SNAP
Price
$4.66
Change
-$0.08 (-1.69%)
Updated
Jun 18 closing price
Capitalization
7.72B
27 days until earnings call
Intraday BUY SELL Signals
ZG
Price
$32.49
Change
+$0.24 (+0.74%)
Updated
Jun 18 closing price
Capitalization
7.37B
41 days until earnings call
Intraday BUY SELL Signals
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SNAP vs ZG

SNAP vs ZG Comparison Chart in %
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Which Stock Would AI Choose? Snap Inc. (SNAP) vs. Zillow Group (ZG) Stock Comparison

Key Takeaways

  • Both SNAP and ZG have posted strong year-to-date (YTD) gains, with ZG slightly ahead at approximately 30% compared to SNAP's 26%.
  • SNAP has shown sharper momentum in recent weeks, rebounding over 50% from March lows amid restructuring efforts, while ZG has advanced more steadily by about 20%.
  • Zillow Group reports positive earnings per share (EPS), contrasting SNAP's ongoing losses, highlighting differing profitability profiles.
  • SNAP exhibits lower volatility with a beta of 0.91 (a measure of stock price sensitivity to market movements), versus ZG's higher beta of 2.11.
  • Analyst sentiment leans positive for ZG with recent strong buy upgrades, while SNAP faces mixed views amid cost-cutting measures.
  • Divergent sectors—SNAP in social media advertising, ZG in real estate tech—expose them to unique market drivers like ad spending and housing trends.

Introduction

This comparison examines SNAP, the parent of Snapchat, and ZG, the operator of Zillow's real estate platform, amid a dynamic market environment. Both tech-driven companies have benefited from recent rebounds, drawing interest from growth-oriented traders and investors seeking exposure to digital advertising and property tech. With heightened volatility in tech sectors, this analysis highlights relative performance, risk profiles, and sentiment shifts to aid informed decision-making in stock comparisons.

SNAP Overview and Recent Performance

Snap Inc. operates the Snapchat platform, focusing on ephemeral messaging, augmented reality (AR), and advertising revenue from a young user base. In recent market activity, SNAP stock has surged over 50% from late-March lows around $3.81, trading near $6.00 with a market capitalization of about $10.1 billion. Year-to-date gains stand at 26%, supported by a 25% rise in April alone following announcements of workforce reductions (16% layoffs), a new chief financial officer appointment, and AI-driven restructuring to improve efficiency. Despite trailing price-to-earnings (P/E) not applicable due to losses (TTM EPS -0.27), lower beta of 0.91 reflects relative stability, though sentiment remains cautious amid ad market pressures.

ZG Overview and Recent Performance

Zillow Group provides online real estate marketplaces, including listing services, rentals, and mortgage tools. ZG shares have climbed about 20% in recent weeks from lows near $39, now around $47 with a $11.4 billion market cap. YTD performance reaches 30%, buoyed by product innovations like the Zillow Buzz Index for buyer preferences, a new AI model for user experience, and pre-market listing expansions. Profitable with TTM EPS of 0.09 and elevated P/E of 527, the stock's higher beta of 2.11 signals greater sensitivity to housing sector shifts, yet recent analyst upgrades to strong buy have bolstered positive sentiment.

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Head-to-Head Comparison

SNAP and ZG diverge in business models: SNAP relies on advertising from daily active users in social media, vulnerable to economic slowdowns in ad spend, while ZG thrives on real estate transaction volumes tied to interest rates and housing demand. Growth drivers differ—SNAP via AR monetization and user engagement, ZG through AI-enhanced listings and marketplace dominance. Recent momentum favors SNAP's sharper rebound, but ZG offers stability through profitability versus SNAP's losses. Risk factors include SNAP's execution on cost cuts amid competition from Meta and TikTok, and ZG's exposure to cyclical real estate. Sector contrasts pit communication services against consumer discretionary, with ZG enjoying stronger analyst backing (average target $73 vs. SNAP's $8) and lower drawdown potential despite higher beta.

Tickeron AI Verdict

Tickeron’s AI currently favors ZG with higher probability due to its profitability edge, recent AI product catalysts, analyst upgrades to strong buy, and steadier YTD positioning amid housing recovery signals. SNAP's momentum is compelling short-term, but ZG's trend consistency and positive EPS provide a more balanced outlook in the prevailing market environment.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations

VS
SNAP vs. ZG commentary
Jun 19, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is SNAP is a Hold and ZG is a Hold.

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COMPARISON
Comparison
Jun 19, 2026
Stock price -- (SNAP: $4.74 vs. ZG: $32.25)
Brand notoriety: SNAP: Notable vs. ZG: Not notable
Both companies represent the Internet Software/Services industry
Current volume relative to the 65-day Moving Average: SNAP: 146% vs. ZG: 118%
Market capitalization -- SNAP: $7.72B vs. ZG: $7.37B
SNAP [@Internet Software/Services] is valued at $7.72B. ZG’s [@Internet Software/Services] market capitalization is $7.37B. The market cap for tickers in the [@Internet Software/Services] industry ranges from $4.49T to $0. The average market capitalization across the [@Internet Software/Services] industry is $149.93B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

SNAP’s FA Score shows that 0 FA rating(s) are green whileZG’s FA Score has 0 green FA rating(s).

  • SNAP’s FA Score: 0 green, 5 red.
  • ZG’s FA Score: 0 green, 5 red.
According to our system of comparison, SNAP is a better buy in the long-term than ZG.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

SNAP’s TA Score shows that 5 TA indicator(s) are bullish while ZG’s TA Score has 4 bullish TA indicator(s).

  • SNAP’s TA Score: 5 bullish, 5 bearish.
  • ZG’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, both SNAP and ZG are a good buy in the short-term.

Price Growth

SNAP (@Internet Software/Services) experienced а -11.90% price change this week, while ZG (@Internet Software/Services) price change was -5.43% for the same time period.

The average weekly price growth across all stocks in the @Internet Software/Services industry was -2.17%. For the same industry, the average monthly price growth was -3.91%, and the average quarterly price growth was -12.32%.

Reported Earning Dates

SNAP is expected to report earnings on Jul 16, 2026.

ZG is expected to report earnings on Jul 30, 2026.

Industries' Descriptions

@Internet Software/Services (-2.17% weekly)

Companies in this industry typically license software on a subscription basis and it is centrally hosted. Such products usually go by the names web-based software, on-demand software and hosted software. Cloud computing has emerged as a major force in this space, making it possible to save files to a remote database (without requiring them to be saved on local storage device); as long as a device has access to the web, it can access the data and the software programs to run it. This has in many cases facilitated cost efficiency, speed and security of data for businesses and consumers. Alphabet Inc., Facebook, Inc. and Yahoo! Inc. are some well-known names in the internet software/services industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
SNAP($7.72B) and ZG($7.37B) have the same market capitalization . SNAP YTD gains are higher at: -41.264 vs. ZG (-52.733). ZG has higher annual earnings (EBITDA): 354M vs. SNAP (-99.77M). SNAP has more cash in the bank: 2.82B vs. ZG (783M). ZG has less debt than SNAP: ZG (429M) vs SNAP (4.2B). SNAP has higher revenues than ZG: SNAP (6.1B) vs ZG (2.69B).
SNAPZGSNAP / ZG
Capitalization7.72B7.37B105%
EBITDA-99.77M354M-28%
Gain YTD-41.264-52.73378%
P/E RatioN/A129.96-
Revenue6.1B2.69B226%
Total Cash2.82B783M361%
Total Debt4.2B429M979%
FUNDAMENTALS RATINGS
SNAP vs ZG: Fundamental Ratings
SNAP
ZG
OUTLOOK RATING
1..100
5360
VALUATION
overvalued / fair valued / undervalued
1..100
99
Overvalued
82
Overvalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
9791
PRICE GROWTH RATING
1..100
6487
P/E GROWTH RATING
1..100
10098
SEASONALITY SCORE
1..100
9050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

ZG's Valuation (82) in the Information Technology Services industry is in the same range as SNAP (99) in the Internet Software Or Services industry. This means that ZG’s stock grew similarly to SNAP’s over the last 12 months.

ZG's Profit vs Risk Rating (100) in the Information Technology Services industry is in the same range as SNAP (100) in the Internet Software Or Services industry. This means that ZG’s stock grew similarly to SNAP’s over the last 12 months.

ZG's SMR Rating (91) in the Information Technology Services industry is in the same range as SNAP (97) in the Internet Software Or Services industry. This means that ZG’s stock grew similarly to SNAP’s over the last 12 months.

SNAP's Price Growth Rating (64) in the Internet Software Or Services industry is in the same range as ZG (87) in the Information Technology Services industry. This means that SNAP’s stock grew similarly to ZG’s over the last 12 months.

ZG's P/E Growth Rating (98) in the Information Technology Services industry is in the same range as SNAP (100) in the Internet Software Or Services industry. This means that ZG’s stock grew similarly to SNAP’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
SNAPZG
RSI
ODDS (%)
Bullish Trend 2 days ago
85%
Bullish Trend 2 days ago
88%
Stochastic
ODDS (%)
Bullish Trend 2 days ago
77%
Bullish Trend 2 days ago
71%
Momentum
ODDS (%)
Bearish Trend 2 days ago
79%
N/A
MACD
ODDS (%)
Bearish Trend 2 days ago
78%
Bearish Trend 2 days ago
81%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
80%
Bearish Trend 2 days ago
81%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
79%
Bearish Trend 2 days ago
83%
Advances
ODDS (%)
Bullish Trend 23 days ago
79%
Bullish Trend 4 days ago
73%
Declines
ODDS (%)
Bearish Trend 2 days ago
81%
Bearish Trend 8 days ago
81%
BollingerBands
ODDS (%)
Bullish Trend 2 days ago
90%
Bullish Trend 2 days ago
77%
Aroon
ODDS (%)
Bullish Trend 4 days ago
83%
Bearish Trend 2 days ago
82%
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SNAP
Daily Signal:
Gain/Loss:
ZG
Daily Signal:
Gain/Loss:
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SNAP and

Correlation & Price change

A.I.dvisor indicates that over the last year, SNAP has been loosely correlated with PPLI. These tickers have moved in lockstep 49% of the time. This A.I.-generated data suggests there is some statistical probability that if SNAP jumps, then PPLI could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To SNAP
1D Price
Change %
SNAP100%
-8.14%
PPLI - SNAP
49%
Loosely correlated
-1.53%
RUM - SNAP
39%
Loosely correlated
-1.35%
PINS - SNAP
38%
Loosely correlated
-3.78%
CARG - SNAP
36%
Loosely correlated
-1.41%
ZIP - SNAP
35%
Loosely correlated
-7.44%
More

ZG and

Correlation & Price change

A.I.dvisor indicates that over the last year, ZG has been closely correlated with Z. These tickers have moved in lockstep 99% of the time. This A.I.-generated data suggests there is a high statistical probability that if ZG jumps, then Z could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ZG
1D Price
Change %
ZG100%
-3.75%
Z - ZG
99%
Closely correlated
-3.76%
CARG - ZG
52%
Loosely correlated
-1.41%
NRDS - ZG
48%
Loosely correlated
-1.65%
MTCH - ZG
48%
Loosely correlated
-3.31%
PPLI - ZG
46%
Loosely correlated
-1.53%
More