Specialty Online Service Firms Show Huge Discrepancies in Post-Meltdown Performances
The impact of the COVID-19 virus has been felt in almost every industry. In some cases the global health crisis has helped boost sales, especially for a number of online retailers and other companies that benefit from people working at home. However, the services offered by online firms have made a big difference.
Three companies that have seen extremely different results since the March low are TripAdvisor (TRIP), Yelp (YELP), and Zillow (Z). If you look at the services offered by these three companies, and if you think about what is happening within the industries they serve, you would be right to assume that Zillow has fared much better than TripAdvisor or Yelp in the last four and a half months.
TripAdvisor serves the travel industry and travel has slowed to a crawl as a result of the virus. Yelp provides reviews of restaurants and other businesses. With the economy coming to a halt or at least partially shutdown in almost all parts of the country, reviews of local businesses and traffic to Yelp has likely declined greatly.
Zillow offers various real estate services including buying and selling of homes, mortgages, and rental services. The real estate industry is changing drastically as a result of the virus and Zillow appears to be benefitting from that fundamental change.
All three of these companies will report earnings on August 6. Looking at Tickeron’s Outlook for the three, the outlook is a positive one. Tickeron has a positive outlook on this group and predicts a further increase by more than 4.00% within the next month with a likelihood of 59%.
The Scorecard shows a strong buy rating on TripAdvisor and buy ratings for both Yelp and Zillow.
The fundamental analysis indicators aren’t great for any of the three stocks. TripAdvisor shows three positive ratings and three negative readings. Yelp show two positive ratings and two negative ratings.
Also in the image above, look at the price changes for the past year. Zillow is up 38.2%, Yelp is down 30.14%, and TripAdvisor is down 47.19%. Since the March bottom in the market Zillow is up over 117% while TripAdvisor and Yelp are up less than 35%. The S&P is up over 47% since March 23.
Looking at the technical analysis screener we see that these three stocks show far more positive ratings. All three stocks have bullish signals from the MACD and Momentum indicators. Zillow and TripAdvisor both have bullish signals from the AROON indicator and Yelp gets a positive reading from the moving averages.
Since the beginning of July, all three stocks have outperformed the overall market and are carrying some upward momentum heading into their earnings reports.
Looking at the current EPS estimates for the three, expectations have been ratcheted down across the board. TripAdvisor was expected to earn $0.01 and is now expected to lose $0.66 per share. That is the biggest adjustment of the three and it marks the biggest change compared to last year.
Three months ago Yelp was expected to lose $0.34 for the quarter and now the expectations are for a loss of $0.51. The company earned $0.16 per share last year, so like TripAdvisor, the expectations are pretty bad.
Zillow has seen the smallest change in the EPS estimate, dropping from an expected loss of $0.36 to a loss of $0.49. The company lost $0.14 per share last year, but that hasn’t kept the stock from rallying.
One area where there seems to be a pretty strong consensus is in the analysts’ ratings. The buy percentage for TripAdvisor is 27.3%, Yelp’s is only 20%, and Zillow’s is 40.9%. The average buy percentage for stocks in general falls between 65% and 75%.
All three companies have short interest ratios that are higher than the average stock. The average ratio falls in the 3.0 range and that means TripAdvisor’s ratio is only slightly higher than average. Yelp and Zillow both show rather high short interest ratios and that could help the stocks move higher should earnings surprise investors in a positive manner. When short sellers have to cover their positions they have to buy the shares. If a stock is already rallying, short covering can add tremendous buying pressure to an already rising stock.
Overall it looks like the technical indicators are pointing to potential short-term gains for these three stocks. The sentiment indicators seem to suggest that any positives out of the earnings reports could help push the stocks higher. With so much bearish sentiment from analysts and short sellers, expectations seem to be pretty low. The fundamentals aren’t all that great for any of these three stocks at this time, but fundamental analysis is more long term in its outlook.
YELP in upward trend: price rose above 50-day moving average on July 01, 2026
YELP moved above its 50-day moving average on July 01, 2026 date and that indicates a change from a downward trend to an upward trend. In of 52 similar past instances, the stock price increased further within the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on June 26, 2026. You may want to consider a long position or call options on YELP as a result. In of 98 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are .
The 10-day moving average for YELP crossed bullishly above the 50-day moving average on July 07, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In of 19 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where YELP advanced for three days, in of 290 cases, the price rose further within the following month. The odds of a continued upward trend are .
The Aroon Indicator entered an Uptrend today. In of 153 cases where YELP Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
Bearish Trend Analysis
The 10-day RSI Indicator for YELP moved out of overbought territory on July 08, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 28 similar instances where the indicator moved out of overbought territory. In of the 28 cases, the stock moved lower in the following days. This puts the odds of a move lower at .
The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In of 66 cases where YELP's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are .
YELP broke above its upper Bollinger Band on July 01, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (2.387) is normal, around the industry mean (11.233). P/E Ratio (12.564) is within average values for comparable stocks, (32.920). Projected Growth (PEG Ratio) (0.000) is also within normal values, averaging (32.300). Dividend Yield (0.000) settles around the average of (0.045) among similar stocks. P/S Ratio (1.177) is also within normal values, averaging (70.166).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. YELP’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. YELP’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 94, placing this stock worse than average.
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General Information
a company that hosts an online database of user generated reviews of local businesses
Industry InternetSoftwareServices
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