TTD stock forecast, quote, news & analysis
The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on devices like computers, smartphones, and connected TVs... Show more
Why The Trade Desk (TTD) Stock Is Up +25% in the Last 30 Days
Key Takeaways
- TTD shares gained roughly 25% over the past 30 days, climbing from about $12.08 in early October to the low-to-mid $15 range.
- The rebound lifted the stock well off its October 52-week low of approximately $11.62 and back toward the top of its three-month trading range.
- The return of co-founder Dave Pickles to lead a new technology council centered on agentic AI was a key catalyst for renewed investor interest.
- Positioning ahead of the company's scheduled third-quarter earnings release added momentum late in the period, with shares jumping sharply on the final trading session.
- Broader concerns persist, including decelerating revenue growth, a roughly 15% workforce reduction announced in September, and competition from larger advertising platforms.
- For additional detail, explore The Trade Desk's Price Targets, Earnings, and Forecast pages for deeper analysis and projections.
- Looking for automated trading strategies? Discover top-performing and relevant bots in the curated Trending AI Robots section.
The Trade Desk (TTD) Company Overview and Market Position
The Trade Desk is a global advertising technology company that operates a self-service, cloud-based demand-side platform (DSP). Its software lets advertising agencies and brands plan, buy, and measure digital campaigns across connected TV (CTV), video, display, audio, and mobile in real time. Founded in 2009 and headquartered in Ventura, California, the company has built its identity around a "buy-side only" model: it does not own media inventory, which it argues keeps its interests aligned with advertisers and avoids the conflicts of interest found in platforms that both sell inventory and run auctions.
Investors follow TTD because of its scale in programmatic advertising, its focus on the open internet, and initiatives such as Unified ID 2.0 (UID2), the Kokai AI platform, and the Ventura connected-TV operating system. Revenue is generated primarily through a percentage of the ad spend that flows through its platform, giving the business significant operating leverage.
The Trade Desk (TTD) Stock Price Performance: Last 30 Days vs. Quarter
Over the past 30 days, TTD shares rose approximately 25%, advancing from a close near $12.08 in early October to the low-to-mid $15 range. The move marked a decisive recovery from the stock's 52-week low of roughly $11.62 reached in October, and it pushed the shares to the upper boundary of a range they had traded in for several months.
The trailing quarter tells a more volatile story. After the company's August earnings release triggered a sharp selloff from the high-teens to roughly $13–14, the stock drifted lower through September and early October before bottoming near $11.62. Measured from mid-August, shares are up by a low-double-digit percentage, but nearly all of that gain reflects the late-period rally rather than a steady uptrend. The stock remains far below its late-2024 level of roughly $117.
What Drove TTD Stock Price in the Last 30 Days
The clearest catalyst was the early-November announcement that co-founder and former chief technology officer Dave Pickles would return to establish and lead a newly formed technology council. Pickles, who stepped down in 2023, is expected to focus on aligning technology strategy and engineering investment, including agentic capabilities and advanced AI-powered advertising workflows. The news was widely interpreted as a signal that The Trade Desk is prioritizing a return to product-led execution after a difficult stretch.
The move was also amplified by positioning ahead of the company's third-quarter earnings report. With sentiment depressed after two consecutive quarters of disappointing results and guidance, expectations were low, and any sign of stabilization carried outsized weight. The stock surged sharply on the final session of the period as investors positioned for the report. Separately, the broader recovery from October's 52-week low and the stock's compressed valuation contributed to the rebound.
What Drove TTD Stock Performance Over the Last Quarter
The quarterly trend was defined by slowing growth and a reset in expectations. In its second-quarter report, The Trade Desk posted revenue of $715 million, up only about 3% year over year, with adjusted earnings per share down roughly 17%. Management guided third-quarter revenue to at least $650 million, representing a decline of about 12% year over year, and adjusted EBITDA of approximately $160 million. The report triggered a sharp selloff.
In September, the company announced a restructuring that would reduce its workforce by roughly 15%, a move aimed at improving focus and cost discipline. Competition also weighed on sentiment, as rivals such as Amazon, Magnite, and AppLovin reported stronger advertising growth. The product update Kokai Zuma, which introduced agentic AI features and a simplified interface, offered a more constructive narrative but was not enough to offset near-term demand softness. The stock's late-period recovery has been driven by improving sentiment rather than a confirmed change in fundamentals.
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TTD Stock Forecast Drivers: What Investors Should Watch Next
Investors will focus on the company's third-quarter results and, more importantly, its forward guidance, particularly whether revenue stabilizes relative to the roughly 12% year-over-year decline management previously signaled. Key areas to monitor include spending from existing versus new clients, the performance of connected TV and audio, and progress in international markets, which have grown faster than the U.S. business.
Beyond earnings, watch for further product developments around Kokai Zuma and agentic AI, the execution of the workforce reduction and any resulting margin benefits, and competitive dynamics with larger ad platforms. Macroeconomic pressures on advertising budgets, especially in consumer-goods and automotive categories, remain a meaningful risk. These factors will shape whether the recent recovery is sustained or proves temporary.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
TTD's MACD Histogram just turned positive
The Moving Average Convergence Divergence (MACD) for TTD turned positive on October 09, 2026. Looking at past instances where TTD's MACD turned positive, the stock continued to rise in 39 of 47 cases over the following month. The odds of a continued upward trend are 83%.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on November 09, 2026. You may want to consider a long position or call options on TTD as a result. In 60 of 86 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 70%.
TTD moved above its 50-day moving average on November 09, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day moving average for TTD crossed bullishly above the 50-day moving average on November 10, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 6 of 12 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 50%.
Following a +7.03% 3-day Advance, the price is estimated to grow further. Considering data from situations where TTD advanced for three days, in 219 of 295 cases, the price rose further within the following month. The odds of a continued upward trend are 74%.
The Aroon Indicator entered an Uptrend today. In 119 of 168 cases where TTD Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 71%.
Bearish Trend Analysis
The RSI Indicator demonstrates that the ticker has stayed in the overbought zone for 3 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
The Stochastic Oscillator has been in the overbought zone for 2 days. Expect a price pull-back in the near future.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where TTD declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 81%.
TTD broke above its upper Bollinger Band on November 09, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron Price Growth Rating for this company is 48 (best 1 - 100 worst), indicating steady price growth. TTD’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Valuation Rating of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (2.375) is normal, around the industry mean (-1.802). P/E Ratio (0.154) is within average values for comparable stocks, (21.593). Projected Growth (PEG Ratio) (0.886) is also within normal values, averaging (1.501). Dividend Yield (0.000) settles around the average of (0.084) among similar stocks. P/S Ratio (2.329) is also within normal values, averaging (1.860).
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron SMR rating for this company is 55 (best 1 - 100 worst), indicating strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron PE Growth Rating for this company is 97 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. TTD’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 96, placing this stock worse than average.
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General Information
a provider of online advertising exchange
Industry AdvertisingMarketingServices