MGNI
Price
$23.87
Change
-$0.27 (-1.12%)
Updated
Sep 12 closing price
Capitalization
3.4B
52 days until earnings call
WPP
Price
$27.16
Change
-$0.05 (-0.18%)
Updated
Sep 12 closing price
Capitalization
5.76B
47 days until earnings call
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MGNI vs WPP

Header iconMGNI vs WPP Comparison
Open Charts MGNI vs WPPBanner chart's image
Magnite
Price$23.87
Change-$0.27 (-1.12%)
Volume$1.81M
Capitalization3.4B
WPP
Price$27.16
Change-$0.05 (-0.18%)
Volume$299.47K
Capitalization5.76B
MGNI vs WPP Comparison Chart in %
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MGNI
Daily Signalchanged days ago
Gain/Loss if bought
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WPP
Daily Signalchanged days ago
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MGNI vs. WPP commentary
Sep 14, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is MGNI is a Hold and WPP is a StrongBuy.

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COMPARISON
Comparison
Sep 14, 2025
Stock price -- (MGNI: $23.87 vs. WPP: $27.16)
Brand notoriety: MGNI and WPP are both not notable
Both companies represent the Advertising/Marketing Services industry
Current volume relative to the 65-day Moving Average: MGNI: 63% vs. WPP: 58%
Market capitalization -- MGNI: $3.4B vs. WPP: $5.76B
MGNI [@Advertising/Marketing Services] is valued at $3.4B. WPP’s [@Advertising/Marketing Services] market capitalization is $5.76B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $196.86B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.65B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

MGNI’s FA Score shows that 0 FA rating(s) are green whileWPP’s FA Score has 1 green FA rating(s).

  • MGNI’s FA Score: 0 green, 5 red.
  • WPP’s FA Score: 1 green, 4 red.
According to our system of comparison, WPP is a better buy in the long-term than MGNI.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

MGNI’s TA Score shows that 3 TA indicator(s) are bullish while WPP’s TA Score has 6 bullish TA indicator(s).

  • MGNI’s TA Score: 3 bullish, 6 bearish.
  • WPP’s TA Score: 6 bullish, 2 bearish.
According to our system of comparison, WPP is a better buy in the short-term than MGNI.

Price Growth

MGNI (@Advertising/Marketing Services) experienced а -3.94% price change this week, while WPP (@Advertising/Marketing Services) price change was +0.59% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +17.64%. For the same industry, the average monthly price growth was +39.85%, and the average quarterly price growth was +72.52%.

Reported Earning Dates

MGNI is expected to report earnings on Nov 05, 2025.

WPP is expected to report earnings on Oct 31, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+17.64% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
WPP($5.76B) has a higher market cap than MGNI($3.4B). MGNI has higher P/E ratio than WPP: MGNI (79.57) vs WPP (11.60). MGNI YTD gains are higher at: 49.937 vs. WPP (-45.013). WPP has higher annual earnings (EBITDA): 1.64B vs. MGNI (131M). WPP has more cash in the bank: 1.44B vs. MGNI (426M). MGNI has less debt than WPP: MGNI (619M) vs WPP (6.75B). WPP has higher revenues than MGNI: WPP (14.2B) vs MGNI (685M).
MGNIWPPMGNI / WPP
Capitalization3.4B5.76B59%
EBITDA131M1.64B8%
Gain YTD49.937-45.013-111%
P/E Ratio79.5711.60686%
Revenue685M14.2B5%
Total Cash426M1.44B30%
Total Debt619M6.75B9%
FUNDAMENTALS RATINGS
MGNI vs WPP: Fundamental Ratings
MGNI
WPP
OUTLOOK RATING
1..100
8022
VALUATION
overvalued / fair valued / undervalued
1..100
50
Fair valued
3
Undervalued
PROFIT vs RISK RATING
1..100
77100
SMR RATING
1..100
8397
PRICE GROWTH RATING
1..100
5065
P/E GROWTH RATING
1..100
8898
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

WPP's Valuation (3) in the Advertising Or Marketing Services industry is somewhat better than the same rating for MGNI (50) in the null industry. This means that WPP’s stock grew somewhat faster than MGNI’s over the last 12 months.

MGNI's Profit vs Risk Rating (77) in the null industry is in the same range as WPP (100) in the Advertising Or Marketing Services industry. This means that MGNI’s stock grew similarly to WPP’s over the last 12 months.

MGNI's SMR Rating (83) in the null industry is in the same range as WPP (97) in the Advertising Or Marketing Services industry. This means that MGNI’s stock grew similarly to WPP’s over the last 12 months.

MGNI's Price Growth Rating (50) in the null industry is in the same range as WPP (65) in the Advertising Or Marketing Services industry. This means that MGNI’s stock grew similarly to WPP’s over the last 12 months.

MGNI's P/E Growth Rating (88) in the null industry is in the same range as WPP (98) in the Advertising Or Marketing Services industry. This means that MGNI’s stock grew similarly to WPP’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
MGNIWPP
RSI
ODDS (%)
Bearish Trend 2 days ago
67%
Bullish Trend 2 days ago
53%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
80%
Bearish Trend 2 days ago
50%
Momentum
ODDS (%)
Bearish Trend 2 days ago
78%
Bullish Trend 2 days ago
59%
MACD
ODDS (%)
Bearish Trend 2 days ago
69%
Bullish Trend 2 days ago
57%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
78%
Bullish Trend 2 days ago
60%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
78%
Bullish Trend 2 days ago
61%
Advances
ODDS (%)
Bullish Trend 17 days ago
80%
Bullish Trend 5 days ago
57%
Declines
ODDS (%)
Bearish Trend 4 days ago
79%
Bearish Trend 12 days ago
63%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
76%
Bullish Trend 4 days ago
64%
Aroon
ODDS (%)
Bullish Trend 2 days ago
81%
Bullish Trend 2 days ago
64%
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MGNI
Daily Signalchanged days ago
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WPP
Daily Signalchanged days ago
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MGNI and

Correlation & Price change

A.I.dvisor indicates that over the last year, MGNI has been loosely correlated with IAS. These tickers have moved in lockstep 47% of the time. This A.I.-generated data suggests there is some statistical probability that if MGNI jumps, then IAS could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To MGNI
1D Price
Change %
MGNI100%
-1.12%
IAS - MGNI
47%
Loosely correlated
-3.34%
DLX - MGNI
42%
Loosely correlated
-0.96%
APP - MGNI
40%
Loosely correlated
+1.87%
CRTO - MGNI
38%
Loosely correlated
+0.50%
ZD - MGNI
37%
Loosely correlated
-2.76%
More

WPP and

Correlation & Price change

A.I.dvisor indicates that over the last year, WPP has been loosely correlated with IPG. These tickers have moved in lockstep 48% of the time. This A.I.-generated data suggests there is some statistical probability that if WPP jumps, then IPG could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To WPP
1D Price
Change %
WPP100%
-0.18%
IPG - WPP
48%
Loosely correlated
-1.16%
BOC - WPP
48%
Loosely correlated
-1.60%
PUBGY - WPP
46%
Loosely correlated
+1.08%
OMC - WPP
43%
Loosely correlated
-0.82%
DLX - WPP
40%
Loosely correlated
-0.96%
More