BZUN Baozun Forecast, Technical & Fundamental Analysis
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment... Show more
BZUN is expected to report earnings to rise 8,300.00% to $1.68 per share on September 02
Q2'26
Est.
$1.68
Q1'26
Beat
by $0.77
Q4'25
Beat
by $0.95
Q3'25
Missed
by $0.16
Q2'25
Missed
by $1.65
The last earnings report on May 20 showed earnings per share of 1 cents, beating the estimate of -75 cents. With 217.42K shares outstanding, the current market capitalization sits at 157.98M.
A.I.dvisor indicates that over the last year, BZUN has been loosely correlated with BABA. These tickers have moved in lockstep 45% of the time. This A.I.-generated data suggests there is some statistical probability that if BZUN jumps, then BABA could also see price increases.
BZUN in upward trend: price rose above 50-day moving average on June 11, 2026
BZUN moved above its 50-day moving average on June 11, 2026 date and that indicates a change from a downward trend to an upward trend. In of 43 similar past instances, the stock price increased further within the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Stochastic Oscillator suggests the stock price trend may be in a reversal from a downward trend to an upward trend. of 54 cases where BZUN's Stochastic Oscillator exited the oversold zone resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .
The Momentum Indicator moved above the 0 level on June 01, 2026. You may want to consider a long position or call options on BZUN as a result. In of 84 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are .
The Moving Average Convergence Divergence (MACD) for BZUN just turned positive on June 01, 2026. Looking at past instances where BZUN's MACD turned positive, the stock continued to rise in of 45 cases over the following month. The odds of a continued upward trend are .
The 10-day moving average for BZUN crossed bullishly above the 50-day moving average on June 22, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In of 14 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where BZUN advanced for three days, in of 230 cases, the price rose further within the following month. The odds of a continued upward trend are .
Bearish Trend Analysis
Following a 3-day decline, the stock is projected to fall further. Considering past instances where BZUN declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The Aroon Indicator for BZUN entered a downward trend on June 03, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
Fundamental Analysis (Ratings)
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.296) is normal, around the industry mean (6.423). P/E Ratio (0.000) is within average values for comparable stocks, (41.067). BZUN's Projected Growth (PEG Ratio) (0.000) is slightly lower than the industry average of (1.217). Dividend Yield (0.000) settles around the average of (0.081) among similar stocks. P/S Ratio (0.104) is also within normal values, averaging (1.378).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. BZUN’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. BZUN’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 94, placing this stock worse than average.
