APP
Price
$323.96
Change
+$9.47 (+3.01%)
Updated
Sep 11 closing price
Capitalization
108.41B
60 days until earnings call
Intraday BUY SELL Signals
HUBS
Price
$225.33
Change
+$1.78 (+0.80%)
Updated
Sep 11 closing price
Capitalization
11.24B
60 days until earnings call
Intraday BUY SELL Signals
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APP vs HUBS

APP vs HUBS Comparison Chart in %
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VS
APP vs. HUBS commentary
Sep 13, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is APP is a StrongBuy and HUBS is a Hold.

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SUMMARIES
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FUNDAMENTALS
Fundamentals
APP($108B) has a higher market cap than HUBS($11.2B). HUBS has higher P/E ratio than APP: HUBS (80.19) vs APP (24.90). HUBS YTD gains are higher at: -43.850 vs. APP (-51.922). APP has higher annual earnings (EBITDA): 5.55B vs. HUBS (333M). APP has more cash in the bank: 3.05B vs. HUBS (1.34B). HUBS has less debt than APP: HUBS (237M) vs APP (3.52B). APP has higher revenues than HUBS: APP (6.83B) vs HUBS (3.45B).
APPHUBSAPP / HUBS
Capitalization108B11.2B964%
EBITDA5.55B333M1,667%
Gain YTD-51.922-43.850118%
P/E Ratio24.9080.1931%
Revenue6.83B3.45B198%
Total Cash3.05B1.34B228%
Total Debt3.52B237M1,483%
FUNDAMENTALS RATINGS
HUBS: Fundamental Ratings
HUBS
OUTLOOK RATING
1..100
71
VALUATION
overvalued / fair valued / undervalued
1..100
76
Overvalued
PROFIT vs RISK RATING
1..100
100
SMR RATING
1..100
76
PRICE GROWTH RATING
1..100
59
P/E GROWTH RATING
1..100
97
SEASONALITY SCORE
1..100
n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
APPHUBS
RSI
ODDS (%)
Bullish Trend 2 days ago
86%
N/A
Stochastic
ODDS (%)
Bullish Trend 2 days ago
86%
Bullish Trend 2 days ago
79%
Momentum
ODDS (%)
Bullish Trend 2 days ago
84%
Bearish Trend 2 days ago
72%
MACD
ODDS (%)
Bullish Trend 2 days ago
86%
Bearish Trend 2 days ago
74%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
86%
Bearish Trend 2 days ago
72%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
86%
Bullish Trend 2 days ago
74%
Advances
ODDS (%)
Bullish Trend 2 days ago
86%
Bullish Trend 13 days ago
74%
Declines
ODDS (%)
Bearish Trend 4 days ago
79%
Bearish Trend 3 days ago
73%
BollingerBands
ODDS (%)
Bullish Trend 5 days ago
75%
N/A
Aroon
ODDS (%)
Bearish Trend 2 days ago
87%
Bullish Trend 2 days ago
70%
COMPARISON
Comparison
Sep 13, 2026
Stock price -- (APP: $323.96 vs. HUBS: $225.33)
Brand notoriety: APP and HUBS are both not notable
APP represents the Advertising/Marketing Services, while HUBS is part of the Packaged Software industry
Current volume relative to the 65-day Moving Average: APP: 51% vs. HUBS: 48%
Market capitalization -- APP: $108.41B vs. HUBS: $11.24B
APP [@Advertising/Marketing Services] is valued at $108.41B. HUBS’s [@Packaged Software] market capitalization is $11.24B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $10.35K to $108.41B. The market cap for tickers in the [@Packaged Software] industry ranges from $291 to $238.27B. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.08B. The average market capitalization across the [@Packaged Software] industry is $10.02B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

APP’s FA Score shows that 1 FA rating(s) are green while HUBS’s FA Score has 0 green FA rating(s).

  • APP’s FA Score: 1 green, 4 red.
  • HUBS’s FA Score: 0 green, 5 red.
According to our system of comparison, APP is a better buy in the long-term than HUBS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

APP’s TA Score shows that 6 TA indicator(s) are bullish while HUBS’s TA Score has 3 bullish TA indicator(s).

  • APP’s TA Score: 6 bullish, 2 bearish.
  • HUBS’s TA Score: 3 bullish, 4 bearish.
According to our system of comparison, APP is a better buy in the short-term than HUBS.

Price Growth

APP (@Advertising/Marketing Services) experienced а +1.06% price change this week, while HUBS (@Packaged Software) price change was -8.99% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was -1.98%. For the same industry, the average monthly price growth was -5.07%, and the average quarterly price growth was +5.48%.

The average weekly price growth across all stocks in the @Packaged Software industry was -4.16%. For the same industry, the average monthly price growth was -6.20%, and the average quarterly price growth was +3.48%.

Reported Earning Dates

APP is expected to report earnings on Nov 11, 2026.

HUBS is expected to report earnings on Nov 11, 2026.

Industries' Descriptions

@Advertising/Marketing Services (-1.98% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

@Packaged Software (-4.16% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

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APP
Daily Signal:
Gain/Loss:
HUBS
Daily Signal:
Gain/Loss:
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HUBS and

Correlation & Price change

A.I.dvisor indicates that over the last year, HUBS has been closely correlated with CRM. These tickers have moved in lockstep 76% of the time. This A.I.-generated data suggests there is a high statistical probability that if HUBS jumps, then CRM could also see price increases.

1D
1W
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6M
1Y
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Ticker /
NAME
Correlation
To HUBS
1D Price
Change %
HUBS100%
+0.80%
CRM - HUBS
76%
Closely correlated
+1.94%
TEAM - HUBS
73%
Closely correlated
+0.07%
ASAN - HUBS
73%
Closely correlated
+2.45%
NOW - HUBS
71%
Closely correlated
+1.04%
DOCU - HUBS
70%
Closely correlated
-0.23%
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