SPT stock forecast, quote, news & analysis
Sprout Social Inc develops a cloud software that brings together social messaging, data and workflows in a unified system of record, intelligence, and action... Show more
Why Sprout Social (SPT) Stock Is Up +25% in the Last 30 Days
Key Takeaways
- Sprout Social shares have climbed roughly 25% over the past 30 days, moving from a close near $10.17 to recent trading around $12.71.
- The advance extends a multi-month rebound, with the stock up approximately 50% over the trailing quarter.
- Margin expansion, a raised full-year profit outlook, and a $50 million share repurchase authorization have reinforced investor confidence.
- AI-powered product momentum, including Trellis Plus and deeper Salesforce integrations, remains a central theme behind the move.
- Analyst sentiment has brightened, with at least one firm raising its price target above recent trading levels ahead of the next earnings report.
Sprout Social (SPT) Company Overview and Market Position
Sprout Social, Inc. designs and operates a cloud-based social media management and analytics platform used by brands across the Americas, Europe, the Middle East, Africa, and Asia Pacific. The company provides publishing and scheduling, social customer care, listening and business intelligence, influencer marketing, employee advocacy, and AI-powered analytics tools that help organizations centralize social data and workflows.
Headquartered in Chicago and publicly listed since December 2019, Sprout Social positions itself as a social intelligence and management platform serving businesses, agencies, and enterprises. Investors follow the stock for its recurring subscription revenue model, its push upmarket into larger customers, and its ongoing integration of artificial intelligence into its product suite.
Sprout Social (SPT) Stock Price Performance: Last 30 Days vs. Quarter
Over the last 30 days, SPT has risen from a closing price of approximately $10.17 to recent trading near $12.71, a gain of roughly 25%. The move has not been linear: the stock dipped into the low-to-mid $9 range in late September before recovering steadily through October and accelerating to its highest levels of the period.
The near-term strength builds on a broader recovery. About three months ago the stock traded near $8.41, meaning shares have advanced roughly 50% over the trailing quarter. This upward trend reflects improving profitability metrics, a more favorable cost structure, and renewed interest in the company's AI capabilities rather than a single isolated catalyst.
What Drove SPT Stock Price in the Last 30 Days
Several verified factors have supported the stock's recent climb. A key driver has been analyst activity. In mid-October, Stifel raised its price target on Sprout Social to $14 from $12 while maintaining a Buy rating, framing the upgrade around the company's positioning ahead of its next quarterly report.
Product momentum tied to artificial intelligence has also remained a focal point. Sprout Social has highlighted early traction from Trellis Plus and deeper usage across Salesforce and Guardian integrations, reinforcing the narrative that the platform is becoming more embedded in enterprise customer workflows. In the same window, the company released new research and brand content, including its Social Media Dictionary and election-season social media studies, keeping the platform visible in its core market.
Broader sentiment has also played a role. Takeover speculation and renewed interest in software names with AI exposure have contributed to buying interest, while investors have positioned ahead of the company's third-quarter results, scheduled for early November. The combination of rising analyst expectations, AI-driven product news, and anticipation of an upcoming earnings catalyst helped fuel the 30-day advance.
What Drove SPT Stock Performance Over the Last Quarter
The quarterly uptrend began in earnest around the company's second-quarter earnings report in early August. Sprout Social reported revenue of $123.8 million, up 10.8% year over year, while non-GAAP operating margin widened to 12.9% and non-GAAP free cash flow turned positive at $8.3 million. Management also raised its full-year profit guidance and announced a $50 million share repurchase program, signaling confidence in the company's improving earnings quality.
Cost discipline has been a central theme. The company implemented a workforce reduction of roughly 20%, with associated restructuring charges and planned cost savings intended to reshape the business toward higher-margin growth. Large customers—those paying roughly $30,000 or more annually—now drive more than 60% of subscription revenue, underscoring the shift upmarket.
These developments, combined with AI-driven upsell opportunities and continued enterprise adoption, have formed the broader narrative behind the stock's three-month recovery from its earlier lows.
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SPT Stock Forecast Drivers: What Investors Should Watch Next
Investors should monitor Sprout Social's third-quarter results, scheduled for early November, with particular attention to revenue growth, non-GAAP operating margin, and any updates to full-year guidance. Management previously guided to full-year 2026 revenue between $492.5 million and $495.5 million, and any revision to that range could influence sentiment.
Key areas to watch include enterprise customer momentum, traction from Trellis Plus and Salesforce integrations, and the pace of cost savings from the restructuring program. Analyst expectations remain mixed, with a consensus rating of Hold and an average price target below recent trading levels, so continued upward revisions would be a notable signal. Macroeconomic conditions affecting software spending, competitive pressure from larger platforms, and the company's path toward sustained profitability also remain important considerations. This information is provided for educational purposes and should not be treated as a forecast or recommendation.
Disclaimer
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SPT in downward trend: price may drop because broke its higher Bollinger Band on October 20, 2026
SPT broke above its upper Bollinger Band on October 20, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options. The A.I.dvisor looked at 34 similar instances where the stock broke above the upper band. In 30 of the 34 cases the stock fell afterwards. This puts the odds of success at 88%.
Technical Analysis (Indicators)
Bearish Trend Analysis
The 10-day RSI Indicator for SPT moved out of overbought territory on October 27, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 23 similar instances where the indicator moved out of overbought territory. In 17 of the 23 cases, the stock moved lower in the following days. This puts the odds of a move lower at 74%.
The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In 48 of 57 cases where SPT's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are 84%.
The Moving Average Convergence Divergence Histogram (MACD) for SPT turned negative on November 02, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 43 similar instances when the indicator turned negative. In 36 of the 43 cases the stock turned lower in the days that followed. This puts the odds of success at 84%.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where SPT declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 81%.
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on October 06, 2026. You may want to consider a long position or call options on SPT as a result. In 62 of 80 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 77%.
SPT moved above its 50-day moving average on October 01, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day moving average for SPT crossed bullishly above the 50-day moving average on October 12, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 13 of 16 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 81%.
Following a +4.54% 3-day Advance, the price is estimated to grow further. Considering data from situations where SPT advanced for three days, in 226 of 300 cases, the price rose further within the following month. The odds of a continued upward trend are 75%.
The Aroon Indicator entered an Uptrend today. In 108 of 143 cases where SPT Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 76%.
Fundamental Analysis (Ratings)
The Tickeron Valuation Rating of 13 (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (3.163) is normal, around the industry mean (-1.884). P/E Ratio (-23.860) is within average values for comparable stocks, (15.540). Projected Growth (PEG Ratio) (0.078) is also within normal values, averaging (2.824). Dividend Yield (0.000) settles around the average of (0.072) among similar stocks. P/S Ratio (1.393) is also within normal values, averaging (70.854).
The Tickeron Price Growth Rating for this company is 35 (best 1 - 100 worst), indicating steady price growth. SPT’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is 86 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron SMR rating for this company is 94 (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. SPT’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 94, placing this stock worse than average.
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General Information
a provider of online social media management tools for businesses.
Industry PackagedSoftware