BNED
Price
$9.12
Change
+$0.31 (+3.52%)
Updated
Sep 18, 12:13 PM (EDT)
Capitalization
303.76M
HNST
Price
$4.08
Change
+$0.09 (+2.26%)
Updated
Sep 18, 12:47 PM (EDT)
Capitalization
446.19M
48 days until earnings call
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BNED vs HNST

Header iconBNED vs HNST Comparison
Open Charts BNED vs HNSTBanner chart's image
Barnes & Noble Education
Price$9.12
Change+$0.31 (+3.52%)
Volume$1.92K
Capitalization303.76M
Honest Company (The)
Price$4.08
Change+$0.09 (+2.26%)
Volume$200
Capitalization446.19M
BNED vs HNST Comparison Chart in %
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BNED
Daily Signalchanged days ago
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HNST
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BNED vs. HNST commentary
Sep 18, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BNED is a Buy and HNST is a StrongBuy.

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COMPARISON
Comparison
Sep 18, 2025
Stock price -- (BNED: $8.81 vs. HNST: $3.99)
Brand notoriety: BNED and HNST are both not notable
BNED represents the Specialty Stores, while HNST is part of the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: BNED: 69% vs. HNST: 104%
Market capitalization -- BNED: $303.76M vs. HNST: $446.19M
BNED [@Specialty Stores] is valued at $303.76M. HNST’s [@Household/Personal Care] market capitalization is $446.19M. The market cap for tickers in the [@Specialty Stores] industry ranges from $49.72B to $0. The market cap for tickers in the [@Household/Personal Care] industry ranges from $369.91B to $0. The average market capitalization across the [@Specialty Stores] industry is $4.17B. The average market capitalization across the [@Household/Personal Care] industry is $21.62B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BNED’s FA Score shows that 0 FA rating(s) are green whileHNST’s FA Score has 0 green FA rating(s).

  • BNED’s FA Score: 0 green, 5 red.
  • HNST’s FA Score: 0 green, 5 red.
According to our system of comparison, both BNED and HNST are a bad buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BNED’s TA Score shows that 5 TA indicator(s) are bullish while HNST’s TA Score has 4 bullish TA indicator(s).

  • BNED’s TA Score: 5 bullish, 3 bearish.
  • HNST’s TA Score: 4 bullish, 2 bearish.
According to our system of comparison, BNED is a better buy in the short-term than HNST.

Price Growth

BNED (@Specialty Stores) experienced а +4.14% price change this week, while HNST (@Household/Personal Care) price change was +5.41% for the same time period.

The average weekly price growth across all stocks in the @Specialty Stores industry was +0.69%. For the same industry, the average monthly price growth was +2.13%, and the average quarterly price growth was +15.25%.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +1.97%. For the same industry, the average monthly price growth was +6.36%, and the average quarterly price growth was +1.91%.

Reported Earning Dates

HNST is expected to report earnings on Nov 05, 2025.

Industries' Descriptions

@Specialty Stores (+0.69% weekly)

The specialty stores sector includes companies dedicated to the sale of retail products focused on a single product category, such as clothing, carpet, books, or office supplies. A specialty store could face intense competition from big-box departmental chains, and therefore offering an adequate collection of the product type it specializes in is key in maintaining/growing its market.

@Household/Personal Care (+1.97% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
HNST($446M) has a higher market cap than BNED($304M). BNED YTD gains are higher at: -12.251 vs. HNST (-42.352). HNST has higher annual earnings (EBITDA): 13.9M vs. BNED (-2.09M). HNST has more cash in the bank: 72.1M vs. BNED (9.19M). HNST has less debt than BNED: HNST (17.5M) vs BNED (364M). BNED has higher revenues than HNST: BNED (1.57B) vs HNST (390M).
BNEDHNSTBNED / HNST
Capitalization304M446M68%
EBITDA-2.09M13.9M-15%
Gain YTD-12.251-42.35229%
P/E RatioN/A66.58-
Revenue1.57B390M402%
Total Cash9.19M72.1M13%
Total Debt364M17.5M2,080%
FUNDAMENTALS RATINGS
BNED: Fundamental Ratings
BNED
OUTLOOK RATING
1..100
19
VALUATION
overvalued / fair valued / undervalued
1..100
46
Fair valued
PROFIT vs RISK RATING
1..100
100
SMR RATING
1..100
97
PRICE GROWTH RATING
1..100
63
P/E GROWTH RATING
1..100
92
SEASONALITY SCORE
1..100
50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
BNEDHNST
RSI
ODDS (%)
Bullish Trend 7 days ago
86%
Bullish Trend 1 day ago
85%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
89%
Bearish Trend 1 day ago
88%
Momentum
ODDS (%)
Bullish Trend 1 day ago
79%
Bullish Trend 1 day ago
62%
MACD
ODDS (%)
Bullish Trend 4 days ago
79%
Bullish Trend 1 day ago
77%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
82%
Bullish Trend 1 day ago
72%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
81%
Bullish Trend 1 day ago
75%
Advances
ODDS (%)
Bullish Trend 3 days ago
83%
Bullish Trend 4 days ago
68%
Declines
ODDS (%)
N/A
Bearish Trend 1 day ago
89%
BollingerBands
ODDS (%)
Bullish Trend 1 day ago
90%
N/A
Aroon
ODDS (%)
Bearish Trend 1 day ago
81%
N/A
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BNED
Daily Signalchanged days ago
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HNST
Daily Signalchanged days ago
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BNED and

Correlation & Price change

A.I.dvisor indicates that over the last year, BNED has been loosely correlated with HNST. These tickers have moved in lockstep 38% of the time. This A.I.-generated data suggests there is some statistical probability that if BNED jumps, then HNST could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BNED
1D Price
Change %
BNED100%
-1.23%
HNST - BNED
38%
Loosely correlated
-0.37%
CPRT - BNED
35%
Loosely correlated
+0.11%
AAP - BNED
30%
Poorly correlated
-0.87%
RUSHA - BNED
29%
Poorly correlated
-0.77%
CVNA - BNED
28%
Poorly correlated
+3.69%
More

HNST and

Correlation & Price change

A.I.dvisor indicates that over the last year, HNST has been loosely correlated with GRWG. These tickers have moved in lockstep 56% of the time. This A.I.-generated data suggests there is some statistical probability that if HNST jumps, then GRWG could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HNST
1D Price
Change %
HNST100%
-0.37%
GRWG - HNST
56%
Loosely correlated
-0.31%
RH - HNST
56%
Loosely correlated
-0.52%
FND - HNST
55%
Loosely correlated
-2.85%
CHPT - HNST
54%
Loosely correlated
-1.50%
LESL - HNST
53%
Loosely correlated
+1.80%
More