Amazon and MercadoLibre are two of the most closely watched names in global e-commerce, yet they occupy very different positions in the market. AMZN is a diversified technology and cloud-computing giant, while MELI is Latin America's leading commerce and fintech ecosystem. This stock comparison is relevant for growth investors weighing a large-cap, cloud-driven compounder against a faster-growing but higher-risk regional platform, as well as for traders assessing relative performance and market positioning in the current environment.
Amazon.com, Inc. operates a vast retail and marketplace business alongside Amazon Web Services (AWS), its cloud-computing unit, plus advertising and subscription services. In recent weeks, the company's stock has recovered from a post-earnings dip as investors refocused on AWS, which grew revenue 39% year over year to $46 billion — its fastest pace in nearly five years. Consolidated operating income reached a record margin, and AWS's contracted backlog climbed to roughly $578 billion.
Sentiment has been shaped by two opposing forces: accelerating cloud and artificial intelligence (AI) demand on one side, and a rising capital expenditure budget — around $220 billion for the year — that pressures near-term free cash flow on the other. Despite this, AMZN has outperformed the broader market in 2026, reflecting confidence in AWS's durable growth and improving operating leverage.
MercadoLibre, Inc. is a Uruguay-headquartered e-commerce and financial technology platform serving 18 Latin American countries, anchored by its marketplace, Mercado Pago payments, logistics, and credit businesses. Recent market activity has been challenging: the stock has declined roughly 25% year-to-date and now trades near its 52-week low after a sharp post-earnings sell-off.
The company reported revenue up 45% year over year to about $10.75 billion, with strong gains in gross merchandise volume and total payment volume. However, earnings per share missed estimates as operating margin compressed to 6.3%, driven by expanded fulfillment capacity, higher shipping costs, and increased marketing spend. Added pressure has come from currency weakness and political uncertainty in Brazil, MELI's largest market, which has weighed on investor sentiment despite continued share gains across the region.
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The two companies diverge sharply in business model and risk profile. AMZN blends a mature, high-margin cloud franchise with retail and advertising, giving it diversified revenue and record operating margins. MELI, by contrast, pairs a fast-growing commerce marketplace with a fintech and credit ecosystem concentrated in emerging markets, which offers a larger growth runway but thinner, more volatile profitability.
Growth drivers also differ. AMZN's story is increasingly about AI-driven cloud demand and its Trainium and Graviton chips, whereas MELI's is about deepening e-commerce penetration and financial services adoption across Latin America. On momentum, AMZN has shown relative strength, while MELI has broken down against its moving averages. In terms of risk, AMZN faces elevated capex and intensifying cloud competition from Microsoft and Alphabet; MELI faces currency exposure, Brazil's monetary policy, and rising logistics and marketing costs. Sector exposure is another contrast: AMZN is broadly a U.S. technology leader, while MELI is a concentrated Latin American consumer and fintech play.
Based on observable factors, Tickeron's AI would currently favor AMZN over MELI. AMZN exhibits more consistent trend behavior, record profitability, and clearer near-term catalysts through AWS growth, while MELI is contending with margin compression, currency headwinds, and political uncertainty that have kept its stock under sustained pressure. The relative positioning favors AMZN on stability and momentum, though MELI's valuation reset could eventually present opportunity if its investments translate into renewed margin expansion. This assessment is probabilistic rather than definitive and reflects current market conditions rather than a long-term recommendation.
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The Moving Average Convergence Divergence (MACD) for AMZN turned positive on November 04, 2026. Looking at past instances where AMZN's MACD turned positive, the stock continued to rise in 41 of 55 cases over the following month. The odds of a continued upward trend are 75%.
The Momentum Indicator moved above the 0 level on November 04, 2026. You may want to consider a long position or call options on AMZN as a result. In 53 of 78 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 68%.
AMZN moved above its 50-day moving average on November 04, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day moving average for AMZN crossed bullishly above the 50-day moving average on November 09, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 9 of 15 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 60%.
Following a +4.46% 3-day Advance, the price is estimated to grow further. Considering data from situations where AMZN advanced for three days, in 224 of 318 cases, the price rose further within the following month. The odds of a continued upward trend are 70%.
The Aroon Indicator entered an Uptrend today. In 184 of 253 cases where AMZN Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 73%.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 5 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where AMZN declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 60%.
AMZN broke above its upper Bollinger Band on October 09, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Tickeron SMR rating for this company is 33 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is 38 (best 1 - 100 worst), indicating steady price growth. AMZN’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is 46 (best 1 - 100 worst), indicating well-balanced risk and returns. The average Profit vs. Risk Rating rating for the industry is 92, placing this stock slightly better than average.
The Tickeron Valuation Rating of 83 (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (5.070) is normal, around the industry mean (22.398). P/E Ratio (20.563) is within average values for comparable stocks, (9.569). Projected Growth (PEG Ratio) (1.460) is also within normal values, averaging (1.774). Dividend Yield (0.000) settles around the average of (0.033) among similar stocks. AMZN's P/S Ratio (3.447) is slightly higher than the industry average of (1.328).
The Tickeron PE Growth Rating for this company is 86 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The 50-day moving average for MELI moved below the 200-day moving average on November 10, 2026. This could be a long-term bearish signal for the stock as the stock shifts to an downward trend.
The Momentum Indicator moved below the 0 level on October 21, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on MELI as a result. In 58 of 79 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are 73%.
The Moving Average Convergence Divergence Histogram (MACD) for MELI turned negative on October 26, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 52 similar instances when the indicator turned negative. In 36 of the 52 cases the stock turned lower in the days that followed. This puts the odds of success at 69%.
MELI moved below its 50-day moving average on October 21, 2026 date and that indicates a change from an upward trend to a downward trend.
The 10-day moving average for MELI crossed bearishly below the 50-day moving average on October 22, 2026. This indicates that the trend has shifted lower and could be considered a sell signal. In 14 of 19 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are 74%.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where MELI declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 72%.
The Aroon Indicator for MELI entered a downward trend on November 12, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The RSI Indicator entered the oversold zone -- be on the watch for MELI's price rising or consolidating in the future. That's also the time to consider buying the stock or exploring call options.
The Stochastic Oscillator shows that the ticker has stayed in the oversold zone for 3 days. The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an upward trend is expected.
Following a +2.48% 3-day Advance, the price is estimated to grow further. Considering data from situations where MELI advanced for three days, in 239 of 340 cases, the price rose further within the following month. The odds of a continued upward trend are 70%.
MELI may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
The Tickeron SMR rating for this company is 35 (best 1 - 100 worst), indicating strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron PE Growth Rating for this company is 72 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is 74 (best 1 - 100 worst), indicating slightly worse than average price growth. MELI’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Valuation Rating of 84 (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (9.772) is normal, around the industry mean (22.398). MELI has a moderately high P/E Ratio (41.077) as compared to the industry average of (9.569). Projected Growth (PEG Ratio) (0.938) is also within normal values, averaging (1.774). Dividend Yield (0.000) settles around the average of (0.033) among similar stocks. P/S Ratio (2.651) is also within normal values, averaging (1.328).
The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. MELI’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 92, placing this stock worse than average.
AMZN | MELI | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 26 | 55 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 83 Overvalued | 84 Overvalued | |
PROFIT vs RISK RATING 1..100 | 46 | 100 | |
SMR RATING 1..100 | 33 | 35 | |
PRICE GROWTH RATING 1..100 | 38 | 74 | |
P/E GROWTH RATING 1..100 | 86 | 72 | |
SEASONALITY SCORE 1..100 | 17 | 85 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
AMZN's Valuation (83) in the Internet Retail industry is in the same range as MELI (84) in the Internet Software Or Services industry. This means that AMZN’s stock grew similarly to MELI’s over the last 12 months.
AMZN's Profit vs Risk Rating (46) in the Internet Retail industry is somewhat better than the same rating for MELI (100) in the Internet Software Or Services industry. This means that AMZN’s stock grew somewhat faster than MELI’s over the last 12 months.
AMZN's SMR Rating (33) in the Internet Retail industry is in the same range as MELI (35) in the Internet Software Or Services industry. This means that AMZN’s stock grew similarly to MELI’s over the last 12 months.
AMZN's Price Growth Rating (38) in the Internet Retail industry is somewhat better than the same rating for MELI (74) in the Internet Software Or Services industry. This means that AMZN’s stock grew somewhat faster than MELI’s over the last 12 months.
MELI's P/E Growth Rating (72) in the Internet Software Or Services industry is in the same range as AMZN (86) in the Internet Retail industry. This means that MELI’s stock grew similarly to AMZN’s over the last 12 months.
| AMZN | MELI | |
|---|---|---|
| RSI ODDS (%) | N/A | 2 days ago 88% |
| Stochastic ODDS (%) | 2 days ago 61% | 2 days ago 80% |
| Momentum ODDS (%) | 2 days ago 68% | 2 days ago 73% |
| MACD ODDS (%) | 2 days ago 75% | 2 days ago 69% |
| TrendWeek ODDS (%) | 2 days ago 71% | 2 days ago 71% |
| TrendMonth ODDS (%) | 2 days ago 67% | 2 days ago 70% |
| Advances ODDS (%) | 4 days ago 70% | 25 days ago 70% |
| Declines ODDS (%) | 8 days ago 60% | 8 days ago 72% |
| BollingerBands ODDS (%) | 4 days ago 58% | 2 days ago 70% |
| Aroon ODDS (%) | 2 days ago 73% | 2 days ago 60% |
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
AMZN’s FA Score shows that 1 FA rating(s) are green while MELI’s FA Score has 0 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
AMZN’s TA Score shows that 6 TA indicator(s) are bullish while MELI’s TA Score has 4 bullish TA indicator(s).
AMZN (@Internet Retail) experienced а +2.78% price change this week, while MELI (@Internet Retail) price change was -3.61% for the same time period.
The average weekly price growth across all stocks in the @Internet Retail industry was -1.07%. For the same industry, the average monthly price growth was -10.99%, and the average quarterly price growth was -16.69%.
AMZN is expected to report earnings on Feb 04, 2027.
MELI is expected to report earnings on Feb 25, 2027.
The internet retail industry includes companies that sell products and services through the Internet. With more and more consumers using online retailers, the companies have seen a big increase in the use of their services. Some of the companies in the group are focused on selling business-to-business products and services. Others sell business-to-consumer products and services. Internet retailers offer a wide variety of products like books, apparel, and electronics. Some companies even specialize in only one or two categories. One potentially critical factor for players to thrive in this space is the quality and speed of product delivery. This requires an investment in efficient distribution networks. Things like logistics are important factors in the success in the extremely competitive industry. For a company to stay relevant in the industry it must have effective pricing strategies and upgraded websites. The websites must be easy to navigate and engaging for customers. In addition to the revenues generated from straight sales, internet retailers can generate revenue from subscription fees and advertising. Amazon.com, Inc., Alibaba Group, and JD.com are some of the global leaders.
A.I.dvisor indicates that over the last year, AMZN has been loosely correlated with CVNA. These tickers have moved in lockstep 48% of the time. This A.I.-generated data suggests there is some statistical probability that if AMZN jumps, then CVNA could also see price increases.
| Ticker / NAME | Correlation To AMZN | 1D Price Change % | ||
|---|---|---|---|---|
| AMZN | 100% | +0.48% | ||
| CVNA - AMZN | 48% Loosely correlated | -4.10% | ||
| CPNG - AMZN | 35% Loosely correlated | -4.38% | ||
| BABA - AMZN | 34% Loosely correlated | -7.05% | ||
| MELI - AMZN | 33% Loosely correlated | -2.44% | ||
| DASH - AMZN | 30% Poorly correlated | -3.19% | ||
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A.I.dvisor indicates that over the last year, MELI has been loosely correlated with DASH. These tickers have moved in lockstep 52% of the time. This A.I.-generated data suggests there is some statistical probability that if MELI jumps, then DASH could also see price increases.
| Ticker / NAME | Correlation To MELI | 1D Price Change % | ||
|---|---|---|---|---|
| MELI | 100% | -2.44% | ||
| DASH - MELI | 52% Loosely correlated | -3.19% | ||
| CVNA - MELI | 52% Loosely correlated | -4.10% | ||
| SE - MELI | 46% Loosely correlated | +0.72% | ||
| GLBE - MELI | 38% Loosely correlated | -2.75% | ||
| TDUP - MELI | 37% Loosely correlated | +3.45% | ||
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