DRCT
Price
$0.86
Change
-$0.02 (-2.27%)
Updated
May 2 closing price
Capitalization
206.74M
One day until earnings call
GMGZ
Price
$0.38
Change
+$0.12 (+46.15%)
Updated
Apr 28 closing price
Capitalization
N/A
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DRCT vs GMGZ

Header iconDRCT vs GMGZ Comparison
Open Charts DRCT vs GMGZBanner chart's image
Direct Digital Holdings
Price$0.86
Change-$0.02 (-2.27%)
Volume$1.65M
Capitalization206.74M
Genuine Marketing Group
Price$0.38
Change+$0.12 (+46.15%)
Volume$7.77K
CapitalizationN/A
DRCT vs GMGZ Comparison Chart
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DRCT
Daily Signalchanged days ago
Gain/Loss if bought
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DRCT vs. GMGZ commentary
May 05, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is DRCT is a Hold and GMGZ is a Hold.

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COMPARISON
Comparison
May 05, 2025
Stock price -- (DRCT: $0.86 vs. GMGZ: $0.38)
Brand notoriety: DRCT and GMGZ are both not notable
Both companies represent the Advertising/Marketing Services industry
Current volume relative to the 65-day Moving Average: DRCT: 95% vs. GMGZ: 133%
Market capitalization -- DRCT: $206.74M vs. GMGZ: $0
DRCT [@Advertising/Marketing Services] is valued at $206.74M. GMGZ’s [@Advertising/Marketing Services] market capitalization is $0. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $20.27B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $2.65B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

DRCT’s FA Score shows that 0 FA rating(s) are green whileGMGZ’s FA Score has 1 green FA rating(s).

  • DRCT’s FA Score: 0 green, 5 red.
  • GMGZ’s FA Score: 1 green, 4 red.
According to our system of comparison, GMGZ is a better buy in the long-term than DRCT.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

DRCT’s TA Score shows that 4 TA indicator(s) are bullish.

  • DRCT’s TA Score: 4 bullish, 4 bearish.

Price Growth

DRCT (@Advertising/Marketing Services) experienced а +27.35% price change this week, while GMGZ (@Advertising/Marketing Services) price change was +45.38% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +1.85%. For the same industry, the average monthly price growth was +6.23%, and the average quarterly price growth was -7.06%.

Reported Earning Dates

DRCT is expected to report earnings on Aug 07, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+1.85% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
GMGZ YTD gains are higher at: -10.000 vs. DRCT (-46.138).
DRCTGMGZDRCT / GMGZ
Capitalization207MN/A-
EBITDA11.3MN/A-
Gain YTD-46.138-10.000461%
P/E Ratio45.03N/A-
Revenue147MN/A-
Total Cash5.48MN/A-
Total Debt24.4MN/A-
FUNDAMENTALS RATINGS
GMGZ: Fundamental Ratings
GMGZ
OUTLOOK RATING
1..100
50
VALUATION
overvalued / fair valued / undervalued
1..100
32
Undervalued
PROFIT vs RISK RATING
1..100
100
SMR RATING
1..100
100
PRICE GROWTH RATING
1..100
54
P/E GROWTH RATING
1..100
100
SEASONALITY SCORE
1..100
85

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
DRCT
RSI
ODDS (%)
Bearish Trend 6 days ago
90%
Stochastic
ODDS (%)
Bearish Trend 4 days ago
83%
Momentum
ODDS (%)
Bullish Trend 4 days ago
84%
MACD
ODDS (%)
Bullish Trend 4 days ago
90%
TrendWeek
ODDS (%)
Bullish Trend 4 days ago
85%
TrendMonth
ODDS (%)
Bullish Trend 4 days ago
87%
Advances
ODDS (%)
Bullish Trend 11 days ago
87%
Declines
ODDS (%)
Bearish Trend 14 days ago
90%
BollingerBands
ODDS (%)
Bearish Trend 4 days ago
90%
Aroon
ODDS (%)
N/A
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DRCT
Daily Signalchanged days ago
Gain/Loss if bought
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DRCT and

Correlation & Price change

A.I.dvisor tells us that DRCT and CHR have been poorly correlated (+26% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that DRCT and CHR's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To DRCT
1D Price
Change %
DRCT100%
-3.18%
CHR - DRCT
26%
Poorly correlated
+19.79%
CRTO - DRCT
24%
Poorly correlated
-11.83%
ADV - DRCT
23%
Poorly correlated
+4.55%
MGNI - DRCT
23%
Poorly correlated
+1.42%
LDWY - DRCT
21%
Poorly correlated
+1.92%
More

GMGZ and

Correlation & Price change

A.I.dvisor tells us that GMGZ and TGNT have been poorly correlated (+9% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that GMGZ and TGNT's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To GMGZ
1D Price
Change %
GMGZ100%
N/A
TGNT - GMGZ
9%
Poorly correlated
N/A
DRCT - GMGZ
4%
Poorly correlated
-3.18%
CTV - GMGZ
3%
Poorly correlated
N/A
ABLV - GMGZ
2%
Poorly correlated
+1.55%
YUGVF - GMGZ
-1%
Poorly correlated
N/A
More