INTU stock forecast, quote, news & analysis

Key Takeaways

• Intuit (INTU) climbed roughly 29% over the last 30 days, rising from about $284.47 on July 22, 2026, to $367.00 at the August 21 close.
• The advance marks a sharp rebound from the stock's June 2026 lows, following a steep AI-disruption-driven sell-off earlier in the year.
• Momentum has built ahead of Intuit's fiscal Q4 2026 earnings report, scheduled for August 25, 2026, with consensus revenue near $4.27 billion.
• Strong fiscal Q3 results reported in May — EPS of $12.80 versus roughly $12.57 expected, on revenue of $8.56 billion — provided fundamental support.
• Despite the rally, INTU remains down more than 40% year to date and well below its 52-week high of $705.08.

Intuit (INTU) Company Overview and Market Position

Intuit Inc. is a leading financial technology and software company headquartered in Mountain View, California. Its flagship products include TurboTax for consumer and small-business tax preparation, QuickBooks for small-business accounting and payments, Credit Karma for consumer credit and personal finance, and Mailchimp for marketing automation. Intuit operates across three primary segments — Global Business Solutions, Consumer, and Credit Karma — and generates a large share of revenue from recurring subscriptions, which investors value for their predictability.

Intuit's competitive strengths include deep brand recognition, a large and loyal customer base, high switching costs, and a broad ecosystem that spans tax, accounting, payroll, and marketing tools. Investors follow the stock closely because of its durable cash flows, its dominant position in U.S. tax software, and — more recently — the debate over how generative artificial intelligence could reshape demand for its products.

Intuit (INTU) Stock Price Performance: Last 30 Days vs. Quarter

Over the last 30 days, INTU has been a standout performer. Shares rose from a closing price of $284.47 on July 22, 2026, to $367.00 on August 21, 2026, a gain of approximately 29%. The move has been broad-based, with the stock outperforming the S&P 500 and the broader computer and technology sector during the period.

The picture over the trailing quarter is more nuanced. Measured from the May 22, 2026 close of roughly $319.94, shares are up about 15% — but the path was far from linear. INTU fell sharply through late May and June, touching a 52-week low of $252.84, before staging a sustained recovery into August. As a result, the 30-day surge represents the strongest leg of a broader rebound rather than a steady uptrend.

What Drove INTU Stock Price in the Last 30 Days

Several factors contributed to the recent rally. First, INTU entered the period deeply oversold after a year dominated by concerns that generative AI could disrupt tax and accounting software, and buyers stepped back in as those fears were reassessed. Second, optimism built ahead of the fiscal Q4 earnings report on August 25, with consensus estimates pointing to revenue of roughly $4.27 billion, up about 11% year over year, and earnings per share near $3.59.

Fundamental support has also remained in place. In its May 20 report, Intuit posted fiscal Q3 EPS of $12.80, ahead of the roughly $12.57 consensus, on revenue of $8.56 billion, up 10.4% year over year. Growth engines such as TurboTax Live, Credit Karma, and Global Business Solutions have continued to expand. Management has also approved a new $8 billion share repurchase program and raised the quarterly dividend by 15% to $1.20 per share, signaling confidence in cash generation.

Analyst actions during the period were mixed. Some firms cut price targets or ratings — Morgan Stanley downgraded the stock to Hold and reduced its target to $335, while Truist lowered its target to $350 — reflecting lingering uncertainty around TurboTax and AI. Others, including William Blair and Oppenheimer, maintained Buy ratings. The overall consensus remains a Moderate Buy, though the sharp rally has moved shares closer to several price targets.

What Drove INTU Stock Performance Over the Last Quarter

The quarterly trend has been defined by a recovery from extreme weakness. Intuit entered 2026 under significant pressure, with shares cascading more than 60% between January and June as investors weighed the threat that AI-powered tools could undercut demand for paid tax and accounting software. The company also carried out a restructuring that included a reduction of roughly 17% of its workforce.

Amid that sell-off, Intuit continued to report solid financial results. Revenue growth has been supported in part by price increases and a shift toward higher-value, assisted offerings such as TurboTax Live, which is expected to account for more than half of TurboTax revenue. As the AI-disruption debate cooled and the stock broke back above its 50-day moving average, dip buyers returned, driving the multi-month rebound now underway. Even so, INTU remains far below its prior highs, underscoring how much ground it has yet to reclaim.

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INTU Stock Forecast Drivers: What Investors Should Watch Next

The near-term focus is Intuit's fiscal Q4 2026 earnings report on August 25. Beyond the headline numbers, investors will scrutinize fiscal 2027 guidance, particularly for TurboTax, where consensus expectations and the pace of AI-related disruption remain key debates. Continued momentum in Credit Karma and Global Business Solutions, progress on the company's restructuring and cost-cutting initiatives, and the pace of share repurchases will also matter.

Longer term, the central question remains whether Intuit's AI strategy can accelerate revenue growth or whether AI-enabled alternatives erode demand for its paid products. A pending securities-fraud lawsuit, macroeconomic conditions affecting small businesses and consumer credit, and the trajectory of interest rates are additional factors that could influence the stock. Investors should monitor these developments rather than rely on the recent rally alone.

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