HHS
Price
$7.60
Change
+$0.01 (+0.13%)
Updated
Sep 16, 09:38 AM (EDT)
52 days until earnings call
WPP
Price
$49.01
Change
+$0.33 (+0.68%)
Updated
Sep 16, 10:36 AM (EDT)
46 days until earnings call
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HHS vs WPP

Header iconHHS vs WPP Comparison
Open Charts HHS vs WPPBanner chart's image
Harte Hanks
Price$7.60
Change+$0.01 (+0.13%)
Volume$500
CapitalizationN/A
WPP
Price$49.01
Change+$0.33 (+0.68%)
Volume$587
CapitalizationN/A
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HHS vs WPP Comparison Chart
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HHS
Daily Signalchanged days ago
Gain/Loss if shorted
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WPP
Daily Signalchanged days ago
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VS
HHS vs. WPP commentary
Sep 16, 2024

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is HHS is a StrongBuy and WPP is a Buy.

COMPARISON
Comparison
Sep 16, 2024
Stock price -- (WPP: $48.68)
Brand notoriety:
Market capitalization --

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

WPP’s FA Score shows that 2 FA rating(s) are green while.

  • WPP’s FA Score: 2 green, 3 red.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

HHS’s TA Score shows that 5 TA indicator(s) are bullish while WPP’s TA Score has 8 bullish TA indicator(s).

  • HHS’s TA Score: 5 bullish, 5 bearish.
  • WPP’s TA Score: 8 bullish, 3 bearish.
According to our system of comparison, WPP is a better buy in the short-term than HHS.

Price Growth

WPP (@Advertising/Marketing Services) experienced а +0.68% price change this weekfor the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +2.13%. For the same industry, the average monthly price growth was -1.54%, and the average quarterly price growth was +7.23%.

Reported Earning Dates

WPP is expected to report earnings on Nov 01, 2024.

Industries' Descriptions

@Advertising/Marketing Services (+2.13% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
WPP($10.2B) has a higher market cap than HHS($52.8M). WPP has higher P/E ratio than HHS: WPP (73.94) vs HHS (2.38). HHS YTD gains are higher at: 11.782 vs. WPP (5.485). WPP has higher annual earnings (EBITDA): 1.91B vs. HHS (11.8M). WPP has more cash in the bank: 2.22B vs. HHS (13.3M). HHS has less debt than WPP: HHS (19M) vs WPP (6.88B). WPP has higher revenues than HHS: WPP (14.8B) vs HHS (197M).
HHSWPPHHS / WPP
Capitalization52.8M10.2B1%
EBITDA11.8M1.91B1%
Gain YTD11.7825.485215%
P/E Ratio2.3873.943%
Revenue197M14.8B1%
Total Cash13.3M2.22B1%
Total Debt19M6.88B0%
FUNDAMENTALS RATINGS
HHS vs WPP: Fundamental Ratings
HHS
WPP
OUTLOOK RATING
1..100
8124
VALUATION
overvalued / fair valued / undervalued
1..100
81
Overvalued
13
Undervalued
PROFIT vs RISK RATING
1..100
6595
SMR RATING
1..100
9997
PRICE GROWTH RATING
1..100
5047
P/E GROWTH RATING
1..100
388
SEASONALITY SCORE
1..100
n/a50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

WPP's Valuation (13) in the Advertising Or Marketing Services industry is significantly better than the same rating for HHS (81). This means that WPP’s stock grew significantly faster than HHS’s over the last 12 months.

HHS's Profit vs Risk Rating (65) in the Advertising Or Marketing Services industry is in the same range as WPP (95). This means that HHS’s stock grew similarly to WPP’s over the last 12 months.

WPP's SMR Rating (97) in the Advertising Or Marketing Services industry is in the same range as HHS (99). This means that WPP’s stock grew similarly to HHS’s over the last 12 months.

WPP's Price Growth Rating (47) in the Advertising Or Marketing Services industry is in the same range as HHS (50). This means that WPP’s stock grew similarly to HHS’s over the last 12 months.

WPP's P/E Growth Rating (8) in the Advertising Or Marketing Services industry is in the same range as HHS (38). This means that WPP’s stock grew similarly to HHS’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
HHSWPP
RSI
ODDS (%)
Bullish Trend 4 days ago
82%
Bullish Trend 4 days ago
57%
Stochastic
ODDS (%)
Bearish Trend 4 days ago
83%
Bearish Trend 4 days ago
49%
Momentum
ODDS (%)
Bullish Trend 4 days ago
83%
Bullish Trend 4 days ago
61%
MACD
ODDS (%)
Bullish Trend 4 days ago
78%
Bullish Trend 4 days ago
59%
TrendWeek
ODDS (%)
Bullish Trend 4 days ago
81%
Bullish Trend 4 days ago
61%
TrendMonth
ODDS (%)
Bullish Trend 4 days ago
82%
Bullish Trend 4 days ago
62%
Advances
ODDS (%)
Bullish Trend 4 days ago
78%
Bullish Trend 4 days ago
58%
Declines
ODDS (%)
Bearish Trend 11 days ago
78%
Bearish Trend 13 days ago
61%
BollingerBands
ODDS (%)
Bullish Trend 6 days ago
77%
Bearish Trend 4 days ago
55%
Aroon
ODDS (%)
Bearish Trend 4 days ago
84%
Bullish Trend 4 days ago
66%
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HHS
Daily Signalchanged days ago
Gain/Loss if shorted
Show more...
WPP
Daily Signalchanged days ago
Gain/Loss if shorted
Show more...
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