day ago
82%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
71%
Bullish Trend 1 day ago
82%
Momentum
ODDS (%)
Bearish Trend 1 day ago
69%
Bearish Trend 1 day ago
79%
MACD
ODDS (%)
Bearish Trend 1 day ago
67%
Bearish Trend 1 day ago
75%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
73%
Bearish Trend 1 day ago
78%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
73%
Bearish Trend 1 day ago
81%
Advances
ODDS (%)
Bullish Trend 22 days ago
64%
Bullish Trend 8 days ago
81%
Declines
ODDS (%)
Bearish Trend 10 days ago
73%
Bearish Trend 1 day ago
80%
BollingerBands
ODDS (%)
N/A
Bearish Trend 1 day ago
87%
Aroon
ODDS (%)
Bullish Trend 1 day ago
69%
Bullish Trend 1 day ago
82%
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DLX
Daily Signalchanged days ago
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MGNI
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