MENU
+Compare
SHCO
Stock ticker: NYSE
AS OF
Jul 11 closing price
Price
$7.24
Change
-$0.21 (-2.82%)
Capitalization
1.11B

SHCO stock forecast, quote, news & analysis

Soho House & Co Inc is a membership platform of physical and digital spaces that connects a vibrant, diverse group of members from across the world... Show more

SHCO
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
A.I.Advisor
published price charts
Interact to see
Advertisement
A.I.Advisor
a Summary for SHCO with price predictions
Jul 11, 2025

SHCO in downward trend: price may drop because broke its higher Bollinger Band on July 01, 2025

SHCO broke above its upper Bollinger Band on July 01, 2025. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options. The A.I.dvisor looked at 26 similar instances where the stock broke above the upper band. In of the 26 cases the stock fell afterwards. This puts the odds of success at .

Price Prediction Chart

Technical Analysis (Indicators)

Bearish Trend Analysis

The 10-day RSI Indicator for SHCO moved out of overbought territory on July 07, 2025. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 17 similar instances where the indicator moved out of overbought territory. In of the 17 cases, the stock moved lower in the following days. This puts the odds of a move lower at .

The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In of 48 cases where SHCO's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are .

The Momentum Indicator moved below the 0 level on July 11, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on SHCO as a result. In of 79 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .

The Moving Average Convergence Divergence Histogram (MACD) for SHCO turned negative on July 10, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 40 similar instances when the indicator turned negative. In of the 40 cases the stock turned lower in the days that followed. This puts the odds of success at .

Following a 3-day decline, the stock is projected to fall further. Considering past instances where SHCO declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .

Bullish Trend Analysis

The 50-day moving average for SHCO moved above the 200-day moving average on June 20, 2025. This could be a long-term bullish signal for the stock as the stock shifts to an upward trend.

Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where SHCO advanced for three days, in of 215 cases, the price rose further within the following month. The odds of a continued upward trend are .

The Aroon Indicator entered an Uptrend today. In of 97 cases where SHCO Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .

Fundamental Analysis (Ratings)

The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating fairly steady price growth. SHCO’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.000) is normal, around the industry mean (30.451). SHCO has a moderately low P/E Ratio (0.000) as compared to the industry average of (31.992). SHCO's Projected Growth (PEG Ratio) (0.000) is very low in comparison to the industry average of (1.378). Dividend Yield (0.000) settles around the average of (0.023) among similar stocks. P/S Ratio (1.000) is also within normal values, averaging (2.508).

The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. SHCO’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 69, placing this stock worse than average.

A.I.Advisor
published Highlights

Notable companies

The most notable companies in this group are Marriott International (NASDAQ:MAR), Hilton Worldwide Holdings (NYSE:HLT), H World Group Limited (NASDAQ:HTHT).

Industry description

The industry includes companies that operate and manage one or more of the following: lodging facilities (e.g. hotels and motels), resorts (e.g. ski resorts), spas, cruise ships and timeshare facilities. Marriott International, Inc., Carnival Corporation, Hilton Worldwide Holdings Inc. and Royal Caribbean Cruises Ltd. are some of the biggest names in this industry.

Market Cap

The average market capitalization across the Hotels/Resorts/Cruiselines Industry is 9.15B. The market cap for tickers in the group ranges from 1.24M to 72.73B. MAR holds the highest valuation in this group at 72.73B. The lowest valued company is SOST at 1.24M.

High and low price notable news

The average weekly price growth across all stocks in the Hotels/Resorts/Cruiselines Industry was 2%. For the same Industry, the average monthly price growth was 6%, and the average quarterly price growth was 2%. MAORF experienced the highest price growth at 16%, while SHCO experienced the biggest fall at -5%.

Volume

The average weekly volume growth across all stocks in the Hotels/Resorts/Cruiselines Industry was 55%. For the same stocks of the Industry, the average monthly volume growth was 15% and the average quarterly volume growth was 38%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 51
P/E Growth Rating: 50
Price Growth Rating: 50
SMR Rating: 65
Profit Risk Rating: 68
Seasonality Score: 9 (-100 ... +100)
View a ticker or compare two or three
SHCO
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
Interact to see
Advertisement
A.I. Advisor
published General Information

General Information

Industry HotelsResortsCruiselines

Profile
Fundamentals
Details
Industry
N/A
Address
180 Strand
Phone
+44 2078512300
Employees
7852
Web
https://www.sohohouseco.com