BHF
Price
$49.13
Change
+$0.34 (+0.70%)
Updated
Jul 14 closing price
Capitalization
3.21B
23 days until earnings call
PRU
Price
$104.38
Change
-$1.13 (-1.07%)
Updated
Jul 15, 12:16 PM (EDT)
Capitalization
42.17B
15 days until earnings call
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BHF vs PRU

Header iconBHF vs PRU Comparison
Open Charts BHF vs PRUBanner chart's image
Brighthouse Financial
Price$49.13
Change+$0.34 (+0.70%)
Volume$681.29K
Capitalization3.21B
Prudential Financial
Price$104.38
Change-$1.13 (-1.07%)
Volume$1.1K
Capitalization42.17B
BHF vs PRU Comparison Chart in %
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BHF
Daily Signalchanged days ago
Gain/Loss if bought
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PRU
Daily Signalchanged days ago
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BHF vs. PRU commentary
Jul 15, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BHF is a StrongBuy and PRU is a Hold.

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COMPARISON
Comparison
Jul 15, 2025
Stock price -- (BHF: $49.13 vs. PRU: $105.51)
Brand notoriety: BHF: Not notable vs. PRU: Notable
Both companies represent the Life/Health Insurance industry
Current volume relative to the 65-day Moving Average: BHF: 88% vs. PRU: 87%
Market capitalization -- BHF: $3.21B vs. PRU: $42.17B
BHF [@Life/Health Insurance] is valued at $3.21B. PRU’s [@Life/Health Insurance] market capitalization is $42.17B. The market cap for tickers in the [@Life/Health Insurance] industry ranges from $133.31B to $0. The average market capitalization across the [@Life/Health Insurance] industry is $24.96B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BHF’s FA Score shows that 0 FA rating(s) are green whilePRU’s FA Score has 2 green FA rating(s).

  • BHF’s FA Score: 0 green, 5 red.
  • PRU’s FA Score: 2 green, 3 red.
According to our system of comparison, PRU is a better buy in the long-term than BHF.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BHF’s TA Score shows that 3 TA indicator(s) are bullish while PRU’s TA Score has 3 bullish TA indicator(s).

  • BHF’s TA Score: 3 bullish, 5 bearish.
  • PRU’s TA Score: 3 bullish, 4 bearish.
According to our system of comparison, PRU is a better buy in the short-term than BHF.

Price Growth

BHF (@Life/Health Insurance) experienced а -3.10% price change this week, while PRU (@Life/Health Insurance) price change was -0.88% for the same time period.

The average weekly price growth across all stocks in the @Life/Health Insurance industry was +2.16%. For the same industry, the average monthly price growth was +5.31%, and the average quarterly price growth was +12.15%.

Reported Earning Dates

BHF is expected to report earnings on Nov 06, 2025.

PRU is expected to report earnings on Nov 04, 2025.

Industries' Descriptions

@Life/Health Insurance (+2.16% weekly)

Life insurance companies mainly sell policies that pay a death benefit as a lump sum upon the death of the insured to their beneficiaries. Life insurance policies may be sold as term life, (which guarantees payment of a stated death benefit and expires at the end of a specified term) or permanent /typically whole life (which is more expensive but lasts a lifetime and carries a cash accumulation component). Life insurance firms may also sell long-term disability policies that help to replace the insured individual’s income if they become sick or disabled. Health insurance, on the other hand, helps pay for medical expenses. Anthem, Inc., MetLife, Inc. and Aflac Incorporated are some of the largest U.S. companies in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
PRU($42.2B) has a higher market cap than BHF($3.21B). PRU has higher P/E ratio than BHF: PRU (17.25) vs BHF (4.80). BHF YTD gains are higher at: 2.269 vs. PRU (-8.753). PRU has more cash in the bank: 341B vs. BHF (86B). BHF has less debt than PRU: BHF (3.16B) vs PRU (20.9B). PRU has higher revenues than BHF: PRU (54.3B) vs BHF (3.95B).
BHFPRUBHF / PRU
Capitalization3.21B42.2B8%
EBITDAN/AN/A-
Gain YTD2.269-8.753-26%
P/E Ratio4.8017.2528%
Revenue3.95B54.3B7%
Total Cash86B341B25%
Total Debt3.16B20.9B15%
FUNDAMENTALS RATINGS
BHF vs PRU: Fundamental Ratings
BHF
PRU
OUTLOOK RATING
1..100
718
VALUATION
overvalued / fair valued / undervalued
1..100
62
Fair valued
19
Undervalued
PROFIT vs RISK RATING
1..100
5026
SMR RATING
1..100
94100
PRICE GROWTH RATING
1..100
6257
P/E GROWTH RATING
1..100
9477
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

PRU's Valuation (19) in the Financial Conglomerates industry is somewhat better than the same rating for BHF (62) in the Life Or Health Insurance industry. This means that PRU’s stock grew somewhat faster than BHF’s over the last 12 months.

PRU's Profit vs Risk Rating (26) in the Financial Conglomerates industry is in the same range as BHF (50) in the Life Or Health Insurance industry. This means that PRU’s stock grew similarly to BHF’s over the last 12 months.

BHF's SMR Rating (94) in the Life Or Health Insurance industry is in the same range as PRU (100) in the Financial Conglomerates industry. This means that BHF’s stock grew similarly to PRU’s over the last 12 months.

PRU's Price Growth Rating (57) in the Financial Conglomerates industry is in the same range as BHF (62) in the Life Or Health Insurance industry. This means that PRU’s stock grew similarly to BHF’s over the last 12 months.

PRU's P/E Growth Rating (77) in the Financial Conglomerates industry is in the same range as BHF (94) in the Life Or Health Insurance industry. This means that PRU’s stock grew similarly to BHF’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BHFPRU
RSI
ODDS (%)
Bullish Trend 2 days ago
88%
N/A
Stochastic
ODDS (%)
Bullish Trend 2 days ago
79%
Bullish Trend 2 days ago
65%
Momentum
ODDS (%)
Bearish Trend 2 days ago
74%
Bearish Trend 2 days ago
62%
MACD
ODDS (%)
N/A
Bearish Trend 2 days ago
56%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
74%
Bearish Trend 2 days ago
58%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
66%
Bearish Trend 2 days ago
55%
Advances
ODDS (%)
N/A
Bullish Trend 15 days ago
61%
Declines
ODDS (%)
Bearish Trend 9 days ago
70%
Bearish Trend 2 days ago
57%
BollingerBands
ODDS (%)
Bullish Trend 2 days ago
88%
Bearish Trend 2 days ago
57%
Aroon
ODDS (%)
Bearish Trend 2 days ago
77%
Bullish Trend 2 days ago
47%
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BHF
Daily Signalchanged days ago
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PRU
Daily Signalchanged days ago
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BHF and

Correlation & Price change

A.I.dvisor indicates that over the last year, BHF has been closely correlated with PRU. These tickers have moved in lockstep 74% of the time. This A.I.-generated data suggests there is a high statistical probability that if BHF jumps, then PRU could also see price increases.

1D
1W
1M
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6M
1Y
5Y
Ticker /
NAME
Correlation
To BHF
1D Price
Change %
BHF100%
+0.70%
PRU - BHF
74%
Closely correlated
-0.41%
CNO - BHF
73%
Closely correlated
+2.06%
MET - BHF
73%
Closely correlated
+0.26%
LNC - BHF
72%
Closely correlated
+1.82%
UNM - BHF
67%
Closely correlated
+1.70%
More