DV
Price
$13.36
Change
-$0.00 (-0.00%)
Updated
Sep 3, 01:17 PM (EDT)
Capitalization
2.07B
68 days until earnings call
Intraday BUY SELL Signals
PUBM
Price
$16.96
Change
-$0.42 (-2.42%)
Updated
Sep 3 closing price
Capitalization
772.53M
67 days until earnings call
Intraday BUY SELL Signals
Interact to see
Advertisement

DV vs PUBM

DV vs PUBM Comparison Chart in %
loading
loading
View a ticker or compare two or three
VS
DV vs. PUBM commentary
Sep 04, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is DV is a Hold and PUBM is a Hold.

Interact to see
Advertisement
COMPARISON
Comparison
Sep 04, 2026
Stock price -- (DV: $13.35 vs. PUBM: $16.96)
Brand notoriety: DV and PUBM are both not notable
DV represents the Advertising/Marketing Services, while PUBM is part of the Packaged Software industry
Current volume relative to the 65-day Moving Average: DV: 46% vs. PUBM: 123%
Market capitalization -- DV: $2.07B vs. PUBM: $772.53M
DV [@Advertising/Marketing Services] is valued at $2.07B. PUBM’s [@Packaged Software] market capitalization is $772.53M. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $104.94B to $0. The market cap for tickers in the [@Packaged Software] industry ranges from $242.76B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.18B. The average market capitalization across the [@Packaged Software] industry is $10.5B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

DV’s FA Score shows that 0 FA rating(s) are green whilePUBM’s FA Score has 1 green FA rating(s).

  • DV’s FA Score: 0 green, 5 red.
  • PUBM’s FA Score: 1 green, 4 red.
According to our system of comparison, PUBM is a better buy in the long-term than DV.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

DV’s TA Score shows that 3 TA indicator(s) are bullish while PUBM’s TA Score has 3 bullish TA indicator(s).

  • DV’s TA Score: 3 bullish, 5 bearish.
  • PUBM’s TA Score: 3 bullish, 4 bearish.
According to our system of comparison, PUBM is a better buy in the short-term than DV.

Price Growth

DV (@Advertising/Marketing Services) experienced а +0.07% price change this week, while PUBM (@Packaged Software) price change was +3.73% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was -2.82%. For the same industry, the average monthly price growth was -5.43%, and the average quarterly price growth was +4.71%.

The average weekly price growth across all stocks in the @Packaged Software industry was -3.26%. For the same industry, the average monthly price growth was -0.83%, and the average quarterly price growth was +4.79%.

Reported Earning Dates

DV is expected to report earnings on Nov 10, 2026.

PUBM is expected to report earnings on Nov 10, 2026.

Industries' Descriptions

@Advertising/Marketing Services (-2.82% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

@Packaged Software (-3.26% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

SUMMARIES
Loading...
FUNDAMENTALS
Fundamentals
DV($2.07B) has a higher market cap than PUBM($773M). PUBM has higher P/E ratio than DV: PUBM (132.00) vs DV (38.14). PUBM YTD gains are higher at: 91.206 vs. DV (16.696). DV has higher annual earnings (EBITDA): 149M vs. PUBM (21.5M). DV has more cash in the bank: 174M vs. PUBM (145M). PUBM has less debt than DV: PUBM (42.4M) vs DV (95.5M). DV has higher revenues than PUBM: DV (764M) vs PUBM (282M).
DVPUBMDV / PUBM
Capitalization2.07B773M268%
EBITDA149M21.5M693%
Gain YTD16.69691.20618%
P/E Ratio38.14132.0029%
Revenue764M282M271%
Total Cash174M145M120%
Total Debt95.5M42.4M225%
FUNDAMENTALS RATINGS
DV: Fundamental Ratings
DV
OUTLOOK RATING
1..100
43
VALUATION
overvalued / fair valued / undervalued
1..100
71
Overvalued
PROFIT vs RISK RATING
1..100
100
SMR RATING
1..100
83
PRICE GROWTH RATING
1..100
40
P/E GROWTH RATING
1..100
77
SEASONALITY SCORE
1..100
50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
DVPUBM
RSI
ODDS (%)
Bearish Trend 2 days ago
69%
Bearish Trend 2 days ago
76%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
77%
Bullish Trend 2 days ago
72%
Momentum
ODDS (%)
Bullish Trend 2 days ago
76%
Bullish Trend 2 days ago
75%
MACD
ODDS (%)
Bearish Trend 2 days ago
75%
Bearish Trend 2 days ago
77%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 2 days ago
79%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 2 days ago
75%
Advances
ODDS (%)
Bullish Trend 4 days ago
73%
Bullish Trend 7 days ago
79%
Declines
ODDS (%)
Bearish Trend 2 days ago
73%
Bearish Trend 3 days ago
74%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
78%
Bearish Trend 2 days ago
72%
Aroon
ODDS (%)
Bullish Trend 2 days ago
66%
N/A
View a ticker or compare two or three
Interact to see
Advertisement
DV
Daily Signal:
Gain/Loss:
PUBM
Daily Signal:
Gain/Loss:
Interesting Tickers
1D
1W
1M
1Q
6M
1Y
5Y
1 Day
MFs / NAMEPrice $Chg $Chg %
JEUIX20.500.26
+1.28%
Janus Henderson Global Sust Eq I
JNUSX24.05N/A
N/A
JPMorgan Developed International Value L
VWNFX53.64N/A
N/A
Vanguard Windsor II Inv
FIUIX33.10N/A
N/A
Fidelity Telecom and Utilities
EMPTX13.09N/A
N/A
UBS Emerging Markets Equity Opp P2