Launching an artificial intelligence (AI) game on China’s WeChat, Google gets to take another baby step in a market largely restricted from its reach.
Google introduced the mini program “Caihua Xiaoge”( or “Guess My Sketch”) on China’s largest social media platform WeChat. Mini programs are apps that users can access without having to install Google Play or Apple App store.
Caihua Xiaoge is an AI-powered game in which players get to draw something on their smartphone/tablet in a limited time, so that Google’s AI software can identify the object drawn.
In a nation where most of Google's apps/services including Google Play, Gmail and Youtube are banned, the company’s AI product on WeChat marks one of its rare (and therefore significant) connections with the Chinese market, following its investment of $550 million in Chinese e-commerce firm JD.com last month.