DLX
Price
$15.31
Change
-$0.94 (-5.78%)
Updated
Apr 3, 02:35 PM (EDT)
Capitalization
906.55M
28 days until earnings call
WPP
Price
$37.53
Change
+$1.31 (+3.62%)
Updated
Apr 2 closing price
Capitalization
10.22B
26 days until earnings call
Ad is loading...

DLX vs WPP

Header iconDLX vs WPP Comparison
Open Charts DLX vs WPPBanner chart's image
Deluxe
Price$15.31
Change-$0.94 (-5.78%)
Volume$100
Capitalization906.55M
WPP
Price$37.53
Change+$1.31 (+3.62%)
Volume$602.48K
Capitalization10.22B
DLX vs WPP Comparison Chart
Loading...
DLX
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
WPP
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
View a ticker or compare two or three
VS
DLX vs. WPP commentary
Apr 03, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is DLX is a Hold and WPP is a Hold.

Ad is loading...
COMPARISON
Comparison
Apr 03, 2025
Stock price -- (WPP: $37.53)
Brand notoriety:
Market capitalization --

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

WPP’s FA Score shows that 1 FA rating(s) are green while.

  • WPP’s FA Score: 1 green, 4 red.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

DLX’s TA Score shows that 5 TA indicator(s) are bullish while WPP’s TA Score has 4 bullish TA indicator(s).

  • DLX’s TA Score: 5 bullish, 3 bearish.
  • WPP’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, DLX is a better buy in the short-term than WPP.

Price Growth

WPP (@Advertising/Marketing Services) experienced а -4.48% price change this weekfor the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was -5.35%. For the same industry, the average monthly price growth was -6.00%, and the average quarterly price growth was -14.89%.

Reported Earning Dates

WPP is expected to report earnings on Apr 29, 2025.

Industries' Descriptions

@Advertising/Marketing Services (-5.35% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
Loading...
FUNDAMENTALS
Fundamentals
WPP($10.2B) has a higher market cap than DLX($907M). WPP has higher P/E ratio than DLX: WPP (73.94) vs DLX (34.20). DLX (-26.907) and WPP (-26.984) have similar YTD gains . WPP has higher annual earnings (EBITDA): 1.91B vs. DLX (335M). WPP has more cash in the bank: 2.22B vs. DLX (72M). DLX has less debt than WPP: DLX (1.67B) vs WPP (6.88B). WPP has higher revenues than DLX: WPP (14.8B) vs DLX (2.19B).
DLXWPPDLX / WPP
Capitalization907M10.2B9%
EBITDA335M1.91B18%
Gain YTD-26.907-26.984100%
P/E Ratio34.2073.9446%
Revenue2.19B14.8B15%
Total Cash72M2.22B3%
Total Debt1.67B6.88B24%
FUNDAMENTALS RATINGS
DLX vs WPP: Fundamental Ratings
DLX
WPP
OUTLOOK RATING
1..100
757
VALUATION
overvalued / fair valued / undervalued
1..100
13
Undervalued
7
Undervalued
PROFIT vs RISK RATING
1..100
10092
SMR RATING
1..100
7497
PRICE GROWTH RATING
1..100
7884
P/E GROWTH RATING
1..100
96100
SEASONALITY SCORE
1..100
n/a50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

WPP's Valuation (7) in the Advertising Or Marketing Services industry is in the same range as DLX (13) in the Commercial Printing Or Forms industry. This means that WPP’s stock grew similarly to DLX’s over the last 12 months.

WPP's Profit vs Risk Rating (92) in the Advertising Or Marketing Services industry is in the same range as DLX (100) in the Commercial Printing Or Forms industry. This means that WPP’s stock grew similarly to DLX’s over the last 12 months.

DLX's SMR Rating (74) in the Commercial Printing Or Forms industry is in the same range as WPP (97) in the Advertising Or Marketing Services industry. This means that DLX’s stock grew similarly to WPP’s over the last 12 months.

DLX's Price Growth Rating (78) in the Commercial Printing Or Forms industry is in the same range as WPP (84) in the Advertising Or Marketing Services industry. This means that DLX’s stock grew similarly to WPP’s over the last 12 months.

DLX's P/E Growth Rating (96) in the Commercial Printing Or Forms industry is in the same range as WPP (100) in the Advertising Or Marketing Services industry. This means that DLX’s stock grew similarly to WPP’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
DLXWPP
RSI
ODDS (%)
Bullish Trend 1 day ago
71%
Bullish Trend 1 day ago
68%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
69%
Bullish Trend 1 day ago
59%
Momentum
ODDS (%)
Bullish Trend 1 day ago
73%
Bearish Trend 1 day ago
49%
MACD
ODDS (%)
Bullish Trend 1 day ago
68%
Bearish Trend 1 day ago
59%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
63%
Bearish Trend 1 day ago
60%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
63%
Bearish Trend 1 day ago
58%
Advances
ODDS (%)
Bullish Trend 1 day ago
64%
Bullish Trend 17 days ago
61%
Declines
ODDS (%)
Bearish Trend 4 days ago
76%
Bearish Trend 3 days ago
59%
BollingerBands
ODDS (%)
N/A
Bullish Trend 1 day ago
63%
Aroon
ODDS (%)
Bearish Trend 1 day ago
77%
Bearish Trend 1 day ago
52%
View a ticker or compare two or three
Ad is loading...
DLX
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
WPP
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
Interesting Tickers
1D
1W
1M
1Q
6M
1Y
5Y
1 Day
MFs / NAMEPrice $Chg $Chg %
LEVOX3.620.06
+1.69%
Lazard US Equity Concentrated Open
PCLVX21.09N/A
N/A
PACE Large Co Value Equity P
PEGZX18.88N/A
N/A
PGIM Jennison Mid-Cap Growth Z
JHAAX10.26N/A
N/A
JHancock Multi-Asset Absolute Return A
JMVRX36.05N/A
N/A
JPMorgan Mid Cap Value R5

DLX and

Correlation & Price change

A.I.dvisor indicates that over the last year, DLX has been loosely correlated with ZD. These tickers have moved in lockstep 58% of the time. This A.I.-generated data suggests there is some statistical probability that if DLX jumps, then ZD could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To DLX
1D Price
Change %
DLX100%
+2.46%
ZD - DLX
58%
Loosely correlated
+2.33%
CCO - DLX
49%
Loosely correlated
+0.91%
BOC - DLX
48%
Loosely correlated
+0.89%
CMPR - DLX
47%
Loosely correlated
+3.06%
WPP - DLX
46%
Loosely correlated
+3.62%
More