DLX
Price
$17.03
Change
-$0.32 (-1.84%)
Updated
Feb 21 closing price
Capitalization
906.55M
67 days until earnings call
WPPGF
Price
$9.90
Change
+$0.51 (+5.43%)
Updated
Feb 3 closing price
Capitalization
11.76B
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DLX vs WPPGF

Header iconDLX vs WPPGF Comparison
Open Charts DLX vs WPPGFBanner chart's image
Deluxe
Price$17.03
Change-$0.32 (-1.84%)
Volume$459.12K
Capitalization906.55M
WPP
Price$9.90
Change+$0.51 (+5.43%)
Volume$369
Capitalization11.76B
DLX vs WPPGF Comparison Chart
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DLX
Daily Signalchanged days ago
Gain/Loss if bought
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DLX vs. WPPGF commentary
Feb 23, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is DLX is a Hold and WPPGF is a Hold.

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COMPARISON
Comparison
Feb 23, 2025
Stock price -- (WPPGF: $9.90)
Brand notoriety:
Market capitalization --

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

WPPGF’s FA Score shows that 1 FA rating(s) are green while.

  • WPPGF’s FA Score: 1 green, 4 red.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

DLX’s TA Score shows that 4 TA indicator(s) are bullish.

  • DLX’s TA Score: 4 bullish, 5 bearish.

Price Growth

WPPGF (@Advertising/Marketing Services) experienced а 0.00% price change this weekfor the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +2.91%. For the same industry, the average monthly price growth was +4.14%, and the average quarterly price growth was -1.79%.

Industries' Descriptions

@Advertising/Marketing Services (+2.91% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
WPPGF($11.8B) has a higher market cap than DLX($907M). DLX has higher P/E ratio than WPPGF: DLX (34.20) vs WPPGF (14.45). WPPGF YTD gains are higher at: -5.804 vs. DLX (-23.398). WPPGF has higher annual earnings (EBITDA): 2.03B vs. DLX (335M). WPPGF has more cash in the bank: 2.49B vs. DLX (72M). DLX has less debt than WPPGF: DLX (1.67B) vs WPPGF (7.18B). WPPGF has higher revenues than DLX: WPPGF (14.4B) vs DLX (2.19B).
DLXWPPGFDLX / WPPGF
Capitalization907M11.8B8%
EBITDA335M2.03B16%
Gain YTD-23.398-5.804403%
P/E Ratio34.2014.45237%
Revenue2.19B14.4B15%
Total Cash72M2.49B3%
Total Debt1.67B7.18B23%
FUNDAMENTALS RATINGS
DLX vs WPPGF: Fundamental Ratings
DLX
WPPGF
OUTLOOK RATING
1..100
5750
VALUATION
overvalued / fair valued / undervalued
1..100
13
Undervalued
12
Undervalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
7195
PRICE GROWTH RATING
1..100
8549
P/E GROWTH RATING
1..100
9691
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

WPPGF's Valuation (12) in the null industry is in the same range as DLX (13) in the Commercial Printing Or Forms industry. This means that WPPGF’s stock grew similarly to DLX’s over the last 12 months.

WPPGF's Profit vs Risk Rating (100) in the null industry is in the same range as DLX (100) in the Commercial Printing Or Forms industry. This means that WPPGF’s stock grew similarly to DLX’s over the last 12 months.

DLX's SMR Rating (71) in the Commercial Printing Or Forms industry is in the same range as WPPGF (95) in the null industry. This means that DLX’s stock grew similarly to WPPGF’s over the last 12 months.

WPPGF's Price Growth Rating (49) in the null industry is somewhat better than the same rating for DLX (85) in the Commercial Printing Or Forms industry. This means that WPPGF’s stock grew somewhat faster than DLX’s over the last 12 months.

WPPGF's P/E Growth Rating (91) in the null industry is in the same range as DLX (96) in the Commercial Printing Or Forms industry. This means that WPPGF’s stock grew similarly to DLX’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
DLX
RSI
ODDS (%)
Bullish Trend 3 days ago
68%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
69%
Momentum
ODDS (%)
Bearish Trend 3 days ago
74%
MACD
ODDS (%)
Bearish Trend 3 days ago
68%
TrendWeek
ODDS (%)
Bearish Trend 3 days ago
75%
TrendMonth
ODDS (%)
Bearish Trend 3 days ago
76%
Advances
ODDS (%)
Bullish Trend 10 days ago
65%
Declines
ODDS (%)
Bearish Trend 3 days ago
75%
BollingerBands
ODDS (%)
Bullish Trend 3 days ago
68%
Aroon
ODDS (%)
Bearish Trend 3 days ago
78%
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DLX
Daily Signalchanged days ago
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DLX and

Correlation & Price change

A.I.dvisor indicates that over the last year, DLX has been loosely correlated with ZD. These tickers have moved in lockstep 58% of the time. This A.I.-generated data suggests there is some statistical probability that if DLX jumps, then ZD could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To DLX
1D Price
Change %
DLX100%
-1.84%
ZD - DLX
58%
Loosely correlated
-3.93%
CCO - DLX
49%
Loosely correlated
-3.57%
BOC - DLX
48%
Loosely correlated
-1.55%
CMPR - DLX
47%
Loosely correlated
-0.68%
WPP - DLX
46%
Loosely correlated
-0.31%
More

WPPGF and

Correlation & Price change

A.I.dvisor tells us that WPPGF and DLX have been poorly correlated (+12% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that WPPGF and DLX's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To WPPGF
1D Price
Change %
WPPGF100%
N/A
DLX - WPPGF
12%
Poorly correlated
-1.84%
WPP - WPPGF
12%
Poorly correlated
-0.31%
TZOO - WPPGF
9%
Poorly correlated
-8.25%
CNET - WPPGF
9%
Poorly correlated
-0.15%
ADV - WPPGF
8%
Poorly correlated
-1.21%
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