BFH
Price
$54.48
Change
+$2.21 (+4.23%)
Updated
Jun 11 closing price
Capitalization
1.84B
42 days until earnings call
RM
Price
$28.97
Change
+$0.54 (+1.90%)
Updated
Jun 11 closing price
Capitalization
236.25M
48 days until earnings call
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BFH vs RM

Header iconBFH vs RM Comparison
Open Charts BFH vs RMBanner chart's image
Bread Financial Holdings
Price$54.48
Change+$2.21 (+4.23%)
Volume$1.43M
Capitalization1.84B
REGIONAL MANAGEMENT
Price$28.97
Change+$0.54 (+1.90%)
Volume$70.8K
Capitalization236.25M
BFH vs RM Comparison Chart
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BFH
Daily Signalchanged days ago
Gain/Loss if bought
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RM
Daily Signalchanged days ago
Gain/Loss if bought
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BFH vs. RM commentary
Jun 12, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BFH is a Hold and RM is a StrongBuy.

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COMPARISON
Comparison
Jun 12, 2025
Stock price -- (BFH: $54.48 vs. RM: $28.97)
Brand notoriety: BFH: Notable vs. RM: Not notable
Both companies represent the Finance/Rental/Leasing industry
Current volume relative to the 65-day Moving Average: BFH: 149% vs. RM: 149%
Market capitalization -- BFH: $1.84B vs. RM: $236.25M
BFH [@Finance/Rental/Leasing] is valued at $1.84B. RM’s [@Finance/Rental/Leasing] market capitalization is $236.25M. The market cap for tickers in the [@Finance/Rental/Leasing] industry ranges from $573.25B to $0. The average market capitalization across the [@Finance/Rental/Leasing] industry is $13.11B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BFH’s FA Score shows that 2 FA rating(s) are green whileRM’s FA Score has 2 green FA rating(s).

  • BFH’s FA Score: 2 green, 3 red.
  • RM’s FA Score: 2 green, 3 red.
According to our system of comparison, BFH is a better buy in the long-term than RM.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BFH’s TA Score shows that 4 TA indicator(s) are bullish while RM’s TA Score has 5 bullish TA indicator(s).

  • BFH’s TA Score: 4 bullish, 6 bearish.
  • RM’s TA Score: 5 bullish, 4 bearish.
According to our system of comparison, RM is a better buy in the short-term than BFH.

Price Growth

BFH (@Finance/Rental/Leasing) experienced а +9.00% price change this week, while RM (@Finance/Rental/Leasing) price change was +7.90% for the same time period.

The average weekly price growth across all stocks in the @Finance/Rental/Leasing industry was +2.47%. For the same industry, the average monthly price growth was +4.97%, and the average quarterly price growth was +16.39%.

Reported Earning Dates

BFH is expected to report earnings on Jul 24, 2025.

RM is expected to report earnings on Jul 30, 2025.

Industries' Descriptions

@Finance/Rental/Leasing (+2.47% weekly)

A leasing company (e.g. United Rentals, Inc. ) is typically the legal owner of the asset for the duration of the lease, while the lessee has operating control over the asset while also having some share of the economic risks and returns from the change in the valuation of the underlying asset. Per capita disposable income and corporate earnings or cash flow could be some of the critical metrics for this business – the higher the values of these metrics, the potentially greater ability of consumers/businesses to afford apartments/office spaces for rent. Other finance companies include credit/debit card payment processing companies (e.g. Visa Inc. and Mastercard), private label credit cards providers (e.g. Synchrony Financial) and automobile finance companies (e.g. Credit Acceptance Corporation).

SUMMARIES
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FUNDAMENTALS
Fundamentals
BFH($1.84B) has a higher market cap than RM($236M). RM has higher P/E ratio than BFH: RM (14.49) vs BFH (2.44). BFH YTD gains are higher at: -10.095 vs. RM (-13.108). RM has less debt than BFH: RM (1.43B) vs BFH (5.44B). BFH has higher revenues than RM: BFH (4.3B) vs RM (484M).
BFHRMBFH / RM
Capitalization1.84B236M780%
EBITDAN/AN/A-
Gain YTD-10.095-13.10877%
P/E Ratio2.4414.4917%
Revenue4.3B484M887%
Total CashN/A7.41M-
Total Debt5.44B1.43B380%
FUNDAMENTALS RATINGS
BFH vs RM: Fundamental Ratings
BFH
RM
OUTLOOK RATING
1..100
5618
VALUATION
overvalued / fair valued / undervalued
1..100
49
Fair valued
22
Undervalued
PROFIT vs RISK RATING
1..100
7166
SMR RATING
1..100
69
PRICE GROWTH RATING
1..100
5460
P/E GROWTH RATING
1..100
1083
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

RM's Valuation (22) in the Finance Or Rental Or Leasing industry is in the same range as BFH (49) in the Data Processing Services industry. This means that RM’s stock grew similarly to BFH’s over the last 12 months.

RM's Profit vs Risk Rating (66) in the Finance Or Rental Or Leasing industry is in the same range as BFH (71) in the Data Processing Services industry. This means that RM’s stock grew similarly to BFH’s over the last 12 months.

BFH's SMR Rating (6) in the Data Processing Services industry is in the same range as RM (9) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew similarly to RM’s over the last 12 months.

BFH's Price Growth Rating (54) in the Data Processing Services industry is in the same range as RM (60) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew similarly to RM’s over the last 12 months.

BFH's P/E Growth Rating (10) in the Data Processing Services industry is significantly better than the same rating for RM (83) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew significantly faster than RM’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BFHRM
RSI
ODDS (%)
Bearish Trend 2 days ago
83%
Bullish Trend 1 day ago
83%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
79%
Bearish Trend 1 day ago
70%
Momentum
ODDS (%)
Bearish Trend 2 days ago
81%
Bullish Trend 1 day ago
82%
MACD
ODDS (%)
Bearish Trend 2 days ago
87%
Bullish Trend 1 day ago
79%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
76%
Bullish Trend 1 day ago
76%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
77%
Bullish Trend 1 day ago
77%
Advances
ODDS (%)
Bullish Trend 29 days ago
71%
Bullish Trend 1 day ago
76%
Declines
ODDS (%)
Bearish Trend 7 days ago
78%
Bearish Trend 10 days ago
69%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
90%
Bearish Trend 1 day ago
68%
Aroon
ODDS (%)
Bullish Trend 2 days ago
87%
Bullish Trend 2 days ago
76%
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BFH
Daily Signalchanged days ago
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RM
Daily Signalchanged days ago
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BFH and

Correlation & Price change

A.I.dvisor indicates that over the last year, BFH has been closely correlated with SYF. These tickers have moved in lockstep 86% of the time. This A.I.-generated data suggests there is a high statistical probability that if BFH jumps, then SYF could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BFH
1D Price
Change %
BFH100%
+4.23%
SYF - BFH
86%
Closely correlated
+1.70%
COF - BFH
79%
Closely correlated
-0.23%
ENVA - BFH
76%
Closely correlated
-0.10%
OMF - BFH
75%
Closely correlated
+1.27%
ALLY - BFH
72%
Closely correlated
+1.66%
More