COLM
Price
$49.27
Change
-$7.30 (-12.90%)
Updated
Aug 1, 04:59 PM (EDT)
Capitalization
4.84B
83 days until earnings call
SMPL
Price
$30.03
Change
-$0.43 (-1.41%)
Updated
Aug 1, 04:59 PM (EDT)
Capitalization
3.4B
77 days until earnings call
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COLM vs SMPL

Header iconCOLM vs SMPL Comparison
Open Charts COLM vs SMPLBanner chart's image
Columbia Sportswear
Price$49.27
Change-$7.30 (-12.90%)
Volume$28.96K
Capitalization4.84B
Simply Good Foods Company (The)
Price$30.03
Change-$0.43 (-1.41%)
Volume$17.35K
Capitalization3.4B
COLM vs SMPL Comparison Chart in %
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COLM
Daily Signalchanged days ago
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SMPL
Daily Signalchanged days ago
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COLM vs. SMPL commentary
Aug 02, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is COLM is a Hold and SMPL is a Hold.

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COMPARISON
Comparison
Aug 02, 2025
Stock price -- (COLM: $56.57 vs. SMPL: $30.45)
Brand notoriety: COLM and SMPL are both not notable
COLM represents the Apparel/Footwear, while SMPL is part of the Food: Specialty/Candy industry
Current volume relative to the 65-day Moving Average: COLM: 138% vs. SMPL: 97%
Market capitalization -- COLM: $4.84B vs. SMPL: $3.4B
COLM [@Apparel/Footwear] is valued at $4.84B. SMPL’s [@Food: Specialty/Candy] market capitalization is $3.4B. The market cap for tickers in the [@Apparel/Footwear] industry ranges from $140.24B to $0. The market cap for tickers in the [@Food: Specialty/Candy] industry ranges from $327.81B to $0. The average market capitalization across the [@Apparel/Footwear] industry is $6.86B. The average market capitalization across the [@Food: Specialty/Candy] industry is $9.65B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

COLM’s FA Score shows that 0 FA rating(s) are green whileSMPL’s FA Score has 0 green FA rating(s).

  • COLM’s FA Score: 0 green, 5 red.
  • SMPL’s FA Score: 0 green, 5 red.
According to our system of comparison, COLM is a better buy in the long-term than SMPL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

COLM’s TA Score shows that 4 TA indicator(s) are bullish while SMPL’s TA Score has 4 bullish TA indicator(s).

  • COLM’s TA Score: 4 bullish, 5 bearish.
  • SMPL’s TA Score: 4 bullish, 5 bearish.
According to our system of comparison, both COLM and SMPL are a bad buy in the short-term.

Price Growth

COLM (@Apparel/Footwear) experienced а -6.40% price change this week, while SMPL (@Food: Specialty/Candy) price change was -7.36% for the same time period.

The average weekly price growth across all stocks in the @Apparel/Footwear industry was -5.46%. For the same industry, the average monthly price growth was -2.49%, and the average quarterly price growth was -9.85%.

The average weekly price growth across all stocks in the @Food: Specialty/Candy industry was -2.95%. For the same industry, the average monthly price growth was +0.91%, and the average quarterly price growth was +2.81%.

Reported Earning Dates

COLM is expected to report earnings on Oct 23, 2025.

SMPL is expected to report earnings on Oct 17, 2025.

Industries' Descriptions

@Apparel/Footwear (-5.46% weekly)

Apparel/footwear might be slightly more ‘cyclical’ in the largely non-cyclical category of non-durables. While digital giants like Amazon have been rapidly expanding their presence, traditional clothing/footwear retailers have also been bulking up their online presence in recent years, to milk the burgeoning trend of online shopping among consumers across the globe. The apparel and footwear retail market was valued at around $ 360 billion in 2018, and this figure was expected to reach about $386 billion by 2020 (according to a Statista report). NIKE, Inc, V.F. Corporation and Under Armour, Inc. are some of the companies with the largest U.S. stock market caps in this segment.

@Food: Specialty/Candy (-2.95% weekly)

A specialty/candy manufacturer specializes in one or more of the following: chocolate, candies, pasta, condiments, seasonings, among other items. Hershey Company, McCormick & Company and J.M. Smucker Company are some of the major firms in this segment. Demand for this industry’s products comes from both institutions/restaurants as well as households.

SUMMARIES
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FUNDAMENTALS
Fundamentals
COLM($4.85B) has a higher market cap than SMPL($3.4B). SMPL has higher P/E ratio than COLM: SMPL (26.07) vs COLM (19.81). SMPL YTD gains are higher at: -21.883 vs. COLM (-32.043). COLM has higher annual earnings (EBITDA): 462M vs. SMPL (234M). COLM has more cash in the bank: 765M vs. SMPL (121M). SMPL has less debt than COLM: SMPL (272M) vs COLM (408M). COLM has higher revenues than SMPL: COLM (3.49B) vs SMPL (1.25B).
COLMSMPLCOLM / SMPL
Capitalization4.85B3.4B143%
EBITDA462M234M197%
Gain YTD-32.043-21.883146%
P/E Ratio19.8126.0776%
Revenue3.49B1.25B279%
Total Cash765M121M632%
Total Debt408M272M150%
FUNDAMENTALS RATINGS
COLM vs SMPL: Fundamental Ratings
COLM
SMPL
OUTLOOK RATING
1..100
571
VALUATION
overvalued / fair valued / undervalued
1..100
41
Fair valued
88
Overvalued
PROFIT vs RISK RATING
1..100
10057
SMR RATING
1..100
6075
PRICE GROWTH RATING
1..100
8379
P/E GROWTH RATING
1..100
8660
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

COLM's Valuation (41) in the Apparel Or Footwear industry is somewhat better than the same rating for SMPL (88) in the Food Major Diversified industry. This means that COLM’s stock grew somewhat faster than SMPL’s over the last 12 months.

SMPL's Profit vs Risk Rating (57) in the Food Major Diversified industry is somewhat better than the same rating for COLM (100) in the Apparel Or Footwear industry. This means that SMPL’s stock grew somewhat faster than COLM’s over the last 12 months.

COLM's SMR Rating (60) in the Apparel Or Footwear industry is in the same range as SMPL (75) in the Food Major Diversified industry. This means that COLM’s stock grew similarly to SMPL’s over the last 12 months.

SMPL's Price Growth Rating (79) in the Food Major Diversified industry is in the same range as COLM (83) in the Apparel Or Footwear industry. This means that SMPL’s stock grew similarly to COLM’s over the last 12 months.

SMPL's P/E Growth Rating (60) in the Food Major Diversified industry is in the same range as COLM (86) in the Apparel Or Footwear industry. This means that SMPL’s stock grew similarly to COLM’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
COLMSMPL
RSI
ODDS (%)
Bullish Trend 2 days ago
79%
Bullish Trend 2 days ago
71%
Stochastic
ODDS (%)
Bullish Trend 2 days ago
69%
Bullish Trend 2 days ago
59%
Momentum
ODDS (%)
Bearish Trend 2 days ago
68%
Bearish Trend 2 days ago
69%
MACD
ODDS (%)
Bearish Trend 2 days ago
64%
Bearish Trend 2 days ago
66%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
64%
Bearish Trend 2 days ago
69%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
65%
Bearish Trend 2 days ago
67%
Advances
ODDS (%)
Bullish Trend 10 days ago
53%
Bullish Trend 8 days ago
66%
Declines
ODDS (%)
Bearish Trend 2 days ago
63%
Bearish Trend 2 days ago
66%
BollingerBands
ODDS (%)
Bullish Trend 2 days ago
85%
Bullish Trend 2 days ago
67%
Aroon
ODDS (%)
Bearish Trend 2 days ago
66%
Bearish Trend 2 days ago
64%
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COLM
Daily Signalchanged days ago
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SMPL
Daily Signalchanged days ago
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COLM and

Correlation & Price change

A.I.dvisor indicates that over the last year, COLM has been loosely correlated with SHOO. These tickers have moved in lockstep 66% of the time. This A.I.-generated data suggests there is some statistical probability that if COLM jumps, then SHOO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To COLM
1D Price
Change %
COLM100%
-3.13%
SHOO - COLM
66%
Loosely correlated
+0.61%
PVH - COLM
63%
Loosely correlated
-1.92%
VFC - COLM
62%
Loosely correlated
-7.86%
KTB - COLM
60%
Loosely correlated
-3.01%
NKE - COLM
60%
Loosely correlated
-2.60%
More

SMPL and

Correlation & Price change

A.I.dvisor indicates that over the last year, SMPL has been loosely correlated with FLO. These tickers have moved in lockstep 48% of the time. This A.I.-generated data suggests there is some statistical probability that if SMPL jumps, then FLO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To SMPL
1D Price
Change %
SMPL100%
-2.09%
FLO - SMPL
48%
Loosely correlated
-0.50%
MKC - SMPL
46%
Loosely correlated
-1.06%
KHC - SMPL
45%
Loosely correlated
-3.62%
GIS - SMPL
44%
Loosely correlated
-0.47%
JJSF - SMPL
44%
Loosely correlated
-2.50%
More