NOW
Price
$138.61
Change
-$1.71 (-1.22%)
Updated
Oct 13 closing price
Capitalization
135.9B
14 days until earnings call
Intraday BUY SELL Signals
PD
Price
$16.68
Change
+$0.44 (+2.71%)
Updated
Oct 13 closing price
Capitalization
1.14B
43 days until earnings call
Intraday BUY SELL Signals
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NOW vs PD

NOW vs PD Comparison Chart in %
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A.I.Advisor
Sep 21, 2026

Which Stock Would AI Choose? ServiceNow (NOW) vs. PagerDuty (PD) Stock Comparison

Key Takeaways

  • ServiceNow maintains stronger revenue growth momentum with subscription revenue rising over 20% year-over-year, while PagerDuty reports near-flat revenue but improving profitability metrics.
  • Both companies operate in the enterprise IT software space, with ServiceNow offering a broad platform and PagerDuty specializing in incident response and digital operations.
  • Recent market activity shows ServiceNow benefiting from AI integration narratives, contributing to periodic stock rebounds, whereas PagerDuty has delivered consistent GAAP profitability for five quarters amid cost discipline.
  • ServiceNow commands a significantly larger market capitalization and analyst price targets compared to the smaller PagerDuty, reflecting differences in scale and growth profiles.
  • Relative performance highlights trade-offs: ServiceNow exhibits higher volatility tied to AI sentiment shifts, while PagerDuty focuses on operational efficiency and share repurchases.
  • Market positioning favors ServiceNow for broad enterprise adoption, with PagerDuty positioned for targeted operational reliability solutions.

Introduction

ServiceNow (NOW) and PagerDuty (PD) represent distinct yet overlapping segments within the enterprise software industry, making them relevant for comparison among investors and traders focused on IT operations, automation, and digital resilience. ServiceNow provides a comprehensive cloud platform for workflow management, while PagerDuty specializes in incident response and on-call management. This analysis appeals to those evaluating relative performance, market positioning, and sector exposure in the current environment, where AI adoption and operational efficiency influence sentiment across software stocks.

NOW Overview and Recent Performance

ServiceNow delivers enterprise workflow automation and IT service management solutions. In recent market activity, the stock has experienced volatility amid broader software sector rotations, with periods of strength linked to AI-related developments. Subscription revenue growth has remained robust above 20% year-over-year, supported by AI annual contract value surpassing $1 billion. Recent weeks have seen analyst upgrades and raised price targets, reflecting confidence in the company's positioning as an enterprise gateway for agentic AI, though the shares have faced pressure from year-to-date declines and concerns over long-term disruption risks.

PD Overview and Recent Performance

PagerDuty offers a digital operations platform focused on incident management, alerting, and on-call scheduling for IT teams. Recent performance reflects operational discipline, with the company reporting its fifth consecutive quarter of GAAP profitability in the latest earnings. Annual recurring revenue crossed $500 million for the first time, accompanied by raised full-year guidance and margin improvements. In recent market activity, the stock has rebounded substantially from earlier lows, aided by cost reductions, restructuring, and share repurchase activity, though revenue growth has remained modest near 1% year-over-year.

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Head-to-Head Comparison

ServiceNow and PagerDuty differ in business model scale and focus. ServiceNow operates a broad platform spanning IT, security, customer service, and HR workflows, driving higher revenue growth but exposing it to AI disruption debates. PagerDuty targets niche operational reliability with consumption-based pricing elements, supporting steadier profitability gains and lower valuation multiples. Recent momentum favors ServiceNow on AI catalyst visibility, while PagerDuty emphasizes margin expansion and capital returns through buybacks. Risk factors include ServiceNow’s premium valuation and PagerDuty’s slower top-line expansion. Sector exposure overlaps in enterprise IT, with sentiment shifting toward proven AI monetization for the larger player and efficiency metrics for the smaller one.

Tickeron AI Verdict

Based on observable factors such as trend consistency in revenue and AI metrics, relative stability in profitability, and positioning within enterprise software, Tickeron’s AI would currently assign a probabilistic edge to ServiceNow (NOW) over PagerDuty (PD). The larger company’s scale, documented AI contract progress, and analyst support provide a more consistent trajectory in recent market conditions, though PagerDuty’s margin discipline offers a compelling counterbalance for certain risk profiles.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

VS
NOW vs. PD commentary
Oct 14, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is NOW is a Hold and PD is a Hold.

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SUMMARIES
FUNDAMENTALS RATINGS
NOW vs PD: Fundamental Ratings
NOW
PD
OUTLOOK RATING
1..100
739
VALUATION
overvalued / fair valued / undervalued
1..100
80
Overvalued
45
Fair valued
PROFIT vs RISK RATING
1..100
94100
SMR RATING
1..100
5915
PRICE GROWTH RATING
1..100
3935
P/E GROWTH RATING
1..100
7739
SEASONALITY SCORE
1..100
8550

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

PD's Valuation (45) in the Packaged Software industry is somewhat better than the same rating for NOW (80) in the Information Technology Services industry. This means that PD’s stock grew somewhat faster than NOW’s over the last 12 months.

NOW's Profit vs Risk Rating (94) in the Information Technology Services industry is in the same range as PD (100) in the Packaged Software industry. This means that NOW’s stock grew similarly to PD’s over the last 12 months.

PD's SMR Rating (15) in the Packaged Software industry is somewhat better than the same rating for NOW (59) in the Information Technology Services industry. This means that PD’s stock grew somewhat faster than NOW’s over the last 12 months.

PD's Price Growth Rating (35) in the Packaged Software industry is in the same range as NOW (39) in the Information Technology Services industry. This means that PD’s stock grew similarly to NOW’s over the last 12 months.

PD's P/E Growth Rating (39) in the Packaged Software industry is somewhat better than the same rating for NOW (77) in the Information Technology Services industry. This means that PD’s stock grew somewhat faster than NOW’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
NOWPD
RSI
ODDS (%)
N/A
Bearish Trend 1 day ago
89%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
69%
Bearish Trend 1 day ago
81%
Momentum
ODDS (%)
Bullish Trend 1 day ago
73%
Bullish Trend 1 day ago
71%
MACD
ODDS (%)
Bullish Trend 1 day ago
75%
Bullish Trend 1 day ago
77%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
67%
Bullish Trend 1 day ago
71%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
65%
Bullish Trend 1 day ago
74%
Advances
ODDS (%)
Bullish Trend 5 days ago
70%
Bullish Trend 1 day ago
71%
Declines
ODDS (%)
Bearish Trend 1 day ago
70%
Bearish Trend 7 days ago
80%
BollingerBands
ODDS (%)
N/A
Bearish Trend 1 day ago
81%
Aroon
ODDS (%)
Bearish Trend 1 day ago
84%
Bullish Trend 1 day ago
77%
COMPARISON
Comparison
Oct 14, 2026
Stock price -- (NOW: $138.61 vs. PD: $16.68)
Brand notoriety: NOW and PD are both notable
Both companies represent the Packaged Software industry
Current volume relative to the 65-day Moving Average: NOW: 94% vs. PD: 96%
Market capitalization -- NOW: $135.9B vs. PD: $1.14B
NOW [@Packaged Software] is valued at $135.9B. PD’s [@Packaged Software] market capitalization is $1.14B. The market cap for tickers in the [@Packaged Software] industry ranges from $39 to $244.09B. The average market capitalization across the [@Packaged Software] industry is $10.03B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

NOW’s FA Score shows that 0 FA rating(s) are green while PD’s FA Score has 1 green FA rating(s).

  • NOW’s FA Score: 0 green, 5 red.
  • PD’s FA Score: 1 green, 4 red.
According to our system of comparison, PD is a better buy in the long-term than NOW.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

NOW’s TA Score shows that 3 TA indicator(s) are bullish while PD’s TA Score has 4 bullish TA indicator(s).

  • NOW’s TA Score: 3 bullish, 3 bearish.
  • PD’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, both NOW and PD are a good buy in the short-term.

Price Growth

NOW (@Packaged Software) experienced а +0.46% price change this week, while PD (@Packaged Software) price change was +8.03% for the same time period.

The average weekly price growth across all stocks in the @Packaged Software industry was -1.85%. For the same industry, the average monthly price growth was -3.48%, and the average quarterly price growth was +1.52%.

Reported Earning Dates

NOW is expected to report earnings on Oct 28, 2026.

PD is expected to report earnings on Nov 26, 2026.

Industries' Descriptions

@Packaged Software (-1.85% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

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NOW
Daily Signal:
Gain/Loss:
PD
Daily Signal:
Gain/Loss:
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PD and

Correlation & Price change

A.I.dvisor indicates that over the last year, PD has been closely correlated with WDAY. These tickers have moved in lockstep 71% of the time. This A.I.-generated data suggests there is a high statistical probability that if PD jumps, then WDAY could also see price increases.

1D
1W
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Ticker /
NAME
Correlation
To PD
1D Price
Change %
PD100%
+2.71%
WDAY - PD
71%
Closely correlated
-1.18%
FRSH - PD
68%
Closely correlated
-0.14%
COIN - PD
68%
Closely correlated
+0.78%
NOW - PD
67%
Closely correlated
-1.22%
ASAN - PD
66%
Closely correlated
-0.30%
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