Adidas is aiming for 2024 to use strictly recycled plastics for all of their products and applications. This is a very ambitious goal because this means the shoe giant will never use brand new plastic in any situation. One interesting thing about this announcement is that Adidas is a member of the Dow Jones Sustainability Indices. With such a major goal and dedication to recycled plastic, there is a chance that many other companies will come out and set high expectations for themselves also.