CL
Price
$89.82
Change
+$1.69 (+1.92%)
Updated
May 18, 02:25 PM (EDT)
Capitalization
70.52B
74 days until earnings call
Intraday BUY SELL Signals
KMB
Price
$96.62
Change
+$0.71 (+0.74%)
Updated
May 18, 02:33 PM (EDT)
Capitalization
31.84B
71 days until earnings call
Intraday BUY SELL Signals
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CL vs KMB

Header iconCL vs KMB Comparison
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CL vs KMB Comparison Chart in %
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Which Stock Would AI Choose? Colgate-Palmolive (CL) vs. Kimberly-Clark (KMB) Stock Comparison

Key Takeaways

  • CL has delivered stronger year-to-date (YTD) returns of 11.8% compared to KMB's 2.0%, reflecting better recent momentum.
  • Both stocks reported Q1 2026 earnings beats in recent weeks, with CL achieving 8.4% revenue growth and KMB posting 3% organic sales growth.
  • KMB offers a higher dividend yield at 5.24% versus CL's 2.43%, appealing to income-focused investors.
  • CL trades at a higher price-to-earnings (P/E) ratio of 33.2 compared to KMB's 18.9, indicating premium valuation for growth.
  • Low betas (0.33 for CL, 0.30 for KMB) highlight both as defensive plays in consumer staples amid market volatility.

Introduction

Colgate-Palmolive (CL) and Kimberly-Clark (KMB) are leading consumer staples companies specializing in essential household and personal care products. This stock comparison examines their recent performance, business drivers, and market positioning in the current environment. Investors seeking stable, defensive holdings with reliable dividends, as well as traders eyeing relative momentum in a volatile market, will find value here. Both firms benefit from resilient demand for everyday goods, but differences in growth profiles and regional exposures offer trade-offs for portfolio allocation.

CL Overview and Recent Performance

Colgate-Palmolive (CL) is a global leader in oral care, personal care, home care, and pet nutrition products, with strong presence in emerging markets. In recent market activity, CL shares have shown upward momentum, trading around $87 with a market cap of $70 billion. The stock's YTD gain of 11.8% outperforms broader indices, supported by Q1 2026 results where earnings per share (EPS) of $0.97 beat estimates and revenue grew 8.4% to $5.32 billion, driven by robust volume in emerging markets despite cost pressures. Sentiment has improved on consistent organic growth and analyst targets averaging $95, though elevated P/E reflects growth expectations.

KMB Overview and Recent Performance

Kimberly-Clark (KMB) manufactures personal care, consumer tissue, and professional products like diapers, wipes, and paper towels, with a focus on North America. Shares trade near $98 with a $32 billion market cap. Recent performance has been steadier, with YTD returns at 2.0%, bolstered by Q1 2026 earnings where adjusted EPS of $1.97 exceeded forecasts and net sales rose to $4.16 billion on 3% organic growth from volumes and innovation. Factors like market share gains offset input cost rises from oil prices, maintaining positive outlook with reaffirmed full-year guidance and a compelling dividend yield.

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Head-to-Head Comparison

Both CL and KMB operate in consumer staples, offering recession-resistant models, but CL emphasizes global oral and personal care with emerging market growth (e.g., 13x volume expectations), while KMB leverages North American strength in tissues and hygiene via innovation and share gains. Recent momentum favors CL with superior YTD and post-earnings lifts, versus KMB's steady 1-year outperformance. Risk profiles align with low betas, though KMB faces higher commodity exposure (e.g., oil). KMB's lower P/E and higher yield suit value/income plays; CL's premium supports growth positioning. Market sentiment remains bullish on both post-earnings, with analyst targets implying 10-15% upside.

Tickeron AI Verdict

Tickeron’s AI models currently favor CL over KMB, based on stronger trend consistency, YTD relative performance, and emerging market catalysts positioning it for continued outperformance in the near term. KMB remains attractive probabilistically for dividend stability amid volatility.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

VS
CL vs. KMB commentary
May 18, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CL is a Hold and KMB is a Hold.

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COMPARISON
Comparison
May 18, 2026
Stock price -- (CL: $88.13 vs. KMB: $95.91)
Brand notoriety: CL: Notable vs. KMB: Not notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: CL: 84% vs. KMB: 101%
Market capitalization -- CL: $70.52B vs. KMB: $31.84B
CL [@Household/Personal Care] is valued at $70.52B. KMB’s [@Household/Personal Care] market capitalization is $31.84B. The market cap for tickers in the [@Household/Personal Care] industry ranges from $329.66B to $0. The average market capitalization across the [@Household/Personal Care] industry is $20.05B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

CL’s FA Score shows that 2 FA rating(s) are green whileKMB’s FA Score has 2 green FA rating(s).

  • CL’s FA Score: 2 green, 3 red.
  • KMB’s FA Score: 2 green, 3 red.
According to our system of comparison, KMB is a better buy in the long-term than CL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

CL’s TA Score shows that 4 TA indicator(s) are bullish while KMB’s TA Score has 2 bullish TA indicator(s).

  • CL’s TA Score: 4 bullish, 4 bearish.
  • KMB’s TA Score: 2 bullish, 5 bearish.
According to our system of comparison, CL is a better buy in the short-term than KMB.

Price Growth

CL (@Household/Personal Care) experienced а +0.66% price change this week, while KMB (@Household/Personal Care) price change was -2.44% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was -1.57%. For the same industry, the average monthly price growth was -3.59%, and the average quarterly price growth was -4.91%.

Reported Earning Dates

CL is expected to report earnings on Jul 31, 2026.

KMB is expected to report earnings on Jul 28, 2026.

Industries' Descriptions

@Household/Personal Care (-1.57% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
CL($70.5B) has a higher market cap than KMB($31.8B). CL has higher P/E ratio than KMB: CL (34.16) vs KMB (18.55). CL YTD gains are higher at: 12.909 vs. KMB (-3.762). CL has higher annual earnings (EBITDA): 3.9B vs. KMB (3.21B). CL has more cash in the bank: 1.34B vs. KMB (542M). KMB has less debt than CL: KMB (7.08B) vs CL (7.97B). CL has higher revenues than KMB: CL (20.8B) vs KMB (16.6B).
CLKMBCL / KMB
Capitalization70.5B31.8B222%
EBITDA3.9B3.21B121%
Gain YTD12.909-3.762-343%
P/E Ratio34.1618.55184%
Revenue20.8B16.6B125%
Total Cash1.34B542M246%
Total Debt7.97B7.08B113%
FUNDAMENTALS RATINGS
CL vs KMB: Fundamental Ratings
CL
KMB
OUTLOOK RATING
1..100
5050
VALUATION
overvalued / fair valued / undervalued
1..100
98
Overvalued
14
Undervalued
PROFIT vs RISK RATING
1..100
68100
SMR RATING
1..100
611
PRICE GROWTH RATING
1..100
5161
P/E GROWTH RATING
1..100
2249
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

KMB's Valuation (14) in the Household Or Personal Care industry is significantly better than the same rating for CL (98). This means that KMB’s stock grew significantly faster than CL’s over the last 12 months.

CL's Profit vs Risk Rating (68) in the Household Or Personal Care industry is in the same range as KMB (100). This means that CL’s stock grew similarly to KMB’s over the last 12 months.

CL's SMR Rating (6) in the Household Or Personal Care industry is in the same range as KMB (11). This means that CL’s stock grew similarly to KMB’s over the last 12 months.

CL's Price Growth Rating (51) in the Household Or Personal Care industry is in the same range as KMB (61). This means that CL’s stock grew similarly to KMB’s over the last 12 months.

CL's P/E Growth Rating (22) in the Household Or Personal Care industry is in the same range as KMB (49). This means that CL’s stock grew similarly to KMB’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
CLKMB
RSI
ODDS (%)
N/A
N/A
Stochastic
ODDS (%)
Bearish Trend 4 days ago
35%
Bearish Trend 4 days ago
52%
Momentum
ODDS (%)
Bullish Trend 4 days ago
48%
Bearish Trend 4 days ago
49%
MACD
ODDS (%)
N/A
Bearish Trend 4 days ago
51%
TrendWeek
ODDS (%)
Bullish Trend 4 days ago
47%
Bearish Trend 4 days ago
52%
TrendMonth
ODDS (%)
Bullish Trend 4 days ago
50%
Bearish Trend 4 days ago
47%
Advances
ODDS (%)
Bullish Trend 5 days ago
43%
Bullish Trend 12 days ago
42%
Declines
ODDS (%)
Bearish Trend 28 days ago
44%
Bearish Trend 4 days ago
50%
BollingerBands
ODDS (%)
Bearish Trend 4 days ago
36%
N/A
Aroon
ODDS (%)
Bearish Trend 4 days ago
38%
Bullish Trend 4 days ago
41%
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CL
Daily Signal:
Gain/Loss:
KMB
Daily Signal:
Gain/Loss:
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CL and

Correlation & Price change

A.I.dvisor indicates that over the last year, CL has been closely correlated with PG. These tickers have moved in lockstep 74% of the time. This A.I.-generated data suggests there is a high statistical probability that if CL jumps, then PG could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To CL
1D Price
Change %
CL100%
-0.80%
PG - CL
74%
Closely correlated
-0.80%
CHD - CL
66%
Loosely correlated
-0.31%
UL - CL
60%
Loosely correlated
-0.98%
KMB - CL
56%
Loosely correlated
-0.79%
CLX - CL
49%
Loosely correlated
-0.79%
More

KMB and

Correlation & Price change

A.I.dvisor indicates that over the last year, KMB has been loosely correlated with CL. These tickers have moved in lockstep 54% of the time. This A.I.-generated data suggests there is some statistical probability that if KMB jumps, then CL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To KMB
1D Price
Change %
KMB100%
-0.79%
CL - KMB
54%
Loosely correlated
-0.80%
PG - KMB
51%
Loosely correlated
-0.80%
CLX - KMB
47%
Loosely correlated
-0.79%
CHD - KMB
43%
Loosely correlated
-0.31%
KVUE - KMB
39%
Loosely correlated
-0.47%
More