BFH
Price
$46.87
Change
+$1.00 (+2.18%)
Updated
Apr 17 closing price
Capitalization
1.84B
6 days until earnings call
HRI
Price
$117.66
Change
+$1.92 (+1.66%)
Updated
Apr 17 closing price
Capitalization
4.77B
4 days until earnings call
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BFH vs HRI

Header iconBFH vs HRI Comparison
Open Charts BFH vs HRIBanner chart's image
Bread Financial Holdings
Price$46.87
Change+$1.00 (+2.18%)
Volume$797.88K
Capitalization1.84B
Herc Holdings
Price$117.66
Change+$1.92 (+1.66%)
Volume$593.36K
Capitalization4.77B
BFH vs HRI Comparison Chart
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BFH
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
HRI
Daily Signalchanged days ago
Gain/Loss if bought
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BFH vs. HRI commentary
Apr 18, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BFH is a Hold and HRI is a Hold.

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COMPARISON
Comparison
Apr 18, 2025
Stock price -- (BFH: $46.87 vs. HRI: $117.66)
Brand notoriety: BFH: Notable vs. HRI: Not notable
Both companies represent the Finance/Rental/Leasing industry
Current volume relative to the 65-day Moving Average: BFH: 72% vs. HRI: 93%
Market capitalization -- BFH: $1.84B vs. HRI: $4.77B
BFH [@Finance/Rental/Leasing] is valued at $1.84B. HRI’s [@Finance/Rental/Leasing] market capitalization is $4.77B. The market cap for tickers in the [@Finance/Rental/Leasing] industry ranges from $573.25B to $0. The average market capitalization across the [@Finance/Rental/Leasing] industry is $12.66B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BFH’s FA Score shows that 2 FA rating(s) are green whileHRI’s FA Score has 1 green FA rating(s).

  • BFH’s FA Score: 2 green, 3 red.
  • HRI’s FA Score: 1 green, 4 red.
According to our system of comparison, both BFH and HRI are a bad buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BFH’s TA Score shows that 6 TA indicator(s) are bullish while HRI’s TA Score has 4 bullish TA indicator(s).

  • BFH’s TA Score: 6 bullish, 3 bearish.
  • HRI’s TA Score: 4 bullish, 5 bearish.
According to our system of comparison, BFH is a better buy in the short-term than HRI.

Price Growth

BFH (@Finance/Rental/Leasing) experienced а +5.59% price change this week, while HRI (@Finance/Rental/Leasing) price change was -8.73% for the same time period.

The average weekly price growth across all stocks in the @Finance/Rental/Leasing industry was +2.81%. For the same industry, the average monthly price growth was -3.87%, and the average quarterly price growth was +30.31%.

Reported Earning Dates

BFH is expected to report earnings on Jul 24, 2025.

HRI is expected to report earnings on Jul 17, 2025.

Industries' Descriptions

@Finance/Rental/Leasing (+2.81% weekly)

A leasing company (e.g. United Rentals, Inc. ) is typically the legal owner of the asset for the duration of the lease, while the lessee has operating control over the asset while also having some share of the economic risks and returns from the change in the valuation of the underlying asset. Per capita disposable income and corporate earnings or cash flow could be some of the critical metrics for this business – the higher the values of these metrics, the potentially greater ability of consumers/businesses to afford apartments/office spaces for rent. Other finance companies include credit/debit card payment processing companies (e.g. Visa Inc. and Mastercard), private label credit cards providers (e.g. Synchrony Financial) and automobile finance companies (e.g. Credit Acceptance Corporation).

SUMMARIES
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FUNDAMENTALS
Fundamentals
HRI($4.77B) has a higher market cap than BFH($1.84B). HRI has higher P/E ratio than BFH: HRI (13.77) vs BFH (2.44). BFH YTD gains are higher at: -22.975 vs. HRI (-37.637). HRI has less debt than BFH: HRI (4.48B) vs BFH (5.44B). BFH has higher revenues than HRI: BFH (4.3B) vs HRI (3.28B).
BFHHRIBFH / HRI
Capitalization1.84B4.77B39%
EBITDAN/A1.43B-
Gain YTD-22.975-37.63761%
P/E Ratio2.4413.7718%
Revenue4.3B3.28B131%
Total CashN/A71M-
Total Debt5.44B4.48B121%
FUNDAMENTALS RATINGS
BFH vs HRI: Fundamental Ratings
BFH
HRI
OUTLOOK RATING
1..100
2211
VALUATION
overvalued / fair valued / undervalued
1..100
85
Overvalued
79
Overvalued
PROFIT vs RISK RATING
1..100
7544
SMR RATING
1..100
654
PRICE GROWTH RATING
1..100
5785
P/E GROWTH RATING
1..100
321
SEASONALITY SCORE
1..100
85n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

HRI's Valuation (79) in the Finance Or Rental Or Leasing industry is in the same range as BFH (85) in the Data Processing Services industry. This means that HRI’s stock grew similarly to BFH’s over the last 12 months.

HRI's Profit vs Risk Rating (44) in the Finance Or Rental Or Leasing industry is in the same range as BFH (75) in the Data Processing Services industry. This means that HRI’s stock grew similarly to BFH’s over the last 12 months.

BFH's SMR Rating (6) in the Data Processing Services industry is somewhat better than the same rating for HRI (54) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew somewhat faster than HRI’s over the last 12 months.

BFH's Price Growth Rating (57) in the Data Processing Services industry is in the same range as HRI (85) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew similarly to HRI’s over the last 12 months.

BFH's P/E Growth Rating (3) in the Data Processing Services industry is in the same range as HRI (21) in the Finance Or Rental Or Leasing industry. This means that BFH’s stock grew similarly to HRI’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BFHHRI
RSI
ODDS (%)
Bullish Trend 1 day ago
64%
Bullish Trend 1 day ago
78%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
82%
Bullish Trend 1 day ago
83%
Momentum
ODDS (%)
Bullish Trend 1 day ago
80%
Bearish Trend 1 day ago
73%
MACD
ODDS (%)
Bullish Trend 1 day ago
71%
Bearish Trend 1 day ago
59%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
76%
Bearish Trend 1 day ago
74%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
80%
Bearish Trend 1 day ago
83%
Advances
ODDS (%)
Bullish Trend 1 day ago
72%
Bullish Trend 16 days ago
78%
Declines
ODDS (%)
Bearish Trend 7 days ago
78%
Bearish Trend 2 days ago
76%
BollingerBands
ODDS (%)
Bullish Trend 1 day ago
81%
Bullish Trend 1 day ago
77%
Aroon
ODDS (%)
Bearish Trend 1 day ago
78%
Bearish Trend 1 day ago
74%
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BFH
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
HRI
Daily Signalchanged days ago
Gain/Loss if bought
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BFH and

Correlation & Price change

A.I.dvisor indicates that over the last year, BFH has been closely correlated with SYF. These tickers have moved in lockstep 83% of the time. This A.I.-generated data suggests there is a high statistical probability that if BFH jumps, then SYF could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BFH
1D Price
Change %
BFH100%
+2.18%
SYF - BFH
83%
Closely correlated
+2.37%
ENVA - BFH
74%
Closely correlated
+0.26%
OMF - BFH
71%
Closely correlated
+0.70%
ALLY - BFH
69%
Closely correlated
-1.71%
SLM - BFH
66%
Closely correlated
+1.90%
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HRI and

Correlation & Price change

A.I.dvisor indicates that over the last year, HRI has been closely correlated with URI. These tickers have moved in lockstep 79% of the time. This A.I.-generated data suggests there is a high statistical probability that if HRI jumps, then URI could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HRI
1D Price
Change %
HRI100%
+1.66%
URI - HRI
79%
Closely correlated
+1.07%
ENVA - HRI
65%
Loosely correlated
+0.26%
OMF - HRI
58%
Loosely correlated
+0.70%
SYF - HRI
57%
Loosely correlated
+2.37%
AL - HRI
56%
Loosely correlated
+1.58%
More