RMCF
Price
$1.55
Change
+$0.07 (+4.73%)
Updated
Sep 12 closing price
Capitalization
12.08M
SMPL
Price
$27.14
Change
-$0.53 (-1.92%)
Updated
Sep 12 closing price
Capitalization
2.78B
34 days until earnings call
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RMCF vs SMPL

Header iconRMCF vs SMPL Comparison
Open Charts RMCF vs SMPLBanner chart's image
Rocky Mountain Chocolate Factory
Price$1.55
Change+$0.07 (+4.73%)
Volume$18.61K
Capitalization12.08M
Simply Good Foods Company (The)
Price$27.14
Change-$0.53 (-1.92%)
Volume$929.8K
Capitalization2.78B
RMCF vs SMPL Comparison Chart in %
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RMCF
Daily Signalchanged days ago
Gain/Loss if bought
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SMPL
Daily Signalchanged days ago
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RMCF vs. SMPL commentary
Sep 13, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is RMCF is a StrongBuy and SMPL is a Hold.

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COMPARISON
Comparison
Sep 13, 2025
Stock price -- (RMCF: $1.55 vs. SMPL: $27.14)
Brand notoriety: RMCF and SMPL are both not notable
RMCF represents the Food: Specialty/Candy, while SMPL is part of the Food: Major Diversified industry
Current volume relative to the 65-day Moving Average: RMCF: 51% vs. SMPL: 69%
Market capitalization -- RMCF: $12.08M vs. SMPL: $2.78B
RMCF [@Food: Specialty/Candy] is valued at $12.08M. SMPL’s [@Food: Major Diversified] market capitalization is $2.78B. The market cap for tickers in the [@Food: Specialty/Candy] industry ranges from $80.2B to $0. The market cap for tickers in the [@Food: Major Diversified] industry ranges from $235.06B to $0. The average market capitalization across the [@Food: Specialty/Candy] industry is $15.34B. The average market capitalization across the [@Food: Major Diversified] industry is $7.05B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

RMCF’s FA Score shows that 1 FA rating(s) are green whileSMPL’s FA Score has 0 green FA rating(s).

  • RMCF’s FA Score: 1 green, 4 red.
  • SMPL’s FA Score: 0 green, 5 red.
According to our system of comparison, RMCF is a better buy in the long-term than SMPL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

RMCF’s TA Score shows that 4 TA indicator(s) are bullish while SMPL’s TA Score has 4 bullish TA indicator(s).

  • RMCF’s TA Score: 4 bullish, 6 bearish.
  • SMPL’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, SMPL is a better buy in the short-term than RMCF.

Price Growth

RMCF (@Food: Specialty/Candy) experienced а +0.65% price change this week, while SMPL (@Food: Major Diversified) price change was -4.60% for the same time period.

The average weekly price growth across all stocks in the @Food: Specialty/Candy industry was +0.95%. For the same industry, the average monthly price growth was +2.58%, and the average quarterly price growth was +1.78%.

The average weekly price growth across all stocks in the @Food: Major Diversified industry was +0.47%. For the same industry, the average monthly price growth was +1.93%, and the average quarterly price growth was +223.75%.

Reported Earning Dates

SMPL is expected to report earnings on Oct 17, 2025.

Industries' Descriptions

@Food: Specialty/Candy (+0.95% weekly)

A specialty/candy manufacturer specializes in one or more of the following: chocolate, candies, pasta, condiments, seasonings, among other items. Hershey Company, McCormick & Company and J.M. Smucker Company are some of the major firms in this segment. Demand for this industry’s products comes from both institutions/restaurants as well as households.

@Food: Major Diversified (+0.47% weekly)

Companies in this industry usually make a diverse range of agricultural and/or processed food. Some prominent names in this segment are Mondelez International, which makes chocolates, biscuits, cookies etc. The Kraft Heinz Company specializes in ketchups, sauces, fruit drink pouches and many more. General Mills, Inc. sells flour and cereal. Kellogg is famous for its snacks and breakfast cereal. And so on down the line. As more and more consumers are looking for healthier options in food in recent years, several legacy food companies have responded by revamping brands to include organic and no-added-sugar versions, and/or acquiring healthy food firms, and even streamlining operations.

SUMMARIES
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FUNDAMENTALS
Fundamentals
SMPL($2.78B) has a higher market cap than RMCF($12.1M). SMPL YTD gains are higher at: -30.375 vs. RMCF (-36.214). SMPL has higher annual earnings (EBITDA): 248M vs. RMCF (-3.12M). SMPL has more cash in the bank: 98M vs. RMCF (893K). RMCF has less debt than SMPL: RMCF (7.1M) vs SMPL (249M). SMPL has higher revenues than RMCF: SMPL (1.46B) vs RMCF (29.5M).
RMCFSMPLRMCF / SMPL
Capitalization12.1M2.78B0%
EBITDA-3.12M248M-1%
Gain YTD-36.214-30.375119%
P/E RatioN/A19.35-
Revenue29.5M1.46B2%
Total Cash893K98M1%
Total Debt7.1M249M3%
FUNDAMENTALS RATINGS
RMCF vs SMPL: Fundamental Ratings
RMCF
SMPL
OUTLOOK RATING
1..100
759
VALUATION
overvalued / fair valued / undervalued
1..100
50
Fair valued
50
Fair valued
PROFIT vs RISK RATING
1..100
10088
SMR RATING
1..100
9877
PRICE GROWTH RATING
1..100
5050
P/E GROWTH RATING
1..100
1171
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

RMCF's Valuation (50) in the Food Specialty Or Candy industry is in the same range as SMPL (50) in the Food Major Diversified industry. This means that RMCF’s stock grew similarly to SMPL’s over the last 12 months.

SMPL's Profit vs Risk Rating (88) in the Food Major Diversified industry is in the same range as RMCF (100) in the Food Specialty Or Candy industry. This means that SMPL’s stock grew similarly to RMCF’s over the last 12 months.

SMPL's SMR Rating (77) in the Food Major Diversified industry is in the same range as RMCF (98) in the Food Specialty Or Candy industry. This means that SMPL’s stock grew similarly to RMCF’s over the last 12 months.

SMPL's Price Growth Rating (50) in the Food Major Diversified industry is in the same range as RMCF (50) in the Food Specialty Or Candy industry. This means that SMPL’s stock grew similarly to RMCF’s over the last 12 months.

RMCF's P/E Growth Rating (11) in the Food Specialty Or Candy industry is somewhat better than the same rating for SMPL (71) in the Food Major Diversified industry. This means that RMCF’s stock grew somewhat faster than SMPL’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
RMCFSMPL
RSI
ODDS (%)
Bullish Trend 1 day ago
76%
Bullish Trend 1 day ago
75%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
77%
Bullish Trend 1 day ago
75%
Momentum
ODDS (%)
Bullish Trend 1 day ago
73%
Bearish Trend 1 day ago
72%
MACD
ODDS (%)
Bullish Trend 1 day ago
75%
Bearish Trend 1 day ago
66%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
77%
Bearish Trend 1 day ago
69%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
80%
Bearish Trend 1 day ago
67%
Advances
ODDS (%)
Bullish Trend 9 days ago
75%
Bullish Trend 11 days ago
66%
Declines
ODDS (%)
Bearish Trend 16 days ago
82%
Bearish Trend 4 days ago
66%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
89%
Bullish Trend 1 day ago
67%
Aroon
ODDS (%)
Bearish Trend 1 day ago
79%
Bearish Trend 1 day ago
65%
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RMCF
Daily Signalchanged days ago
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SMPL
Daily Signalchanged days ago
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RMCF and

Correlation & Price change

A.I.dvisor tells us that RMCF and DTEAF have been poorly correlated (+21% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that RMCF and DTEAF's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To RMCF
1D Price
Change %
RMCF100%
+4.73%
DTEAF - RMCF
21%
Poorly correlated
+4.80%
INGR - RMCF
21%
Poorly correlated
-0.60%
PLAG - RMCF
21%
Poorly correlated
-6.28%
CAG - RMCF
21%
Poorly correlated
-1.39%
THS - RMCF
21%
Poorly correlated
-2.68%
More

SMPL and

Correlation & Price change

A.I.dvisor indicates that over the last year, SMPL has been loosely correlated with FLO. These tickers have moved in lockstep 51% of the time. This A.I.-generated data suggests there is some statistical probability that if SMPL jumps, then FLO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To SMPL
1D Price
Change %
SMPL100%
-1.92%
FLO - SMPL
51%
Loosely correlated
-3.64%
MKC - SMPL
46%
Loosely correlated
-1.23%
KHC - SMPL
46%
Loosely correlated
-1.47%
GIS - SMPL
45%
Loosely correlated
-1.36%
THS - SMPL
44%
Loosely correlated
-2.68%
More