ROKU
Price
$158.30
Change
+$0.60 (+0.38%)
Updated
Sep 3, 04:59 PM (EDT)
Capitalization
23.42B
62 days until earnings call
Intraday BUY SELL Signals
SBGI
Price
$13.75
Change
-$0.11 (-0.79%)
Updated
Sep 2 closing price
Capitalization
995.82M
69 days until earnings call
Intraday BUY SELL Signals
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ROKU vs SBGI

ROKU vs SBGI Comparison Chart in %
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ROKU vs. SBGI commentary
Sep 04, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ROKU is a Hold and SBGI is a Hold.

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COMPARISON
Comparison
Sep 04, 2026
Stock price -- (ROKU: $157.70 vs. SBGI: $13.75)
Brand notoriety: ROKU: Notable vs. SBGI: Not notable
ROKU represents the Movies/Entertainment, while SBGI is part of the Broadcasting industry
Current volume relative to the 65-day Moving Average: ROKU: 113% vs. SBGI: 100%
Market capitalization -- ROKU: $23.42B vs. SBGI: $995.82M
ROKU [@Movies/Entertainment] is valued at $23.42B. SBGI’s [@Broadcasting] market capitalization is $995.82M. The market cap for tickers in the [@Movies/Entertainment] industry ranges from $344.48B to $0. The market cap for tickers in the [@Broadcasting] industry ranges from $18.73B to $0. The average market capitalization across the [@Movies/Entertainment] industry is $18.52B. The average market capitalization across the [@Broadcasting] industry is $729.99M.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ROKU’s FA Score shows that 0 FA rating(s) are green whileSBGI’s FA Score has 1 green FA rating(s).

  • ROKU’s FA Score: 0 green, 5 red.
  • SBGI’s FA Score: 1 green, 4 red.
According to our system of comparison, SBGI is a better buy in the long-term than ROKU.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ROKU’s TA Score shows that 4 TA indicator(s) are bullish while SBGI’s TA Score has 3 bullish TA indicator(s).

  • ROKU’s TA Score: 4 bullish, 4 bearish.
  • SBGI’s TA Score: 3 bullish, 5 bearish.
According to our system of comparison, ROKU is a better buy in the short-term than SBGI.

Price Growth

ROKU (@Movies/Entertainment) experienced а -0.57% price change this week, while SBGI (@Broadcasting) price change was -2.35% for the same time period.

The average weekly price growth across all stocks in the @Movies/Entertainment industry was -1.66%. For the same industry, the average monthly price growth was +0.66%, and the average quarterly price growth was +3.97%.

The average weekly price growth across all stocks in the @Broadcasting industry was +5.24%. For the same industry, the average monthly price growth was +64.68%, and the average quarterly price growth was +51.31%.

Reported Earning Dates

ROKU is expected to report earnings on Nov 04, 2026.

SBGI is expected to report earnings on Nov 11, 2026.

Industries' Descriptions

@Movies/Entertainment (-1.66% weekly)

Movies/entertainment industry include companies that produce and distribute motion pictures, and companies that operate general entertainment facilities like amusement parks and bowling centers. Some companies in this industry also have professional sports franchises. Live Nation Entertainment, Inc., Liberty Media Corp. and Viacom Inc. are some of the biggest companies in this space.

@Broadcasting (+5.24% weekly)

Broadcasting industry includes companies that operate facilities broadcasting radio and/or television programs. Sirius XM Holdings, Inc. (which provides satellite radio and online radio services); Fox Corporation (news and sports broadcasting on TV); and CBS Corporation (TV broadcasting) are some of the behemoths of this industry. The burgeoning digital space has been a disruption for the industry, propelling them to up the ante on their own digital presence.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ROKU($23.4B) has a higher market cap than SBGI($996M). ROKU has higher P/E ratio than SBGI: ROKU (66.82) vs SBGI (17.43). ROKU YTD gains are higher at: 45.359 vs. SBGI (-5.261). SBGI has higher annual earnings (EBITDA): 616M vs. ROKU (567M). ROKU has less debt than SBGI: ROKU (501M) vs SBGI (4.51B). ROKU has higher revenues than SBGI: ROKU (4.97B) vs SBGI (3.26B).
ROKUSBGIROKU / SBGI
Capitalization23.4B996M2,349%
EBITDA567M616M92%
Gain YTD45.359-5.261-862%
P/E Ratio66.8217.43383%
Revenue4.97B3.26B152%
Total Cash2.38BN/A-
Total Debt501M4.51B11%
FUNDAMENTALS RATINGS
ROKU vs SBGI: Fundamental Ratings
ROKU
SBGI
OUTLOOK RATING
1..100
8715
VALUATION
overvalued / fair valued / undervalued
1..100
82
Overvalued
3
Undervalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
7683
PRICE GROWTH RATING
1..100
3752
P/E GROWTH RATING
1..100
9534
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

SBGI's Valuation (3) in the Broadcasting industry is significantly better than the same rating for ROKU (82) in the Electronics Or Appliances industry. This means that SBGI’s stock grew significantly faster than ROKU’s over the last 12 months.

SBGI's Profit vs Risk Rating (100) in the Broadcasting industry is in the same range as ROKU (100) in the Electronics Or Appliances industry. This means that SBGI’s stock grew similarly to ROKU’s over the last 12 months.

ROKU's SMR Rating (76) in the Electronics Or Appliances industry is in the same range as SBGI (83) in the Broadcasting industry. This means that ROKU’s stock grew similarly to SBGI’s over the last 12 months.

ROKU's Price Growth Rating (37) in the Electronics Or Appliances industry is in the same range as SBGI (52) in the Broadcasting industry. This means that ROKU’s stock grew similarly to SBGI’s over the last 12 months.

SBGI's P/E Growth Rating (34) in the Broadcasting industry is somewhat better than the same rating for ROKU (95) in the Electronics Or Appliances industry. This means that SBGI’s stock grew somewhat faster than ROKU’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
ROKUSBGI
RSI
ODDS (%)
Bearish Trend 2 days ago
66%
N/A
Stochastic
ODDS (%)
Bullish Trend 2 days ago
84%
Bullish Trend 2 days ago
74%
Momentum
ODDS (%)
Bullish Trend 2 days ago
84%
Bearish Trend 2 days ago
84%
MACD
ODDS (%)
Bearish Trend 2 days ago
78%
Bearish Trend 2 days ago
90%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
78%
Bearish Trend 2 days ago
80%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
80%
Bullish Trend 2 days ago
65%
Advances
ODDS (%)
Bullish Trend 10 days ago
81%
Bullish Trend 4 days ago
69%
Declines
ODDS (%)
Bearish Trend 3 days ago
77%
Bearish Trend 2 days ago
82%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
76%
Bearish Trend 2 days ago
90%
Aroon
ODDS (%)
Bullish Trend 2 days ago
83%
N/A
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