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FRSH vs SBUX
Which Stock Would AI Choose? Freshworks Inc. (FRSH) vs. Starbucks Corporation (SBUX) Stock Comparison
Key Takeaways
- FRSH is a software firm focused on customer and employee experience solutions, while SBUX operates as a global coffeehouse chain with extensive retail footprint.
- Recent market activity shows both stocks posting gains, with FRSH delivering stronger year-to-date returns relative to the broader market compared to SBUX.
- FRSH benefits from accelerating AI adoption and large deal momentum in the enterprise software sector.
- SBUX is navigating turnaround efforts amid planned U.S. store expansion and upcoming quarterly results.
- Both companies carry analyst consensus buy ratings, though sector exposures differ significantly between technology services and consumer discretionary retail.
- Upcoming earnings releases for each—FRSH in early August and SBUX later in July—represent near-term catalysts for sentiment shifts.
Introduction
This comparison examines FRSH and SBUX to highlight differences in business models, recent performance trends, and market positioning. The analysis draws on observable data from the past several weeks and broader quarterly context. Professional traders and investors evaluating relative value across technology services and consumer retail sectors may find the side-by-side review useful for portfolio allocation decisions or sector rotation strategies.
FRSH Overview and Recent Performance
Freshworks Inc. provides cloud-based software solutions for customer experience (CX) and employee experience (EX) management. In recent market activity, the stock has shown resilience with year-to-date gains outpacing the S&P 500 benchmark. Momentum has been supported by continued AI feature adoption and record large customer deals reported in prior quarters. Analysts maintain a buy consensus with price targets reflecting potential upside from current levels. Upcoming second-quarter 2026 results, scheduled for release in early August, are expected to provide further insight into revenue growth and profitability trends.
SBUX Overview and Recent Performance
Starbucks Corporation operates a global network of company-operated and licensed coffeehouses. Recent market activity reflects steady share price movement near multi-month highs, supported by ongoing operational initiatives and store expansion plans. Year-to-date performance has exceeded broader market returns amid efforts to improve customer traffic and margins. The company faces Q3 2026 earnings on July 29, with focus on comparable sales trends and international developments. Analyst consensus remains buy-oriented, with targets centered on execution of turnaround strategies.
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Head-to-Head Comparison
FRSH operates in the enterprise software sector with recurring subscription revenue, while SBUX generates the majority of sales from physical retail locations and consumer beverage purchases. Growth drivers for FRSH center on AI-enhanced product features and expansion of large enterprise accounts, whereas SBUX focuses on store count growth, menu innovation, and operational efficiency. Recent momentum has favored FRSH on a relative basis, though both names have participated in broader market advances. Risk factors differ: FRSH faces typical software valuation sensitivity and competition, while SBUX contends with consumer spending patterns, labor costs, and international regulatory or competitive pressures. Market sentiment toward FRSH reflects optimism around technology adoption; sentiment toward SBUX incorporates expectations around earnings delivery and turnaround execution.
Tickeron AI Verdict
Based on observable factors including trend consistency, earnings visibility, and relative sector positioning, Tickeron’s AI models currently assign a modestly higher probability of favorable near-term performance to FRSH. The assessment reflects stronger recent relative returns and AI-related catalysts, tempered by the upcoming earnings event for both companies. This probabilistic evaluation draws solely from quantitative inputs and does not constitute investment advice.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is FRSH is a Hold and SBUX is a Hold.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
FRSH’s FA Score shows that 1 FA rating(s) are green whileSBUX’s FA Score has 3 green FA rating(s).
- FRSH’s FA Score: 1 green, 4 red.
- SBUX’s FA Score: 3 green, 2 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
FRSH’s TA Score shows that 4 TA indicator(s) are bullish while SBUX’s TA Score has 4 bullish TA indicator(s).
- FRSH’s TA Score: 4 bullish, 4 bearish.
- SBUX’s TA Score: 4 bullish, 4 bearish.
Price Growth
FRSH (@Packaged Software) experienced а +10.56% price change this week, while SBUX (@Restaurants) price change was +1.94% for the same time period.
The average weekly price growth across all stocks in the @Packaged Software industry was +2.47%. For the same industry, the average monthly price growth was -2.15%, and the average quarterly price growth was +3.73%.
The average weekly price growth across all stocks in the @Restaurants industry was +4.07%. For the same industry, the average monthly price growth was -4.34%, and the average quarterly price growth was +8.60%.
Reported Earning Dates
FRSH is expected to report earnings on Aug 04, 2026.
SBUX is expected to report earnings on Oct 29, 2026.
Industries' Descriptions
@Packaged Software (+2.47% weekly)Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.
@Restaurants (+4.07% weekly)The industry includes companies that operate full-service restaurants, fast food restaurants, cafeterias and snack bars. McDonald`s Corporation, Starbucks Corporation, YUM! Brands, Inc. and Restaurant Brands International Inc. are some of the largest U.S. restaurant-owning companies in terms of market capitalization. While restaurant spending could be viewed as discretionary for consumers, some companies in the business have been able to weather economic cycles by establishing strong loyalty among customers over the years. Many of them also have a strong global presence as well.
| FRSH | SBUX | FRSH / SBUX | |
| Capitalization | 3.14B | 120B | 3% |
| EBITDA | 42.9M | 5.3B | 1% |
| Gain YTD | -7.306 | 26.529 | -28% |
| P/E Ratio | 18.48 | 60.84 | 30% |
| Revenue | 871M | 38.3B | 2% |
| Total Cash | 779M | 3.61B | 22% |
| Total Debt | 38.8M | 22.4B | 0% |
FRSH | SBUX | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 15 | 50 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 61 Fair valued | 21 Undervalued | |
PROFIT vs RISK RATING 1..100 | 90 | 94 | |
SMR RATING 1..100 | 51 | 8 | |
PRICE GROWTH RATING 1..100 | 44 | 47 | |
P/E GROWTH RATING 1..100 | 15 | 15 | |
SEASONALITY SCORE 1..100 | n/a | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
SBUX's Valuation (21) in the Restaurants industry is somewhat better than the same rating for FRSH (61). This means that SBUX’s stock grew somewhat faster than FRSH’s over the last 12 months.
FRSH's Profit vs Risk Rating (90) in the Restaurants industry is in the same range as SBUX (94). This means that FRSH’s stock grew similarly to SBUX’s over the last 12 months.
SBUX's SMR Rating (8) in the Restaurants industry is somewhat better than the same rating for FRSH (51). This means that SBUX’s stock grew somewhat faster than FRSH’s over the last 12 months.
FRSH's Price Growth Rating (44) in the Restaurants industry is in the same range as SBUX (47). This means that FRSH’s stock grew similarly to SBUX’s over the last 12 months.
FRSH's P/E Growth Rating (15) in the Restaurants industry is in the same range as SBUX (15). This means that FRSH’s stock grew similarly to SBUX’s over the last 12 months.
| FRSH | SBUX | |
|---|---|---|
| RSI ODDS (%) | 4 days ago 88% | N/A |
| Stochastic ODDS (%) | 4 days ago 85% | 4 days ago 54% |
| Momentum ODDS (%) | 4 days ago 78% | 4 days ago 63% |
| MACD ODDS (%) | 4 days ago 74% | 4 days ago 75% |
| TrendWeek ODDS (%) | 4 days ago 71% | 4 days ago 57% |
| TrendMonth ODDS (%) | 4 days ago 77% | 4 days ago 58% |
| Advances ODDS (%) | 6 days ago 70% | 5 days ago 57% |
| Declines ODDS (%) | 12 days ago 80% | 12 days ago 59% |
| BollingerBands ODDS (%) | 4 days ago 87% | 4 days ago 64% |
| Aroon ODDS (%) | 4 days ago 72% | 4 days ago 52% |
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SBUX and
Correlation & Price change
A.I.dvisor indicates that over the last year, SBUX has been loosely correlated with FRSH. These tickers have moved in lockstep 53% of the time. This A.I.-generated data suggests there is some statistical probability that if SBUX jumps, then FRSH could also see price increases.
| Ticker / NAME | Correlation To SBUX | 1D Price Change % | ||
|---|---|---|---|---|
| SBUX | 100% | -0.57% | ||
| FRSH - SBUX | 53% Loosely correlated | +0.84% | ||
| CAKE - SBUX | 39% Loosely correlated | +0.11% | ||
| BLMN - SBUX | 38% Loosely correlated | -2.26% | ||
| TXRH - SBUX | 37% Loosely correlated | -1.34% | ||
| SHAK - SBUX | 36% Loosely correlated | -0.51% | ||
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