CRTO vs WPP
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CRTO is a Hold and WPP is a Buy.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CRTO’s FA Score shows that 0 FA rating(s) are green whileWPP’s FA Score has 1 green FA rating(s).
- CRTO’s FA Score: 0 green, 5 red.
- WPP’s FA Score: 1 green, 4 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CRTO’s TA Score shows that 3 TA indicator(s) are bullish while WPP’s TA Score has 8 bullish TA indicator(s).
- CRTO’s TA Score: 3 bullish, 5 bearish.
- WPP’s TA Score: 8 bullish, 2 bearish.
Price Growth
CRTO (@Advertising/Marketing Services) experienced а -15.12% price change this week, while WPP (@Advertising/Marketing Services) price change was +1.57% for the same time period.
The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +0.75%. For the same industry, the average monthly price growth was +6.08%, and the average quarterly price growth was -12.63%.
Reported Earning Dates
CRTO is expected to report earnings on Jul 30, 2025.
WPP is expected to report earnings on Aug 01, 2025.
Industries' Descriptions
@Advertising/Marketing Services (+0.75% weekly)Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.
| CRTO | WPP | CRTO / WPP | |
| Capitalization | 1.94B | 10.2B | 19% |
| EBITDA | 149M | 1.91B | 8% |
| Gain YTD | -28.286 | -24.358 | 116% |
| P/E Ratio | 39.91 | 73.94 | 54% |
| Revenue | 1.95B | 14.8B | 13% |
| Total Cash | 342M | 2.22B | 15% |
| Total Debt | 118M | 6.88B | 2% |
CRTO | WPP | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 57 | 17 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 68 Overvalued | 8 Undervalued | |
PROFIT vs RISK RATING 1..100 | 46 | 77 | |
SMR RATING 1..100 | 66 | 98 | |
PRICE GROWTH RATING 1..100 | 85 | 59 | |
P/E GROWTH RATING 1..100 | 97 | 100 | |
SEASONALITY SCORE 1..100 | 95 | n/a |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
WPP's Valuation (8) in the Advertising Or Marketing Services industry is somewhat better than the same rating for CRTO (68) in the Internet Software Or Services industry. This means that WPP’s stock grew somewhat faster than CRTO’s over the last 12 months.
CRTO's Profit vs Risk Rating (46) in the Internet Software Or Services industry is in the same range as WPP (77) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.
CRTO's SMR Rating (66) in the Internet Software Or Services industry is in the same range as WPP (98) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.
WPP's Price Growth Rating (59) in the Advertising Or Marketing Services industry is in the same range as CRTO (85) in the Internet Software Or Services industry. This means that WPP’s stock grew similarly to CRTO’s over the last 12 months.
CRTO's P/E Growth Rating (97) in the Internet Software Or Services industry is in the same range as WPP (100) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.
| CRTO | WPP | |
|---|---|---|
| RSI ODDS (%) | 1 day ago 70% | 1 day ago 50% |
| Stochastic ODDS (%) | 1 day ago 80% | 1 day ago 60% |
| Momentum ODDS (%) | 1 day ago 77% | 1 day ago 69% |
| MACD ODDS (%) | 1 day ago 76% | 1 day ago 56% |
| TrendWeek ODDS (%) | 1 day ago 72% | 1 day ago 62% |
| TrendMonth ODDS (%) | 1 day ago 71% | 1 day ago 62% |
| Advances ODDS (%) | 15 days ago 71% | 1 day ago 59% |
| Declines ODDS (%) | 3 days ago 73% | 4 days ago 60% |
| BollingerBands ODDS (%) | 1 day ago 65% | 3 days ago 64% |
| Aroon ODDS (%) | 1 day ago 82% | 1 day ago 67% |
| 1 Day | |||
|---|---|---|---|
| ETFs / NAME | Price $ | Chg $ | Chg % |
| QDIV | 33.00 | 0.30 | +0.92% |
| Global X S&P 500® Quality Dividend ETF | |||
| SDY | 132.16 | 0.58 | +0.44% |
| SPDR® S&P Dividend ETF | |||
| TFPN | 22.18 | 0.02 | +0.08% |
| Blueprint Chesapeake Multi-Asst Trnd ETF | |||
| MINO | 44.17 | -0.07 | -0.16% |
| PIMCO Muncpl Income Oppos Act Ex-Trd | |||
| SPEU | 46.15 | -0.17 | -0.37% |
| SPDR® Portfolio Europe ETF | |||
CRTO and
Correlation & Price change
A.I.dvisor indicates that over the last year, CRTO has been loosely correlated with MGNI. These tickers have moved in lockstep 34% of the time. This A.I.-generated data suggests there is some statistical probability that if CRTO jumps, then MGNI could also see price increases.
| Ticker / NAME | Correlation To CRTO | 1D Price Change % | ||
|---|---|---|---|---|
| CRTO | 100% | +2.57% | ||
| MGNI - CRTO | 34% Loosely correlated | +19.79% | ||
| ILLMF - CRTO | 32% Poorly correlated | +3.86% | ||
| WPP - CRTO | 29% Poorly correlated | +0.31% | ||
| TSQ - CRTO | 29% Poorly correlated | +3.80% | ||
| EEX - CRTO | 28% Poorly correlated | +1.53% | ||
More | ||||
WPP and
Correlation & Price change
A.I.dvisor indicates that over the last year, WPP has been loosely correlated with IPG. These tickers have moved in lockstep 50% of the time. This A.I.-generated data suggests there is some statistical probability that if WPP jumps, then IPG could also see price increases.
| Ticker / NAME | Correlation To WPP | 1D Price Change % | ||
|---|---|---|---|---|
| WPP | 100% | +0.31% | ||
| IPG - WPP | 50% Loosely correlated | +1.04% | ||
| STGW - WPP | 49% Loosely correlated | -14.03% | ||
| BOC - WPP | 48% Loosely correlated | -0.65% | ||
| PUBGY - WPP | 46% Loosely correlated | -1.31% | ||
| OMC - WPP | 42% Loosely correlated | +0.76% | ||
More | ||||