APP
Price
$412.73
Change
+$20.75 (+5.29%)
Updated
Jul 27 closing price
Capitalization
138.65B
8 days until earnings call
Intraday BUY SELL Signals
HUBS
Price
$223.02
Change
+$18.13 (+8.85%)
Updated
Jul 27, 04:59 PM (EDT)
Capitalization
11.42B
8 days until earnings call
Intraday BUY SELL Signals
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APP vs HUBS

APP vs HUBS Comparison Chart in %
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VS
APP vs. HUBS commentary
Jul 28, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is APP is a StrongBuy and HUBS is a Hold.

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COMPARISON
Comparison
Jul 28, 2026
Stock price -- (APP: $412.73 vs. HUBS: $223.01)
Brand notoriety: APP and HUBS are both not notable
APP represents the Advertising/Marketing Services, while HUBS is part of the Packaged Software industry
Current volume relative to the 65-day Moving Average: APP: 76% vs. HUBS: 107%
Market capitalization -- APP: $138.65B vs. HUBS: $11.42B
APP [@Advertising/Marketing Services] is valued at $138.65B. HUBS’s [@Packaged Software] market capitalization is $11.42B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $138.65B to $0. The market cap for tickers in the [@Packaged Software] industry ranges from $430.85B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.69B. The average market capitalization across the [@Packaged Software] industry is $10.77B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

APP’s FA Score shows that 1 FA rating(s) are green whileHUBS’s FA Score has 0 green FA rating(s).

  • APP’s FA Score: 1 green, 4 red.
  • HUBS’s FA Score: 0 green, 5 red.
According to our system of comparison, APP is a better buy in the long-term than HUBS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

APP’s TA Score shows that 3 TA indicator(s) are bullish while HUBS’s TA Score has 5 bullish TA indicator(s).

  • APP’s TA Score: 3 bullish, 7 bearish.
  • HUBS’s TA Score: 5 bullish, 5 bearish.
According to our system of comparison, HUBS is a better buy in the short-term than APP.

Price Growth

APP (@Advertising/Marketing Services) experienced а -2.80% price change this week, while HUBS (@Packaged Software) price change was -3.55% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was -1.64%. For the same industry, the average monthly price growth was -9.09%, and the average quarterly price growth was -8.90%.

The average weekly price growth across all stocks in the @Packaged Software industry was -1.82%. For the same industry, the average monthly price growth was +0.75%, and the average quarterly price growth was -10.57%.

Reported Earning Dates

APP is expected to report earnings on Aug 05, 2026.

HUBS is expected to report earnings on Aug 05, 2026.

Industries' Descriptions

@Advertising/Marketing Services (-1.64% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

@Packaged Software (-1.82% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

SUMMARIES
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FUNDAMENTALS
Fundamentals
APP($139B) has a higher market cap than HUBS($11.4B). HUBS has higher P/E ratio than APP: HUBS (117.37) vs APP (35.89). APP YTD gains are higher at: -38.748 vs. HUBS (-44.428). APP has higher annual earnings (EBITDA): 4.94B vs. HUBS (267M). APP has more cash in the bank: 2.76B vs. HUBS (1.69B). HUBS has less debt than APP: HUBS (247M) vs APP (3.51B). APP has higher revenues than HUBS: APP (6.16B) vs HUBS (3.3B).
APPHUBSAPP / HUBS
Capitalization139B11.4B1,219%
EBITDA4.94B267M1,852%
Gain YTD-38.748-44.42887%
P/E Ratio35.89117.3731%
Revenue6.16B3.3B187%
Total Cash2.76B1.69B163%
Total Debt3.51B247M1,423%
FUNDAMENTALS RATINGS
HUBS: Fundamental Ratings
HUBS
OUTLOOK RATING
1..100
8
VALUATION
overvalued / fair valued / undervalued
1..100
81
Overvalued
PROFIT vs RISK RATING
1..100
100
SMR RATING
1..100
86
PRICE GROWTH RATING
1..100
62
P/E GROWTH RATING
1..100
95
SEASONALITY SCORE
1..100
n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
APPHUBS
RSI
ODDS (%)
Bullish Trend 1 day ago
90%
Bearish Trend 4 days ago
72%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
84%
Bullish Trend 4 days ago
75%
Momentum
ODDS (%)
Bearish Trend 1 day ago
71%
Bearish Trend 4 days ago
72%
MACD
ODDS (%)
Bearish Trend 1 day ago
79%
Bearish Trend 4 days ago
69%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
80%
Bearish Trend 4 days ago
72%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
80%
Bullish Trend 4 days ago
74%
Advances
ODDS (%)
Bullish Trend 7 days ago
87%
Bullish Trend 12 days ago
74%
Declines
ODDS (%)
Bearish Trend 4 days ago
77%
Bearish Trend 5 days ago
72%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
74%
Bearish Trend 4 days ago
85%
Aroon
ODDS (%)
Bearish Trend 1 day ago
82%
Bullish Trend 4 days ago
70%
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APP
Daily Signal:
Gain/Loss:
HUBS
Daily Signal:
Gain/Loss:
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APP and

Correlation & Price change

A.I.dvisor indicates that over the last year, APP has been loosely correlated with COIN. These tickers have moved in lockstep 62% of the time. This A.I.-generated data suggests there is some statistical probability that if APP jumps, then COIN could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To APP
1D Price
Change %
APP100%
+5.29%
COIN - APP
62%
Loosely correlated
+5.81%
CLSK - APP
58%
Loosely correlated
-3.41%
QTWO - APP
57%
Loosely correlated
+6.48%
RIOT - APP
52%
Loosely correlated
-2.49%
HUBS - APP
51%
Loosely correlated
+8.84%
More

HUBS and

Correlation & Price change

A.I.dvisor indicates that over the last year, HUBS has been closely correlated with CRM. These tickers have moved in lockstep 79% of the time. This A.I.-generated data suggests there is a high statistical probability that if HUBS jumps, then CRM could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HUBS
1D Price
Change %
HUBS100%
+8.84%
CRM - HUBS
79%
Closely correlated
+6.07%
TEAM - HUBS
73%
Closely correlated
+10.35%
ASAN - HUBS
71%
Closely correlated
+12.97%
DOCU - HUBS
70%
Closely correlated
+4.90%
BRZE - HUBS
69%
Closely correlated
+8.04%
More