CRTO stock forecast, quote, news & analysis
Criteo SA is an ad-tech company in the digital advertising market... Show more
Why Criteo (CRTO) Stock Is Up +16.5% in the Last 30 Days
Key Takeaways
- Criteo (CRTO) shares climbed about +16.5% over the last 30 days, from roughly $15.07 to $17.55.
- The advance followed the November 4, 2026 third-quarter report, where adjusted EBITDA beat plan and full-year guidance was maintained despite a revenue decline.
- Investors focused on strategic momentum, including the expansion of Criteo's ChatGPT Ads partnership to 89 countries and the global rollout of its performance connected TV (CTV) offering.
- Over the last quarter the stock is essentially flat, reflecting an early-August selloff, a late-September/early-October low near $15, and the recent rebound.
- Core headwinds persist: Q3 revenue fell 11% year over year and Contribution ex-TAC declined 15% at constant currency on softer enterprise client spending.
- The balance sheet remains a source of support, with roughly $326 million in cash and marketable securities, no long-term debt, and an active share buyback program.
- Explore detailed Price Targets, Earnings, and Forecast data on dedicated pages.
- Discover how traders are approaching this ticker through Trending AI Robots.
Criteo (CRTO) Company Overview and Market Position
Criteo S.A. is a global commerce media company that connects marketers, retailers, and publishers through a data-driven advertising platform. The business operates across two primary segments: Retail Media, which helps retailers monetize their digital properties, and Performance Media, which includes the company's legacy commerce growth and retargeting solutions. Criteo's competitive advantage rests on its proprietary commerce data, often described as a "commerce graph," which spans more than $1 trillion in annual ecommerce sales, billions of product SKUs, and hundreds of millions of daily active shoppers.
Investors follow CRTO because the company sits at the intersection of advertising technology, retail media, and the emerging AI-driven commerce economy. Recent priorities include performance CTV, social commerce, self-service tools, and advertising across AI platforms such as ChatGPT, positioning Criteo to capture budgets beyond the traditional open web.
Criteo (CRTO) Stock Price Performance: Last 30 Days vs. Quarter
Over the last 30 days, CRTO rose approximately +16.5%, advancing from a closing price of about $15.07 on October 13, 2026 to $17.55 by November 11, 2026. The move was not linear: shares tested levels near $14 in late October before recovering and accelerating in the sessions following the third-quarter earnings release.
The picture over the last quarter is different. Measured from mid-August levels near $17.36, the stock is essentially flat, up roughly 1%. That stability masks significant volatility, however. Shares fell sharply in early August following the company's second-quarter report, drifted to a low near $15 in late September and early October, and only recently recovered. The result is a stock that has round-tripped within a wide range rather than trending decisively in one direction.
What Drove CRTO Stock Price in the Last 30 Days
The primary catalyst over the last 30 days was Criteo's third-quarter 2026 earnings report, released on November 4. Revenue declined 11% year over year to $416 million, and Contribution ex-TAC fell 15% at constant currency to $240 million. Adjusted diluted EPS of $0.43 came in below analyst expectations, and net income fell to $6 million. Despite these declines, adjusted EBITDA of $65 million exceeded the company's plan, and management maintained its full-year guidance while underscoring cost discipline. Shares initially dipped in premarket trading before stabilizing and then rallying in subsequent sessions.
Investor sentiment was also shaped by the strategic narrative outlined on the earnings call. Criteo announced the global expansion of its performance CTV offering, with launches in Brazil and Mexico by year-end and additional markets in 2027, and said it was on track to double its Q3 CTV run rate in Q4. The company's OpenAI integration grew to 89 countries, and management highlighted a new-business pipeline up 72% year over year. These AI- and CTV-related milestones helped shift attention from near-term revenue pressure toward longer-term growth potential, supporting the sharp advance in the November 9–11 sessions.
What Drove CRTO Stock Performance Over the Last Quarter
The broader quarterly trend was shaped by two competing forces. On one side, the company faced meaningful top-line pressure: reduced spending from several large enterprise clients, previously disclosed scope reductions with two retail media clients, and softness in discretionary categories such as fashion weighed on revenue and Contribution ex-TAC. These headwinds drove the early-August selloff and the subsequent drift toward the low $15 range.
On the other side, Criteo's transformation story gained traction. Underlying retail media Contribution ex-TAC grew 10% excluding the scope-reduction impact, social media spend rose about 20% year over year, and CTV, AI platforms, and social together grew to 13% of Commerce Growth campaigns from 6% a year earlier. Combined with disciplined cost management and an active buyback program, these developments helped stabilize sentiment and ultimately fueled the recovery into November.
Trending AI Robots
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CRTO Stock Forecast Drivers: What Investors Should Watch Next
Looking ahead, the most important factor is execution against guidance. Criteo guided fourth-quarter Contribution ex-TAC to $292 million to $298 million and adjusted EBITDA to $105 million to $111 million, with full-year 2026 Contribution ex-TAC expected to decline 10% to 12% at constant currency. The holiday and Cyber Week period will test whether new business momentum and CTV adoption translate into improving financial results.
Investors should also monitor the pace at which ChatGPT Ads and performance CTV scale, the spending trends of large enterprise clients, and the year-over-year impact of retail media scope changes. Macroeconomic conditions, foreign exchange movements, and evolving privacy changes in browsers and mobile operating systems remain relevant risks. Finally, corporate items such as the company's re-domiciliation plans and continued capital allocation through buybacks could influence how the market values the stock.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
CRTO's MACD Histogram crosses above signal line
The Moving Average Convergence Divergence (MACD) for CRTO turned positive on October 29, 2026. Looking at past instances where CRTO's MACD turned positive, the stock continued to rise in 30 of 43 cases over the following month. The odds of a continued upward trend are 70%.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on November 04, 2026. You may want to consider a long position or call options on CRTO as a result. In 55 of 86 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 64%.
CRTO moved above its 50-day moving average on November 09, 2026 date and that indicates a change from a downward trend to an upward trend.
Following a +5.66% 3-day Advance, the price is estimated to grow further. Considering data from situations where CRTO advanced for three days, in 168 of 266 cases, the price rose further within the following month. The odds of a continued upward trend are 63%.
Bearish Trend Analysis
The RSI Indicator has been in the overbought zone for 1 day. Expect a price pull-back in the near future.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 5 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where CRTO declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 77%.
CRTO broke above its upper Bollinger Band on November 09, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Aroon Indicator for CRTO entered a downward trend on November 04, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
Fundamental Analysis (Ratings)
The Tickeron Valuation Rating of 45 (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.670) is normal, around the industry mean (-1.802). P/E Ratio (7.710) is within average values for comparable stocks, (21.593). Projected Growth (PEG Ratio) (0.836) is also within normal values, averaging (1.501). Dividend Yield (0.000) settles around the average of (0.084) among similar stocks. P/S Ratio (0.477) is also within normal values, averaging (1.860).
The Tickeron PE Growth Rating for this company is 45 (best 1 - 100 worst), pointing to consistent earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is 50 (best 1 - 100 worst), indicating steady price growth. CRTO’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron SMR rating for this company is 73 (best 1 - 100 worst), indicating slightly better than average sales and a considerably profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. CRTO’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 96, placing this stock worse than average.
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General Information
a global technology company
Industry AdvertisingMarketingServices