IAS
Price
$8.97
Change
+$0.02 (+0.22%)
Updated
Sep 3, 03:48 PM (EDT)
Capitalization
1.49B
64 days until earnings call
SKT
Price
$33.78
Change
+$0.31 (+0.93%)
Updated
Sep 3, 03:28 PM (EDT)
Capitalization
3.79B
63 days until earnings call
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IAS vs SKT

Header iconIAS vs SKT Comparison
Open Charts IAS vs SKTBanner chart's image
Integral Ad Science Holding
Price$8.97
Change+$0.02 (+0.22%)
Volume$200
Capitalization1.49B
Tanger
Price$33.78
Change+$0.31 (+0.93%)
Volume$640
Capitalization3.79B
IAS vs SKT Comparison Chart in %
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IAS
Daily Signalchanged days ago
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SKT
Daily Signalchanged days ago
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IAS vs. SKT commentary
Sep 03, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is IAS is a Buy and SKT is a StrongBuy.

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COMPARISON
Comparison
Sep 03, 2025
Stock price -- (IAS: $8.96 vs. SKT: $33.47)
Brand notoriety: IAS: Not notable vs. SKT: Notable
IAS represents the Advertising/Marketing Services, while SKT is part of the Real Estate Investment Trusts industry
Current volume relative to the 65-day Moving Average: IAS: 174% vs. SKT: 116%
Market capitalization -- IAS: $1.49B vs. SKT: $3.79B
IAS [@Advertising/Marketing Services] is valued at $1.49B. SKT’s [@Real Estate Investment Trusts] market capitalization is $3.79B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $162.95B to $0. The market cap for tickers in the [@Real Estate Investment Trusts] industry ranges from $243.79B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.19B. The average market capitalization across the [@Real Estate Investment Trusts] industry is $6.29B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

IAS’s FA Score shows that 0 FA rating(s) are green whileSKT’s FA Score has 1 green FA rating(s).

  • IAS’s FA Score: 0 green, 5 red.
  • SKT’s FA Score: 1 green, 4 red.
According to our system of comparison, SKT is a better buy in the long-term than IAS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

IAS’s TA Score shows that 4 TA indicator(s) are bullish while SKT’s TA Score has 5 bullish TA indicator(s).

  • IAS’s TA Score: 4 bullish, 6 bearish.
  • SKT’s TA Score: 5 bullish, 4 bearish.
According to our system of comparison, SKT is a better buy in the short-term than IAS.

Price Growth

IAS (@Advertising/Marketing Services) experienced а +1.47% price change this week, while SKT (@Real Estate Investment Trusts) price change was +0.21% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +1.00%. For the same industry, the average monthly price growth was +0.30%, and the average quarterly price growth was +9.52%.

The average weekly price growth across all stocks in the @Real Estate Investment Trusts industry was +0.01%. For the same industry, the average monthly price growth was +2.58%, and the average quarterly price growth was +5.44%.

Reported Earning Dates

IAS is expected to report earnings on Nov 06, 2025.

SKT is expected to report earnings on Nov 05, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+1.00% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

@Real Estate Investment Trusts (+0.01% weekly)

A real estate investment trust (REIT) is a company any that owns, and in most cases, operates, income-producing real estate – ranging from office and apartment buildings to warehouses, hospitals, shopping centers, hotels and timberlands. Some REITs are involved in financing real estate. Equity REITs invest in and own properties, while mortgage REITs own and invest in property mortgages. REITs are required by law to pay out at least 90% of their annual taxable income (excluding capital gains) to shareholders in the form of dividends. Some REITs could be more cyclical than others; for example, when an economy is undergoing a recession, hotel REITs could be more vulnerable, compared to say healthcare REIT given that healthcare needs are less likely to depend on economic cycles. American Tower Corporation, Prologis, Inc. and Crown Castle International Corp are some of the biggest REIT companies in the U.S.

SUMMARIES
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FUNDAMENTALS
Fundamentals
SKT($3.79B) has a higher market cap than IAS($1.49B). SKT has higher P/E ratio than IAS: SKT (38.03) vs IAS (26.35). SKT YTD gains are higher at: 0.775 vs. IAS (-14.176). SKT has higher annual earnings (EBITDA): 312M vs. IAS (135M). IAS has more cash in the bank: 90.7M vs. SKT (9.74M). IAS has less debt than SKT: IAS (27.8M) vs SKT (1.61B). IAS (570M) and SKT (550M) have equivalent revenues.
IASSKTIAS / SKT
Capitalization1.49B3.79B39%
EBITDA135M312M43%
Gain YTD-14.1760.775-1,830%
P/E Ratio26.3538.0369%
Revenue570M550M104%
Total Cash90.7M9.74M931%
Total Debt27.8M1.61B2%
FUNDAMENTALS RATINGS
SKT: Fundamental Ratings
SKT
OUTLOOK RATING
1..100
13
VALUATION
overvalued / fair valued / undervalued
1..100
89
Overvalued
PROFIT vs RISK RATING
1..100
6
SMR RATING
1..100
51
PRICE GROWTH RATING
1..100
47
P/E GROWTH RATING
1..100
34
SEASONALITY SCORE
1..100
n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
IASSKT
RSI
ODDS (%)
Bearish Trend 2 days ago
65%
Bearish Trend 2 days ago
52%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
75%
Bearish Trend 2 days ago
67%
Momentum
ODDS (%)
Bearish Trend 2 days ago
81%
Bullish Trend 2 days ago
85%
MACD
ODDS (%)
Bearish Trend 2 days ago
73%
Bullish Trend 2 days ago
65%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
77%
Bullish Trend 2 days ago
73%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
82%
Bullish Trend 2 days ago
74%
Advances
ODDS (%)
Bullish Trend 7 days ago
79%
Bullish Trend 6 days ago
74%
Declines
ODDS (%)
Bearish Trend 2 days ago
75%
Bearish Trend 14 days ago
58%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
78%
Bearish Trend 2 days ago
62%
Aroon
ODDS (%)
Bullish Trend 7 days ago
83%
Bullish Trend 2 days ago
73%
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IAS
Daily Signalchanged days ago
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SKT
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