IAS
Price
$7.96
Change
-$0.11 (-1.36%)
Updated
Aug 7 closing price
Capitalization
1.59B
90 days until earnings call
IPG
Price
$24.83
Change
-$0.09 (-0.36%)
Updated
Aug 7 closing price
Capitalization
12.31B
70 days until earnings call
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IAS vs IPG

Header iconIAS vs IPG Comparison
Open Charts IAS vs IPGBanner chart's image
Integral Ad Science Holding
Price$7.96
Change-$0.11 (-1.36%)
Volume$1.14M
Capitalization1.59B
Interpublic Group of Companies (The)
Price$24.83
Change-$0.09 (-0.36%)
Volume$3.72M
Capitalization12.31B
IAS vs IPG Comparison Chart in %
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IAS
Daily Signalchanged days ago
Gain/Loss if bought
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IPG
Daily Signalchanged days ago
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IAS vs. IPG commentary
Aug 08, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is IAS is a Hold and IPG is a StrongBuy.

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COMPARISON
Comparison
Aug 08, 2025
Stock price -- (IAS: $7.96 vs. IPG: $24.83)
Brand notoriety: IAS and IPG are both not notable
Both companies represent the Advertising/Marketing Services industry
Current volume relative to the 65-day Moving Average: IAS: 135% vs. IPG: 48%
Market capitalization -- IAS: $1.59B vs. IPG: $12.31B
IAS [@Advertising/Marketing Services] is valued at $1.59B. IPG’s [@Advertising/Marketing Services] market capitalization is $12.31B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $20.27B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $2.74B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

IAS’s FA Score shows that 0 FA rating(s) are green whileIPG’s FA Score has 2 green FA rating(s).

  • IAS’s FA Score: 0 green, 5 red.
  • IPG’s FA Score: 2 green, 3 red.
According to our system of comparison, IPG is a better buy in the long-term than IAS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

IAS’s TA Score shows that 3 TA indicator(s) are bullish while IPG’s TA Score has 5 bullish TA indicator(s).

  • IAS’s TA Score: 3 bullish, 5 bearish.
  • IPG’s TA Score: 5 bullish, 5 bearish.
According to our system of comparison, IPG is a better buy in the short-term than IAS.

Price Growth

IAS (@Advertising/Marketing Services) experienced а -2.93% price change this week, while IPG (@Advertising/Marketing Services) price change was +0.93% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +0.62%. For the same industry, the average monthly price growth was +3.38%, and the average quarterly price growth was +5.26%.

Reported Earning Dates

IAS is expected to report earnings on Nov 06, 2025.

IPG is expected to report earnings on Oct 17, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+0.62% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
IPG($12.3B) has a higher market cap than IAS($1.59B). IAS has higher P/E ratio than IPG: IAS (242.75) vs IPG (11.40). IPG YTD gains are higher at: -9.052 vs. IAS (-23.755). IPG has higher annual earnings (EBITDA): 1.9B vs. IAS (72.1M). IPG has more cash in the bank: 2.39B vs. IAS (125M). IAS has less debt than IPG: IAS (183M) vs IPG (4.67B). IPG has higher revenues than IAS: IPG (10.9B) vs IAS (474M).
IASIPGIAS / IPG
Capitalization1.59B12.3B13%
EBITDA72.1M1.9B4%
Gain YTD-23.755-9.052262%
P/E Ratio242.7511.402,129%
Revenue474M10.9B4%
Total Cash125M2.39B5%
Total Debt183M4.67B4%
FUNDAMENTALS RATINGS
IPG: Fundamental Ratings
IPG
OUTLOOK RATING
1..100
55
VALUATION
overvalued / fair valued / undervalued
1..100
9
Undervalued
PROFIT vs RISK RATING
1..100
52
SMR RATING
1..100
63
PRICE GROWTH RATING
1..100
60
P/E GROWTH RATING
1..100
10
SEASONALITY SCORE
1..100
65

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
IASIPG
RSI
ODDS (%)
N/A
Bearish Trend 3 days ago
59%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
80%
Bullish Trend 1 day ago
68%
Momentum
ODDS (%)
Bearish Trend 1 day ago
75%
Bearish Trend 1 day ago
61%
MACD
ODDS (%)
Bearish Trend 1 day ago
72%
Bearish Trend 1 day ago
65%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
77%
Bullish Trend 1 day ago
63%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
81%
Bearish Trend 1 day ago
63%
Advances
ODDS (%)
Bullish Trend 8 days ago
80%
Bullish Trend 2 days ago
63%
Declines
ODDS (%)
Bearish Trend 15 days ago
75%
Bearish Trend 7 days ago
63%
BollingerBands
ODDS (%)
N/A
Bearish Trend 1 day ago
58%
Aroon
ODDS (%)
Bullish Trend 1 day ago
84%
Bullish Trend 1 day ago
68%
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IAS
Daily Signalchanged days ago
Gain/Loss if bought
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IPG
Daily Signalchanged days ago
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IAS and

Correlation & Price change

A.I.dvisor indicates that over the last year, IAS has been loosely correlated with ZD. These tickers have moved in lockstep 41% of the time. This A.I.-generated data suggests there is some statistical probability that if IAS jumps, then ZD could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To IAS
1D Price
Change %
IAS100%
-1.36%
ZD - IAS
41%
Loosely correlated
+21.65%
MGNI - IAS
39%
Loosely correlated
-3.16%
CCO - IAS
35%
Loosely correlated
+0.91%
IPG - IAS
33%
Loosely correlated
-0.36%
OMC - IAS
33%
Poorly correlated
-0.37%
More

IPG and

Correlation & Price change

A.I.dvisor indicates that over the last year, IPG has been closely correlated with OMC. These tickers have moved in lockstep 79% of the time. This A.I.-generated data suggests there is a high statistical probability that if IPG jumps, then OMC could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To IPG
1D Price
Change %
IPG100%
-0.36%
OMC - IPG
79%
Closely correlated
-0.37%
WPP - IPG
49%
Loosely correlated
-2.31%
CCO - IPG
47%
Loosely correlated
+0.91%
ZD - IPG
45%
Loosely correlated
+21.65%
DLX - IPG
45%
Loosely correlated
+19.84%
More