Investors looking for equity exposure tied to consumer activity often face a choice between a focused thematic approach and a wider industry basket. The Amplify Travel Tech ETF (AWAY) and the State Street SPDR S&P Retail ETF (XRT) represent opposite ends of that range. AWAY narrows in on a specific slice of the global travel-technology space, while XRT covers the full U.S. retail sector. They are not direct rivals but instead illustrate two separate routes to consumer spending — one centered on technology-enabled travel, the other on both physical and online retail. A side-by-side look at their structures, costs, and exposures helps show which option fits a particular market setting.
AWAY is a passively managed thematic fund designed to follow the Prime Travel Technology Index. It targets global companies that rely on internet-connected technology to support travel, such as online booking platforms, price-comparison sites, ride-sharing services, and travel-software providers. The fund began in February 2020 and is overseen by Amplify Investments. I also checked this using Tickeron’s AI Screener to see how the stock compares to others in the industry.
The portfolio stays relatively concentrated with about 25 holdings. Recent top positions have featured UBER (Uber Technologies), ABNB (Airbnb), BKNG (Booking Holdings), EXPE (Expedia Group), LYFT (Lyft), Trainline, TravelSky Technology, and TripAdvisor, each generally in the low single-digit weight range. Sector exposure leans heavily toward consumer discretionary at around two-thirds, with a solid technology component and a smaller communication-services allocation. The fund carries a 0.75% net expense ratio, rebalances quarterly, and weights holdings by market capitalization and trading liquidity.
XRT is a passively managed fund that aims to match the S&P Retail Select Industry Index, a modified equal-weighted benchmark drawn from the retail portion of the U.S. equity market. Launched in 2006 and sponsored by State Street, it spans large-, mid-, and small-cap retailers across apparel, automotive, specialty, broadline, and food categories.
The fund typically holds around 75 stocks, with no single position usually exceeding about 2% of assets. This equal-weighted approach reduces the sway of mega-cap names and gives more emphasis to smaller, more economically sensitive retailers. Recent top holdings have included Abercrombie & Fitch, GameStop, Etsy, Ollie’s Bargain Outlet, Burlington Stores, and Dollar General. Industry exposure centers on automotive retail, apparel retail, and other specialty areas. The fund charges a 0.35% net expense ratio — noticeably lower than AWAY — and enjoys greater trading liquidity along with a larger asset base.
Both funds ultimately hinge on consumer behavior, yet they react to different influences. AWAY is tied to global travel demand, cross-border movement, and the continued shift toward digital booking and transportation. Its outlook depends on airline capacity, hotel and short-term rental trends, ride-sharing economics, and corporate travel spending. XRT, on the other hand, provides a more direct gauge of U.S. discretionary and staple spending, shaped by wage growth, employment levels, consumer confidence, and the balance between e-commerce and traditional retail.
In today’s macro setting, interest-rate expectations and inflation remain central to both stories. Travel technology has gained from steady services demand but stays vulnerable to geopolitical events and currency moves due to its international focus. U.S. retail contends with value-focused consumers trading down, while the equal-weighted structure heightens the effect of mid- and small-cap names that move quickly with earnings and margin changes.
Across recent market cycles, the two funds have shown different risk and return characteristics. XRT’s broad, equal-weighted makeup often leads to higher volatility than market-cap-weighted peers because smaller retailers react sharply to quarterly results and shifts in sentiment. Its automotive and apparel segments, in particular, have been sensitive to financing costs and inventory levels. AWAY’s concentrated travel-tech focus has been driven by the earnings paths of major platforms such as BKNG, ABNB, and UBER, plus international holdings that introduce currency and emerging-market exposure not present in XRT.
From a positioning perspective, XRT supplies cost-efficient, diversified access to domestic consumer spending, while AWAY delivers a more concentrated bet on a single theme. Investors should keep in mind that AWAY’s smaller asset base and lower trading volume can result in wider bid-ask spreads and greater structural friction compared with XRT’s deeper liquidity.
I regularly turn to Tickeron’s AI-powered tools when comparing ETFs like these. The platform’s screening capabilities let me quickly filter across technical patterns, fundamentals, and performance metrics, which helps surface relative strengths without spending hours on manual analysis. It has become a practical part of how I evaluate positioning and risk differences in situations like this travel-tech versus retail comparison.
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
XRT saw its Momentum Indicator move above the 0 level on October 07, 2026. This is an indication that the stock could be shifting in to a new upward move. Traders may want to consider buying the stock or buying call options. Tickeron's A.I.dvisor looked at 89 similar instances where the indicator turned positive. In 81 of the 89 cases, the stock moved higher in the following days. The odds of a move higher are at 90%.
The Moving Average Convergence Divergence (MACD) for XRT just turned positive on September 29, 2026. Looking at past instances where XRT's MACD turned positive, the stock continued to rise in 45 of 50 cases over the following month. The odds of a continued upward trend are 90%.
XRT moved above its 50-day moving average on October 15, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day moving average for XRT crossed bullishly above the 50-day moving average on October 20, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 14 of 15 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 90%.
Following a +4.14% 3-day Advance, the price is estimated to grow further. Considering data from situations where XRT advanced for three days, in 237 of 279 cases, the price rose further within the following month. The odds of a continued upward trend are 85%.
The Aroon Indicator entered an Uptrend today. In 226 of 262 cases where XRT Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 86%.
The RSI Oscillator demonstrated that the stock has entered the overbought zone. This may point to a price pull-back soon.
The Stochastic Oscillator entered the overbought zone. Expect a price pull-back in the foreseeable future.
The 50-day moving average for XRT moved below the 200-day moving average on October 16, 2026. This could be a long-term bearish signal for the stock as the stock shifts to an downward trend.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where XRT declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 86%.
XRT broke above its upper Bollinger Band on November 02, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
Category ConsumerDiscretionary