BOC
Price
$13.91
Change
-$0.06 (-0.43%)
Updated
Jun 26 closing price
Capitalization
484.75M
42 days until earnings call
ZD
Price
$31.31
Change
+$0.02 (+0.06%)
Updated
Jun 26 closing price
Capitalization
2.91B
34 days until earnings call
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BOC vs ZD

Header iconBOC vs ZD Comparison
Open Charts BOC vs ZDBanner chart's image
Boston Omaha
Price$13.91
Change-$0.06 (-0.43%)
Volume$175.48K
Capitalization484.75M
Ziff Davis
Price$31.31
Change+$0.02 (+0.06%)
Volume$515.33K
Capitalization2.91B
BOC vs ZD Comparison Chart in %
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BOC
Daily Signalchanged days ago
Gain/Loss if bought
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ZD
Daily Signalchanged days ago
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BOC vs. ZD commentary
Jun 27, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BOC is a Buy and ZD is a Buy.

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COMPARISON
Comparison
Jun 27, 2025
Stock price -- (ZD: $31.31)
Brand notoriety:
Market capitalization --

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ZD’s FA Score shows that 0 FA rating(s) are green while.

  • ZD’s FA Score: 0 green, 5 red.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BOC’s TA Score shows that 4 TA indicator(s) are bullish while ZD’s TA Score has 2 bullish TA indicator(s).

  • BOC’s TA Score: 4 bullish, 5 bearish.
  • ZD’s TA Score: 2 bullish, 6 bearish.
According to our system of comparison, BOC is a better buy in the short-term than ZD.

Price Growth

ZD (@Advertising/Marketing Services) experienced а -1.29% price change this weekfor the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +1.37%. For the same industry, the average monthly price growth was -0.06%, and the average quarterly price growth was -9.50%.

Reported Earning Dates

ZD is expected to report earnings on Jul 31, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+1.37% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ZD($2.91B) has a higher market cap than BOC($485M). BOC has higher P/E ratio than ZD: BOC (823.50) vs ZD (70.17). BOC YTD gains are higher at: -1.904 vs. ZD (-42.381). ZD has higher annual earnings (EBITDA): 332M vs. BOC (17.3M). ZD has more cash in the bank: 765M vs. BOC (96M). BOC has less debt than ZD: BOC (88.9M) vs ZD (1B). ZD has higher revenues than BOC: ZD (1.36B) vs BOC (96.3M).
BOCZDBOC / ZD
Capitalization485M2.91B17%
EBITDA17.3M332M5%
Gain YTD-1.904-42.3814%
P/E Ratio823.5070.171,174%
Revenue96.3M1.36B7%
Total Cash96M765M13%
Total Debt88.9M1B9%
FUNDAMENTALS RATINGS
BOC vs ZD: Fundamental Ratings
BOC
ZD
OUTLOOK RATING
1..100
416
VALUATION
overvalued / fair valued / undervalued
1..100
92
Overvalued
75
Overvalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
8984
PRICE GROWTH RATING
1..100
5965
P/E GROWTH RATING
1..100
5897
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

ZD's Valuation (75) in the Internet Software Or Services industry is in the same range as BOC (92) in the Advertising Or Marketing Services industry. This means that ZD’s stock grew similarly to BOC’s over the last 12 months.

ZD's Profit vs Risk Rating (100) in the Internet Software Or Services industry is in the same range as BOC (100) in the Advertising Or Marketing Services industry. This means that ZD’s stock grew similarly to BOC’s over the last 12 months.

ZD's SMR Rating (84) in the Internet Software Or Services industry is in the same range as BOC (89) in the Advertising Or Marketing Services industry. This means that ZD’s stock grew similarly to BOC’s over the last 12 months.

BOC's Price Growth Rating (59) in the Advertising Or Marketing Services industry is in the same range as ZD (65) in the Internet Software Or Services industry. This means that BOC’s stock grew similarly to ZD’s over the last 12 months.

BOC's P/E Growth Rating (58) in the Advertising Or Marketing Services industry is somewhat better than the same rating for ZD (97) in the Internet Software Or Services industry. This means that BOC’s stock grew somewhat faster than ZD’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BOCZD
RSI
ODDS (%)
Bullish Trend 1 day ago
63%
N/A
Stochastic
ODDS (%)
Bullish Trend 1 day ago
67%
Bullish Trend 1 day ago
59%
Momentum
ODDS (%)
Bearish Trend 1 day ago
67%
Bearish Trend 1 day ago
74%
MACD
ODDS (%)
Bullish Trend 1 day ago
69%
Bearish Trend 1 day ago
71%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
68%
Bearish Trend 1 day ago
70%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
73%
Bullish Trend 1 day ago
67%
Advances
ODDS (%)
Bullish Trend 4 days ago
70%
Bullish Trend 4 days ago
65%
Declines
ODDS (%)
Bearish Trend 1 day ago
73%
Bearish Trend 15 days ago
71%
BollingerBands
ODDS (%)
N/A
Bearish Trend 1 day ago
68%
Aroon
ODDS (%)
Bearish Trend 1 day ago
87%
N/A
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BOC
Daily Signalchanged days ago
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ZD
Daily Signalchanged days ago
Gain/Loss if bought
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BOC and

Correlation & Price change

A.I.dvisor indicates that over the last year, BOC has been loosely correlated with DLX. These tickers have moved in lockstep 48% of the time. This A.I.-generated data suggests there is some statistical probability that if BOC jumps, then DLX could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BOC
1D Price
Change %
BOC100%
-0.43%
DLX - BOC
48%
Loosely correlated
+1.28%
CMPR - BOC
37%
Loosely correlated
+0.34%
IPG - BOC
37%
Loosely correlated
+0.54%
CCO - BOC
36%
Loosely correlated
+2.59%
ZD - BOC
36%
Loosely correlated
+0.06%
More

ZD and

Correlation & Price change

A.I.dvisor indicates that over the last year, ZD has been loosely correlated with DLX. These tickers have moved in lockstep 58% of the time. This A.I.-generated data suggests there is some statistical probability that if ZD jumps, then DLX could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ZD
1D Price
Change %
ZD100%
+0.06%
DLX - ZD
58%
Loosely correlated
+1.28%
STGW - ZD
47%
Loosely correlated
-0.22%
CMPR - ZD
46%
Loosely correlated
+0.34%
QNST - ZD
46%
Loosely correlated
+0.65%
MGNI - ZD
45%
Loosely correlated
+4.59%
More