Amazon.com (AMZN) Stock Price, Chart, Fundamentals & AI Forecast
Amazon is the leading online retailer and marketplace for third party sellers... Show more
Why Amazon.com (AMZN) Stock Is Up +11.9% in the Last 30 Days
Key Takeaways
- Amazon shares surged roughly 11.9% over the past 30 days, driven overwhelmingly by a blockbuster Q2 2026 earnings report that far exceeded Wall Street expectations.
- AWS delivered its fastest revenue growth in 18 quarters at 37%, with AI and custom chip businesses each surpassing $25 billion in annualized revenue run rates.
- Total quarterly revenue crossed $200 billion for the first time, rising 20% year-over-year to $200.6 billion, while operating income jumped 43%.
- The company raised its full-year 2026 capital expenditure guidance to $220 billion, signaling aggressive investment in AI infrastructure to meet surging demand.
- Over the broader quarter, the stock was roughly flat after recovering from a steep mid-year selloff, highlighting how critical the July 30 earnings beat was to the latest rally.
- Analysts remain broadly bullish with a consensus Moderate Buy rating and an average price target of approximately $321, implying additional upside from current levels.
Amazon.com (AMZN) Company Overview and Market Position
Amazon.com, Inc. is a global technology and e-commerce powerhouse operating across multiple business segments including online retail, third-party seller services, cloud computing through Amazon Web Services (AWS), digital advertising, subscription services, and artificial intelligence. With a market capitalization approaching $3 trillion, Amazon ranks among the world's most valuable publicly traded companies. AWS remains the dominant force in cloud infrastructure, commanding roughly one-third of the global market and generating the majority of Amazon's operating profit. The company's sprawling logistics network, Prime subscription ecosystem, and rapidly expanding advertising business provide multiple levers for sustained revenue growth, while its deepening investments in AI, custom silicon, and autonomous technology position it at the center of several transformative secular trends.
Amazon.com (AMZN) Stock Price Performance: Last 30 Days vs. Quarter
Over the last 30 calendar days, AMZN stock climbed from a closing price of $245.34 on July 10, 2026, to $274.48 at the close on August 7, 2026 — a gain of approximately 11.9%. The move was overwhelmingly concentrated around a single catalyst: the company's Q2 2026 earnings release on July 30, which sent shares soaring 15.3% in a single trading session on July 31.
The broader quarterly picture tells a more nuanced story. At the start of May 2026, Amazon traded near $268–$272. For much of the quarter, the stock faced downward pressure amid macroeconomic uncertainty, AI spending concerns, and a broader tech rotation, ultimately touching a low of $226.65 on July 29 — just one day before the earnings release. From that trough, the stock rallied nearly 21% in a matter of days, recovering all quarterly losses and pushing slightly into positive territory. On a quarter-to-date basis through early August, AMZN has been essentially flat, underscoring how pivotal the earnings catalyst was in reversing negative momentum.
What Drove AMZN Stock Price in the Last 30 Days
The dominant catalyst behind Amazon's 30-day surge was the company's second-quarter 2026 earnings report, released after the market close on July 30. Amazon posted revenue of $200.6 billion, up 20% year-over-year and well above the Wall Street consensus estimate of approximately $197 billion. Operating income surged 43% to $27.5 billion, while reported earnings per share reached $5.75, which included a $53.4 billion pre-tax non-operating gain tied to Amazon's investment in AI company Anthropic.
The standout performer was AWS, which generated $42.2 billion in revenue — representing 36.7% year-over-year growth and the segment's fastest expansion in 18 quarters. AWS operating income climbed 63% to $16.6 billion, now accounting for roughly 60% of Amazon's total operating profit. CEO Andy Jassy highlighted that the company's AI and custom chip businesses each surpassed $25 billion in annualized revenue run rates, both growing at triple-digit percentages. The AWS backlog swelled to approximately $496 billion, reflecting extraordinary demand visibility.
Advertising revenue grew 26% to $19.8 billion, while North America and International segment sales rose 16% and 15%, respectively. In response to the results, multiple analysts raised their price targets, with firms including JPMorgan, Citigroup, and Benchmark issuing revised targets ranging from $315 to $400. The stock jumped 15.3% on July 31, its largest single-day gain in years, and continued to trade at elevated levels into early August.
Investors did note that Amazon raised its 2026 capex guidance to $220 billion, up from $200 billion, and that trailing-12-month free cash flow turned negative at an outflow of $7.6 billion. However, management framed this as a necessary investment cycle to capture AI-driven demand extending through 2027 and 2028.
What Drove AMZN Stock Performance Over the Last Quarter
Amazon's quarterly performance was defined by a sharp V-shaped pattern. Through May and June, the stock faced multiple headwinds: concerns that hyperscaler AI capital expenditure was outpacing near-term revenue returns, softening consumer sentiment indicators, rotation out of mega-cap technology names, and broader macroeconomic uncertainty. AMZN declined from around $272 in early May to a quarterly low of $226.65 on July 29, reflecting a drawdown of roughly 17% from peak to trough.
The narrative shifted dramatically on July 30. Earnings demonstrated that AWS's AI monetization was accelerating faster than anticipated, that the company's advertising business maintained robust momentum, and that retail operations were delivering improved efficiency and record delivery speeds. The quarter also saw the completion of Amazon's planned $50 billion investment in OpenAI and regulatory approval for Zoox to begin paid robotaxi operations, adding to the positive sentiment. By early August, the stock had recaptured essentially all ground lost during the quarter.
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AMZN Stock Forecast Drivers: What Investors Should Watch Next
Looking ahead, several factors will shape Amazon's stock trajectory. The company guided Q3 2026 revenue between $197 billion and $202 billion, representing 9% to 12% year-over-year growth, with operating income expected between $22.5 billion and $26.5 billion. Management noted that Prime Day timing shifts created a modest headwind to the Q3 revenue comparison. Investors should monitor whether AWS can sustain growth above 35% amid intensifying competition from Microsoft Azure and Google Cloud. Capital expenditure levels, margin trends in the retail segment, and the trajectory of free cash flow will remain focal points, particularly given the $220 billion capex commitment. Macroeconomic factors — including consumer spending resilience, interest rate policy, and potential tariff impacts — add additional layers of uncertainty. Regulatory developments, particularly around antitrust matters and AI governance, also warrant close attention.
Disclaimer
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AMZN's MACD Histogram just turned positive
The Moving Average Convergence Divergence (MACD) for AMZN turned positive on July 31, 2026. Looking at past instances where AMZN's MACD turned positive, the stock continued to rise in of 55 cases over the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Stochastic Oscillator is in the oversold zone. Keep an eye out for a move up in the foreseeable future.
AMZN moved above its 50-day moving average on July 31, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day moving average for AMZN crossed bullishly above the 50-day moving average on August 05, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In of 15 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are .
Following a +2 3-day Advance, the price is estimated to grow further. Considering data from situations where AMZN advanced for three days, in of 325 cases, the price rose further within the following month. The odds of a continued upward trend are .
The Aroon Indicator entered an Uptrend today. In of 267 cases where AMZN Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
Bearish Trend Analysis
The 10-day RSI Indicator for AMZN moved out of overbought territory on August 05, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 42 similar instances where the indicator moved out of overbought territory. In of the 42 cases, the stock moved lower in the following days. This puts the odds of a move lower at .
The Momentum Indicator moved below the 0 level on August 14, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on AMZN as a result. In of 76 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where AMZN declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
AMZN broke above its upper Bollinger Band on July 31, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. AMZN’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating well-balanced risk and returns. The average Profit vs. Risk Rating rating for the industry is 93, placing this stock slightly better than average.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is significantly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (5.136) is normal, around the industry mean (27.969). P/E Ratio (21.130) is within average values for comparable stocks, (43.883). Projected Growth (PEG Ratio) (1.398) is also within normal values, averaging (1.322). Dividend Yield (0.000) settles around the average of (0.075) among similar stocks. AMZN's P/S Ratio (3.681) is slightly higher than the industry average of (1.448).
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
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General Information
a provider of on-line retail shopping services
Industry InternetRetail