NKE
Price
$43.19
Change
-$2.01 (-4.45%)
Updated
Jun 22 closing price
Capitalization
63.96B
7 days until earnings call
Intraday BUY SELL Signals
UAA
Price
$5.91
Change
-$0.15 (-2.48%)
Updated
Jun 22 closing price
Capitalization
2.48B
44 days until earnings call
Intraday BUY SELL Signals
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NKE vs UAA

NKE vs UAA Comparison Chart in %
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Which Stock Would AI Choose? Nike (NKE) vs. Under Armour (UAA) Stock Comparison

Key Takeaways

  • NKE has faced significant pressure, declining over 30% year-to-date amid weak demand in key markets like China and ongoing restructuring efforts.
  • UAA posted positive year-to-date gains of around 22% earlier in the year but recently tumbled after a Q4 earnings miss and weak outlook.
  • Both stocks operate in the athletic apparel sector but NKE boasts a much larger market cap (~$65B) compared to UAA (~$2.1B), reflecting differing scale and stability.
  • Recent market activity shows volatility for both, with NKE trading near 52-week lows around $42-44 and UAA dropping sharply to ~$5 post-earnings.
  • Sector headwinds like softening consumer demand impact relative performance, but NKE's brand strength offers longer-term resilience versus UAA's turnaround challenges.

Introduction

Nike (NKE) and Under Armour (UAA) are prominent players in the athletic apparel and footwear sector, competing for market share amid shifting consumer preferences and economic pressures. This stock comparison analyzes their recent performance, business dynamics, and market positioning to aid traders seeking short-term momentum and investors eyeing long-term value. With both facing sector-wide challenges like declining sales in key regions, understanding their relative strengths in brand power, financial scale, and recovery catalysts is crucial for informed decision-making in today's volatile market environment.

NKE Overview and Recent Performance

Nike (NKE), the global leader in athletic footwear and apparel, has navigated turbulent recent market activity. Shares have declined sharply, down over 30% year-to-date and trading near 52-week lows around $42-44, underperforming the S&P 500's gains. Key influences include flat revenues in recent quarters, a 10% drop in China sales, and gross margin contraction to ~40% due to inventory adjustments and promotional activity. Restructuring efforts, such as cutting ~1,400 roles and shifting production, aim to boost efficiency but have pressured sentiment. Despite this, Nike's $65B market cap, strong brand, and insider buying signal underlying resilience, though analysts note ongoing wholesale resets and demand softness as drags on momentum.

UAA Overview and Recent Performance

Under Armour (UAA), a performance-oriented sportswear brand, has shown mixed results in recent weeks. Earlier year-to-date gains approached 22%, buoyed by international momentum in Latin America and EMEA (Europe, Middle East, Africa), but shares plunged ~18% post-Q4 earnings to ~$5, reflecting a narrower loss yet weak outlook with slight revenue declines projected for fiscal 2027. Q4 revenue hit $1.17B, topping estimates, but rising costs eroded margins. With a smaller $2.1B market cap, UAA trades below moving averages amid turnaround efforts under CEO Kevin Plank, including product streamlining. Analyst ratings lean mixed, with concerns over North American softness balancing some positive revision trends.

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Head-to-Head Comparison

Nike (NKE) and Under Armour (UAA) share sector exposure to athletic apparel but diverge in business models and growth drivers. NKE's premium global brand drives higher margins and diversified revenue (46B+ annually), contrasting UAA's focus on performance gear with ~$5B sales and heavier reliance on North America. Recent momentum favors neither decisively: NKE lags with steeper YTD losses amid China weakness, while UAA showed early gains but faltered on earnings. Risk factors include NKE's higher debt (~$11B) versus UAA's leaner balance sheet, though NKE offers greater stability. Market sentiment tilts toward NKE for its scale, but UAA presents value trade-offs at lower valuations.

Tickeron AI Verdict

Tickeron's AI currently leans toward NKE over UAA, based on superior trend consistency in its dominant market position, larger scale for weathering sector downturns, and identifiable catalysts like restructuring gains. While UAA shows occasional momentum bursts, its smaller size amplifies volatility and execution risks in turnarounds. This probabilistic edge favors NKE for relative stability amid ongoing athleticwear pressures.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations

VS
NKE vs. UAA commentary
Jun 23, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is NKE is a StrongBuy and UAA is a StrongBuy.

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COMPARISON
Comparison
Jun 23, 2026
Stock price -- (NKE: $43.19 vs. UAA: $5.91)
Brand notoriety: NKE: Notable vs. UAA: Not notable
NKE represents the Wholesale Distributors, while UAA is part of the Apparel/Footwear industry
Current volume relative to the 65-day Moving Average: NKE: 127% vs. UAA: 66%
Market capitalization -- NKE: $63.96B vs. UAA: $2.48B
NKE [@Wholesale Distributors] is valued at $63.96B. UAA’s [@Apparel/Footwear] market capitalization is $2.48B. The market cap for tickers in the [@Wholesale Distributors] industry ranges from $63.96B to $0. The market cap for tickers in the [@Apparel/Footwear] industry ranges from $27.62B to $0. The average market capitalization across the [@Wholesale Distributors] industry is $7.93B. The average market capitalization across the [@Apparel/Footwear] industry is $3.13B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

NKE’s FA Score shows that 2 FA rating(s) are green whileUAA’s FA Score has 0 green FA rating(s).

  • NKE’s FA Score: 2 green, 3 red.
  • UAA’s FA Score: 0 green, 5 red.
According to our system of comparison, NKE is a better buy in the long-term than UAA.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

NKE’s TA Score shows that 3 TA indicator(s) are bullish while UAA’s TA Score has 6 bullish TA indicator(s).

  • NKE’s TA Score: 3 bullish, 7 bearish.
  • UAA’s TA Score: 6 bullish, 2 bearish.
According to our system of comparison, UAA is a better buy in the short-term than NKE.

Price Growth

NKE (@Wholesale Distributors) experienced а -4.45% price change this week, while UAA (@Apparel/Footwear) price change was -1.83% for the same time period.

The average weekly price growth across all stocks in the @Wholesale Distributors industry was -5.91%. For the same industry, the average monthly price growth was -1.32%, and the average quarterly price growth was +1.78%.

The average weekly price growth across all stocks in the @Apparel/Footwear industry was -0.64%. For the same industry, the average monthly price growth was +5.24%, and the average quarterly price growth was +11.43%.

Reported Earning Dates

NKE is expected to report earnings on Jun 30, 2026.

UAA is expected to report earnings on Aug 06, 2026.

Industries' Descriptions

@Wholesale Distributors (-5.91% weekly)

Companies in this industry handle the wholesale shipments for the manufacturer of a product. They have warehouses and distribution centers, and they ship products directly to the retailer. Digitization, increasing competition, emerging customer demand, and product innovation are some of shifts that the industry has been facing in recent times – something that is potentially creating needs/opportunities for business model revisions or transformations. Data, analytics, and technology are becoming increasingly important for whole distributors in anticipating and analyzing consumer needs, and therefore planning their business strategies accordingly. Fastenal Company, W.W. Grainger, Inc., Genuine Parts Company and Pool Corporation are some of the largest names in the business.

@Apparel/Footwear (-0.64% weekly)

Apparel/footwear might be slightly more ‘cyclical’ in the largely non-cyclical category of non-durables. While digital giants like Amazon have been rapidly expanding their presence, traditional clothing/footwear retailers have also been bulking up their online presence in recent years, to milk the burgeoning trend of online shopping among consumers across the globe. The apparel and footwear retail market was valued at around $ 360 billion in 2018, and this figure was expected to reach about $386 billion by 2020 (according to a Statista report). NIKE, Inc, V.F. Corporation and Under Armour, Inc. are some of the companies with the largest U.S. stock market caps in this segment.

SUMMARIES
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FUNDAMENTALS
Fundamentals
NKE($64B) has a higher market cap than UAA($2.48B). NKE has higher P/E ratio than UAA: NKE (28.41) vs UAA (20.95). UAA YTD gains are higher at: 18.913 vs. NKE (-31.148). NKE has higher annual earnings (EBITDA): 3.6B vs. UAA (74.2M). NKE has more cash in the bank: 1.69B vs. UAA (309M). UAA has less debt than NKE: UAA (1.94B) vs NKE (11.2B). NKE has higher revenues than UAA: NKE (46.5B) vs UAA (4.97B).
NKEUAANKE / UAA
Capitalization64B2.48B2,578%
EBITDA3.6B74.2M4,849%
Gain YTD-31.14818.913-165%
P/E Ratio28.4120.95136%
Revenue46.5B4.97B936%
Total Cash1.69B309M548%
Total Debt11.2B1.94B577%
FUNDAMENTALS RATINGS
NKE vs UAA: Fundamental Ratings
NKE
UAA
OUTLOOK RATING
1..100
2186
VALUATION
overvalued / fair valued / undervalued
1..100
5
Undervalued
67
Overvalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
5598
PRICE GROWTH RATING
1..100
6145
P/E GROWTH RATING
1..100
2467
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

NKE's Valuation (5) in the Apparel Or Footwear industry is somewhat better than the same rating for UAA (67). This means that NKE’s stock grew somewhat faster than UAA’s over the last 12 months.

NKE's Profit vs Risk Rating (100) in the Apparel Or Footwear industry is in the same range as UAA (100). This means that NKE’s stock grew similarly to UAA’s over the last 12 months.

NKE's SMR Rating (55) in the Apparel Or Footwear industry is somewhat better than the same rating for UAA (98). This means that NKE’s stock grew somewhat faster than UAA’s over the last 12 months.

UAA's Price Growth Rating (45) in the Apparel Or Footwear industry is in the same range as NKE (61). This means that UAA’s stock grew similarly to NKE’s over the last 12 months.

NKE's P/E Growth Rating (24) in the Apparel Or Footwear industry is somewhat better than the same rating for UAA (67). This means that NKE’s stock grew somewhat faster than UAA’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
NKEUAA
RSI
ODDS (%)
Bearish Trend 1 day ago
79%
Bullish Trend 1 day ago
69%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
70%
Bearish Trend 1 day ago
76%
Momentum
ODDS (%)
Bullish Trend 1 day ago
61%
Bullish Trend 1 day ago
78%
MACD
ODDS (%)
Bearish Trend 1 day ago
69%
Bullish Trend 1 day ago
78%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
68%
Bearish Trend 1 day ago
77%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
52%
Bullish Trend 1 day ago
70%
Advances
ODDS (%)
Bullish Trend 15 days ago
57%
Bullish Trend 12 days ago
67%
Declines
ODDS (%)
Bearish Trend 7 days ago
70%
Bearish Trend 8 days ago
80%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
82%
N/A
Aroon
ODDS (%)
Bearish Trend 1 day ago
62%
Bullish Trend 1 day ago
74%
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NKE
Daily Signal:
Gain/Loss:
UAA
Daily Signal:
Gain/Loss:
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NKE and

Correlation & Price change

A.I.dvisor indicates that over the last year, NKE has been loosely correlated with COLM. These tickers have moved in lockstep 56% of the time. This A.I.-generated data suggests there is some statistical probability that if NKE jumps, then COLM could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To NKE
1D Price
Change %
NKE100%
-4.45%
COLM - NKE
56%
Loosely correlated
-2.51%
UA - NKE
53%
Loosely correlated
-2.39%
LEVI - NKE
52%
Loosely correlated
-0.38%
UAA - NKE
51%
Loosely correlated
-2.48%
OXM - NKE
50%
Loosely correlated
+4.09%
More

UAA and

Correlation & Price change

A.I.dvisor indicates that over the last year, UAA has been closely correlated with UA. These tickers have moved in lockstep 99% of the time. This A.I.-generated data suggests there is a high statistical probability that if UAA jumps, then UA could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To UAA
1D Price
Change %
UAA100%
-2.48%
UA - UAA
99%
Closely correlated
-2.39%
NKE - UAA
51%
Loosely correlated
-4.45%
COLM - UAA
48%
Loosely correlated
-2.51%
SHOO - UAA
46%
Loosely correlated
-3.30%
ONON - UAA
45%
Loosely correlated
-6.87%
More