Klaviyo Inc is a technology company that provides a software-as-a-service (SaaS) platform to enable its customers to send the right messages at the right time across email, short message service, and push notifications, more accurately measure and predict performance, and deploy specific actions and campaigns... Show more
Klaviyo holds a strong position in the marketing automation and B2C CRM space, particularly among e-commerce brands on platforms like Shopify, where it commands significant market share. Its unified data platform enables real-time personalization across email, SMS, push notifications, and emerging AI agents, differentiating it from broader suites like Salesforce or HubSpot Marketing Hub that cater more to B2B. With over 196,000 customers and 110% dollar-based net revenue retention in Q1 2026, Klaviyo benefits from high stickiness driven by deep integrations with 350+ third-party tools and predictive analytics.
The company's shift toward an "autonomous B2C CRM" leverages AI for campaign creation (Composer), customer service (Customer Agent), and analytics, positioning it ahead in a market trending toward agentic AI and privacy-compliant personalization. Medium-term, expansion into enterprise and international markets—where it sees accelerating momentum—counters risks from SMB sensitivity to economic cycles. Competitive advantages include faster time-to-value, lower total cost of ownership versus legacy enterprise tools, and a usage-based pricing model aligned with customer outcomes, though it faces pressure from integrated platforms and rising SMS compliance costs.
Upcoming quarterly earnings, starting with Q2 2026 guidance of $359–$363 million in revenue (23%–24% growth), will test execution on raised FY2026 outlook amid AI product ramps. Product launches like the general availability of Composer and expanded Customer Agent custom skills could accelerate multi-product adoption, with early agency partners reporting 50% e-commerce revenue uplift.
Strategic partnerships, including deepened integrations with Google for autonomous experiences, Shopify for commerce data, and Canva for creative workflows, are poised to enhance platform stickiness and open new revenue streams. The $500 million share repurchase program signals confidence in capital allocation, potentially supporting valuation amid volatility.
Analyst activity remains bullish, with recent Buy reiterations from firms like Needham, Barclays, and KeyBanc post-Q1, contributing to a consensus "Strong Buy" profile across 20+ analysts. Average price targets cluster at $32–$34 (high $40–$46, low $24), implying 40%+ upside, with optimism tied to AI-driven growth derisking the outlook despite some target trims on conservative guidance.
The marketing automation sector is evolving rapidly with AI copilot tools, autonomous orchestration, and zero-party data strategies amid cookie deprecation, favoring Klaviyo's first-party data focus. E-commerce growth, projected in mid-teens for cross-border GMV, supports demand for personalized retention channels like email and SMS, where Klaviyo excels.
Macro sensitivities include interest rates and inflation impacting SMB marketing budgets—Klaviyo's core base—potentially slowing expansion if consumer spending weakens. Rising SMS carrier fees (largely absorbed per guidance) and geopolitical tensions could pressure margins, while technology adoption trends like generative AI for content and predictive timing align with Klaviyo's roadmap. Regulatory shifts toward privacy (e.g., consent-driven personalization) create tailwinds for compliant platforms, though broader economic volatility in retail remains a headwind.
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Klaviyo's FY2026 guidance anchors expectations at 23% revenue growth to $1.514–$1.522 billion, with 14.5%–15% non-GAAP operating margins, assuming minimal contribution from newest AI/service products—positioning them as embedded upside. Long-term drivers include market expansion into enterprise and international segments, where customer counts and pipeline strength are accelerating, alongside cost efficiencies from AI automation scaling revenue per employee over 25%.
Margin sustainability hinges on multi-product adoption (e.g., Reviews, Social) and service expansion via Customer Agent, while technology transitions to agentic AI promise predictive personalization amid competitive threats from consolidated suites. Regulatory developments in data privacy and carrier fees warrant monitoring, as does capital allocation via the $500 million buyback. Consensus analyst forecasts align with ~16% annual revenue growth and earnings acceleration to $0.84/share in 2026, rising to $1.02 in 2027, reflecting optimism in structural e-commerce tailwinds without assuming aggressive macro recovery.
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Industry PackagedSoftware
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A.I.dvisor indicates that over the last year, KVYO has been loosely correlated with BRZE. These tickers have moved in lockstep 61% of the time. This A.I.-generated data suggests there is some statistical probability that if KVYO jumps, then BRZE could also see price increases.
| Ticker / NAME | Correlation To KVYO | 1D Price Change % | ||
|---|---|---|---|---|
| KVYO | 100% | +0.62% | ||
| BRZE - KVYO | 61% Loosely correlated | +0.74% | ||
| NICE - KVYO | 57% Loosely correlated | +2.54% | ||
| FRSH - KVYO | 56% Loosely correlated | +0.77% | ||
| TEAM - KVYO | 56% Loosely correlated | -3.15% | ||
| CRM - KVYO | 55% Loosely correlated | -0.03% | ||
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| Ticker / NAME | Correlation To KVYO | 1D Price Change % |
|---|---|---|
| KVYO | 100% | +0.62% |
| Packaged Software industry (394 stocks) | 56% Loosely correlated | -0.05% |
The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an uptrend is expected.
The RSI Oscillator points to a transition from a downward trend to an upward trend -- in cases where KVYO's RSI Oscillator exited the oversold zone, of 18 resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where KVYO advanced for three days, in of 148 cases, the price rose further within the following month. The odds of a continued upward trend are .
KVYO may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
The Momentum Indicator moved below the 0 level on May 06, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on KVYO as a result. In of 42 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for KVYO turned negative on May 07, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 24 similar instances when the indicator turned negative. In of the 24 cases the stock turned lower in the days that followed. This puts the odds of success at .
KVYO moved below its 50-day moving average on May 06, 2026 date and that indicates a change from an upward trend to a downward trend.
The 10-day moving average for KVYO crossed bearishly below the 50-day moving average on May 12, 2026. This indicates that the trend has shifted lower and could be considered a sell signal. In of 9 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where KVYO declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The Aroon Indicator for KVYO entered a downward trend on April 20, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (3.814) is normal, around the industry mean (19.884). P/E Ratio (0.000) is within average values for comparable stocks, (67.658). KVYO's Projected Growth (PEG Ratio) (0.000) is slightly lower than the industry average of (1.641). Dividend Yield (0.000) settles around the average of (0.037) among similar stocks. P/S Ratio (3.348) is also within normal values, averaging (57.550).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating slightly worse than average price growth. KVYO’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. KVYO’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 96, placing this stock worse than average.